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01 Jan 2024, 10:10
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D
Be sure to select an answer first to save it in the Error Log before revealing the correct answer (OA)!
Difficulty:
35%
(medium)
Question Stats:
70% (01:34) correct
30%
(01:37)
wrong
based on 66
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Not Attempted Yet
A boutique publishing house produces lavishly illustrated hardcover editions of classic novels. Rather than developing e-book versions, it plans to grow by selling its existing editions in several foreign markets. The publishers expect that the distinctive and collectible nature of their books will ensure strong sales even where e-readers are widely used.
Which of the following, if true, most strongly supports the expectation that this expansion strategy will be commercially successful?
A. International surveys show that many e-book users also buy printed books that they consider attractive or suitable for display.
B. Worldwide sales of printed books overall have remained roughly constant, while sales of e-books have increased.
C. Many bookstores in the publisher’s home country report that customers often buy the publisher’s editions of classics as gifts or decorative items, even when they already own cheaper versions of the same works.
D. In several of the foreign markets the publisher is targeting, sales of collectible hardcover editions of classic literature have increased significantly, despite the widespread availability of inexpensive e-book versions of the same titles.
E. In many of the foreign markets the publisher is targeting, most sales of classic literature are of inexpensive paperback editions bought mainly by students.
Which of the following, if true, most strongly supports the expectation that this expansion strategy will be commercially successful?
A. International surveys show that many e-book users also buy printed books that they consider attractive or suitable for display.
B. Worldwide sales of printed books overall have remained roughly constant, while sales of e-books have increased.
C. Many bookstores in the publisher’s home country report that customers often buy the publisher’s editions of classics as gifts or decorative items, even when they already own cheaper versions of the same works.
D. In several of the foreign markets the publisher is targeting, sales of collectible hardcover editions of classic literature have increased significantly, despite the widespread availability of inexpensive e-book versions of the same titles.
E. In many of the foreign markets the publisher is targeting, most sales of classic literature are of inexpensive paperback editions bought mainly by students.
01 Jan 2024, 10:10
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Official Solution:
A boutique publishing house produces lavishly illustrated hardcover editions of classic novels. Rather than developing e-book versions, it plans to grow by selling its existing editions in several foreign markets. The publishers expect that the distinctive and collectible nature of their books will ensure strong sales even where e-readers are widely used.
Which of the following, if true, most strongly supports the expectation that this expansion strategy will be commercially successful?
A. International surveys show that many e-book users also buy printed books that they consider attractive or suitable for display.
B. Worldwide sales of printed books overall have remained roughly constant, while sales of e-books have increased.
C. Many bookstores in the publisher’s home country report that customers often buy the publisher’s editions of classics as gifts or decorative items, even when they already own cheaper versions of the same works.
D. In several of the foreign markets the publisher is targeting, sales of collectible hardcover editions of classic literature have increased significantly, despite the widespread availability of inexpensive e-book versions of the same titles.
E. In many of the foreign markets the publisher is targeting, most sales of classic literature are of inexpensive paperback editions bought mainly by students.
Requirement for Plan Success: The plan will work only if strong, durable demand exists in the target countries for exactly what this publisher sells: collectible hardcover editions of classic literature, and that demand holds even where e-books are common.
Choice A notes that many e-book users also buy printed books they find attractive, but the claim is broad and not limited to classic literature or collectible editions in the specific markets the publisher plans to enter. It is less focused than D. If you are just starting to work through this question, you may want to hang on to A for a while, but it will lose to C, which will then in turn lose to D.
Choice B observes that global print sales are roughly flat while e-books are rising. This says nothing about the collectible niche and, if anything, hints at headwinds for print overall, which does not meaningfully support the plan.
Choice C reports that the publisher’s editions sell as gifts or decor in its home country. That is favorable and perhaps a good contender to A, but as we go to D, we will see that this answer choice does not establish similar demand abroad, which is what the expansion depends on.
Choice D states that in several of the targeted foreign markets, sales of collectible hardcover classics have risen significantly despite cheap e-book versions of the same titles. This shows a growing niche for the precise product the publisher offers and indicates that e-books are not wiping out demand for such editions. That pattern in the actual target markets makes the expectation of commercial success highly likely.
Choice E indicates that in many of the target markets most sales of classics are inexpensive paperbacks bought mainly by students. That suggests a price sensitive market and tends to undercut the claim that high priced collectible editions will thrive there.
Answer: D
A boutique publishing house produces lavishly illustrated hardcover editions of classic novels. Rather than developing e-book versions, it plans to grow by selling its existing editions in several foreign markets. The publishers expect that the distinctive and collectible nature of their books will ensure strong sales even where e-readers are widely used.
Which of the following, if true, most strongly supports the expectation that this expansion strategy will be commercially successful?
A. International surveys show that many e-book users also buy printed books that they consider attractive or suitable for display.
B. Worldwide sales of printed books overall have remained roughly constant, while sales of e-books have increased.
C. Many bookstores in the publisher’s home country report that customers often buy the publisher’s editions of classics as gifts or decorative items, even when they already own cheaper versions of the same works.
D. In several of the foreign markets the publisher is targeting, sales of collectible hardcover editions of classic literature have increased significantly, despite the widespread availability of inexpensive e-book versions of the same titles.
E. In many of the foreign markets the publisher is targeting, most sales of classic literature are of inexpensive paperback editions bought mainly by students.
Requirement for Plan Success: The plan will work only if strong, durable demand exists in the target countries for exactly what this publisher sells: collectible hardcover editions of classic literature, and that demand holds even where e-books are common.
Choice A notes that many e-book users also buy printed books they find attractive, but the claim is broad and not limited to classic literature or collectible editions in the specific markets the publisher plans to enter. It is less focused than D. If you are just starting to work through this question, you may want to hang on to A for a while, but it will lose to C, which will then in turn lose to D.
Choice B observes that global print sales are roughly flat while e-books are rising. This says nothing about the collectible niche and, if anything, hints at headwinds for print overall, which does not meaningfully support the plan.
Choice C reports that the publisher’s editions sell as gifts or decor in its home country. That is favorable and perhaps a good contender to A, but as we go to D, we will see that this answer choice does not establish similar demand abroad, which is what the expansion depends on.
Choice D states that in several of the targeted foreign markets, sales of collectible hardcover classics have risen significantly despite cheap e-book versions of the same titles. This shows a growing niche for the precise product the publisher offers and indicates that e-books are not wiping out demand for such editions. That pattern in the actual target markets makes the expectation of commercial success highly likely.
Choice E indicates that in many of the target markets most sales of classics are inexpensive paperbacks bought mainly by students. That suggests a price sensitive market and tends to undercut the claim that high priced collectible editions will thrive there.
Answer: D
16 Jan 2024, 11:40
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Bookmarks
hi, can someone explain to me how is the line" illustrated hardcover books" same as collectible items?
. I have consulted with the question writer: 
