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saurabh357
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mNeo
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aurobindo
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my theory is that HBS knows and believes it's the top B-school out there, and with a 90% yield, it really doesn't need people to shower them with praise about why people would chose HBS over other schools, because people already do.

Thus, it doesn't really matter to them that you have to really show they're not a "backup", since that nearly never happens.

Just my hypothesis
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lepium
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If you get invited to interview, it will be discussed thoroughly.
I also assume that you would be expected to mention it somewhere in the essays (although not as extensively as in other schools' apps.).

L.