I have a pretty unique profile and want to know if its worth applying

Hi nathaniel1981 , you have not mentioned the number of years of work experience that you have, but you may have to consider looking at EMBA programs if you have well above 10 years of work experience. The best way to approach your concern would be to try and get feedback on your profile from the admissions office for the MBA programs that you are considering.

Your rationale behind pursuing an MBA in order to prepare for taking over the family business reigns is well-founded. As the new generation in the family business, you could strongly argue your case with examples, citing your fresh and unconventional approach to doing business (as opposed to traditional norms) as your motivation for pursuing MBA. You are also right in saying that as the future CEO, you must be able to make sound business decisions, for which you would need to have a deeper understanding of subjects such as Finance, operations, technology, management and human resources. The experience of working in a family business brings immense learning and challenges that if showcased aptly in your application, would make you a strong contender for a place in the next academic cohort at your target school. Applicants who have experience working in a family business can bring a very unique perspective in that they have experienced firsthand, the implications of decision making with specific goals in mind. High chance that B schools would be excited to have someone who is set to become a business leader in a well established family business right after graduating from MBA class.

On a lighter note (do not worry about being unique), if all were to become consultants or product managers, then who would manage the actual business? we need business leaders for that.

Best wishes