I was hoping for some help with this problem from the quantitative practice set. Here is the problem...
The Go-Go Bus Line provides rides between New York and Boston. The bus line carries 18,000 passengers per month, each paying $50 for round trip. The company wants to raise the fare. However, the market research department estimates that for each $1 increase in fare, the bus line will lose 200 passengers per month. The total monthly cost of the bus line is $950,000.
What is the profit function f(x), where x is the dollar amount of increase in fare?
Since this is in the practice set the answer is also available just below. The answer is....
f(x) = (50 + x)(18,000 - 200x) - 950,000 = - 200x^2 + 8,000x - 50,000
So how is that function derived? Is that a standard formula? Yes, after testing it at a few points I could see that it works. However, I could not come up with that formula before looking at the answer. While working through it, I was very tempted to make a "revenue" term and "cost" term, which would have necessitated the introduction of a new variable (p, for passangers). Long story short, I was obviously on the wrong track there.