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Cable TV stations have advantages that enable them to attract many

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Cable TV stations have advantages that enable them to attract many  [#permalink]

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New post 09 Sep 2018, 07:29
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Difficulty:

  45% (medium)

Question Stats:

63% (01:53) correct 37% (02:16) wrong based on 85 sessions

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Cable TV stations have advantages that enable them to attract many more advertisers than broadcast networks attract. For example, cable stations are able to target particular audiences with 24-hour news, sports, or movies,
whereas broadcast networks must offer a variety of programming. Cable can also offer lower advertising rates than any broadcast network can, because it is subsidized by viewers through subscriber fees. Additionally, many cable stations have expanded worldwide with multinational programming.

The statements above, if true, provide support for each of the following EXCEPT:

(A) Some broadcast networks can be viewed in several countries.
(B) Broadcast networks do not rely on subscriber fees from viewers.
(C) Low costs are often an important factor for advertisers in selecting a station or network on which to run a TV ad.
(D) Some advertisers prefer to have the opportunity to address a worldwide audience.
(E) The audiences that some advertisers prefer to target watch 24-hour news stations.

Source: LSAT

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Re: Cable TV stations have advantages that enable them to attract many  [#permalink]

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New post 09 Sep 2018, 08:06
Akela wrote:
Cable TV stations have advantages that enable them to attract many more advertisers than broadcast networks attract. For example, cable stations are able to target particular audiences with 24-hour news, sports, or movies,
whereas broadcast networks must offer a variety of programming. Cable can also offer lower advertising rates than any broadcast network can, because it is subsidized by viewers through subscriber fees. Additionally, many cable stations have expanded worldwide with multinational programming.

The statements above, if true, provide support for each of the following EXCEPT:

(A) Some broadcast networks can be viewed in several countries.
(B) Broadcast networks do not rely on subscriber fees from viewers.
(C) Low costs are often an important factor for advertisers in selecting a station or network on which to run a TV ad.
(D) Some advertisers prefer to have the opportunity to address a worldwide audience.
(E) The audiences that some advertisers prefer to target watch 24-hour news stations.

Source: LSAT


Argument ->
Cable TV Stations (CTS) vs Broadcasters (B).
Claim: Advertisers = (CTS > B)
Reasons/Examples:
1. CTS able to target audience 24 hours with news, sports or movies
2. CTS has low advertising rate
3. CTS has expanded worldwide

A. Correct. Some CTS can be viewed worldwide and not B.
B. If they were to rely on subscriber fee, then it also be subsidised by subscribers. Argument supports this idea
C. Argument mentions it [Ex 2]
D. Example 3 states this in support of its claim
E. Supported by Example 1

Hence, A.

Please let me know if my understanding is incorrect.
GMAT Club Bot
Re: Cable TV stations have advantages that enable them to attract many   [#permalink] 09 Sep 2018, 08:06
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Cable TV stations have advantages that enable them to attract many

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