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# Updated Kellogg Analysis

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SVP
Joined: 30 Apr 2008
Posts: 1863
Location: Oklahoma City
Schools: Hard Knocks

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01 Aug 2008, 10:28
Class Profile

http://www.kellogg.northwestern.edu/Pro ... ofile.aspx

I'm using Yield average from 2004 when it was 57%. Will this have stayed relatively the same? This is the only variable that we really don't know. The breakdown of yield.

If you take Enrolled as a percentage of Applicants, you get the following:
Enrolled...calculated at posted % of 650.
<650 = 39
650 - 690 = 143
700 - 740 = 325
750-800 = 143

Applicants
<650 = 683
650 - 690 = 1381
700 - 740 = 2541
750-800 = 884

Enrolled as % of Applicants
<650 = 5.7%
650 - 690 = 10.4%
700 - 740 = 12.8%
750-800 = 16.2%

If it's a 57% yield, that means that 650 = 57% of those accepted or 1140 were accepted.

As a % of those accepted:
<650 = 3.4%
650 - 690 = 12.5%
700 - 740 = 28.5%
750-800 = 12.5%

I just took the number enrolled for each section and figured out how many would have been accepted if the yield were equal (57%) for all. I realize this is not at all accurate, but it helps give an indication as to what might be more accurate numbers.

# if Enrolled is 57% of Accepted
<650 = 68
650 - 690 = 251
700 - 740 = 570
750-800 = 251

The thing that strikes me is 68 that scored < 650. If Kellogg actually accepted 68 that scored < 650, I think they would have at least 60 enrolled. Really, it has to be a reach for those people and they know it, but they got in. I think a more realistic Yield for this group is 90%.

I think the 650 - 690 range is going to be high as well, but certainly not as high. I could see 1/3 of those being accepted to another school they really wanted to attend, or the other school that wasn't as high as Kellogg accepted them with more \$\$ so they opted for the less expensive after scholarships. Still others will just say "Screw scholarship, I'm going to Kellogg and will pay it back in just a few years anyway!" Yield of 85%?

700 - 740 - this group is probably going to be rather flexible because they will likley have 2 or 3 schools in the top 15 to choose from (unless they applied to just the top 6 or 7 schools only!) so i think the yield for this one would be somewhere down around 50%.

750+ is probably going to have the most flexible applicants in the entire pool for obvious reason.
50?

This totals 1148 people accepted and 650 enrolled. This would be a yield of 57%.

So what would be the acceptance rate across each section then?
Acceptance rates based on estimated yields above
<650 = 6.3%
650 - 690 = 12.2%
700 - 740 = 25.6%
750-800 = 32.4%

If you do the following:
GMAT average per section:
<650 = 625
650 - 690 = 675
700 - 740 = 725
750-800 = 765

Now multiply the average * # in each section, total all and divide by 650 = 716.8 GMAT average.

HMMMMM......
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J Allen Morris
**I'm pretty sure I'm right, but then again, I'm just a guy with his head up his a\$\$.

GMAT Club Premium Membership - big benefits and savings

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Joined: 22 Oct 2006
Posts: 1436
Schools: Chicago Booth '11

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01 Aug 2008, 10:40
Well if you are getting accepted with a sub 650 score you must have some amazing qualities or a minority therefore other schools would be interested in you as well. So a 90% yield probably is not accurate.

If it were just people taking a shot in the dark, yea that would be a 90% yield, but those are the people who get rejected I would imagine.

The same goes for 650-690 although less-so. 85% is probably too high here as well. If you are getting accepted with a sub-700 score , you must have qualities that other top schools are looking for also.

Not sure what the right numbers are, but just my thoughts
SVP
Joined: 30 Apr 2008
Posts: 1863
Location: Oklahoma City
Schools: Hard Knocks

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01 Aug 2008, 10:49
You could possibly have qualities other schools are looking for, but at the same time, there are peopel that get dinged at Tuck and accepted at HBS, or Dinged at Ross and Accepted Sanford. It seems so random in many ways. The % yield according to section will probably never be released because it would really deter people from applying with a 660 that actually belong at Kellogg and are deserving.

terp26 wrote:
Well if you are getting accepted with a sub 650 score you must have some amazing qualities or a minority therefore other schools would be interested in you as well. So a 90% yield probably is not accurate.

If it were just people taking a shot in the dark, yea that would be a 90% yield, but those are the people who get rejected I would imagine.

The same goes for 650-690 although less-so. 85% is probably too high here as well. If you are getting accepted with a sub-700 score , you must have qualities that other top schools are looking for also.

Not sure what the right numbers are, but just my thoughts

_________________

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J Allen Morris
**I'm pretty sure I'm right, but then again, I'm just a guy with his head up his a\$\$.

GMAT Club Premium Membership - big benefits and savings

Current Student
Joined: 18 Jun 2008
Posts: 225

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01 Aug 2008, 10:56

here I updated the spreadsheet with the new data (a new tab)

variables you can play around with:
yield for each GMAT range (background in blue)
average GMAT assumptions for each GMAT range (background in black)

things aren't looking good at all for us 09 applicants haha

*runs to works on essays instead of wasting time with online spreadsheets*
Senior Manager
Joined: 07 Jul 2005
Posts: 402

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02 Aug 2008, 14:46
wow, great job!
Re: Updated Kellogg Analysis   [#permalink] 02 Aug 2008, 14:46
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# Updated Kellogg Analysis

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Moderator: Hatakekakashi

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