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shridhar786
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shridhar786
On the first Saturday of each month, the Riverbank Bowling Alley holds a Brew and View, in which a movie is screened and beer can be purchased by audience members. On every other Saturday, when the Brew and View is not taking place, it hosts a bar-style speed-dating night for singles under the age of 35. Riverbank typically brings in between $1,000 and $2000 for a Brew and View, and between $300 and $600 for speed-dating nights. The Riverbank management has recently begun looking into the feasibility of holding more Brew and View Saturdays, to the diminution of speed-dating Saturdays

What information would an outside consultant find most useful in evaluating the management's plan?

(A) The cost to Riverbank Bowling Alley of a liquor license

(B) The cost to Riverbank Bowling Alley of screening movies

(C) The effect of increasing the cost of speed-dating nights on attendance

(D) How much overlap there is between speed-dating attendees and moviegoers

(E) Whether "every other Saturday" means "alternating Saturdays" or "all other Saturdays"


SOURCE: PREP-ADVISER

The Management suggests increasing Brew and View saturdays at the cost of reduction of speed-dating night , for the success of the plan we need to assume that -

1. Speed dating visitors will not get disinterested and stop visiting the Alley
2. Increasing Brew and View will attract more people.

Among the options presented only option (D) talks about an overlap/commonality of the people visiting Brew and View saturdays & speed dating night visitors. Availability of this data is important to find the feasability of the proposed course of action...

1. If a higher % of speed daters visit on Brew and View then the proposal for increasing the Brew and View saturdays will bring more revenue and will be good.
2. If a leser % of speed daters visit on Brew and View then the proposal willl not be feasable , as it will reduce the Revenue.

Hence IMHO (D)

Abhishek009

I feel drained for the night though.. but somehow still trying to understand why higher or lower % of commonality will have any effect on the revenue.. there is a different charge for both of the events..

my approach was
a) liquor license is one time cost and they must have paid it already (As they serve it currently)
b) Screening movie is a running cost --- they already make more profit out of this cost ($1000 - $2000)
c) IF there is an increase in cost by some dollars and still there is no change in percentage.. this could very well fetch them the amount comparative to what movie screening will bring and if not then obviously chuck this idea, lets have movie nights - (my answer)
d) Overlap again.. couldnt understand yet.. even if there is an overlap.. how does it matter.. people may get bored of doing same things every Saturday night
e) Out of scope
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dushyanta
daagh, VeritasKarishma - Need some expert opinion here

The question doesn't make much sense to me. Too many unknowns and variables.
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