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Skywalker18
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A) Will the new cost to purchase the new ball bearings from Applia exceed the cost of the ball bearings currently used to manufacture Eton Company's steering unit? - even if the costs of the new ball bearings are more, what if Eton manages to sell more units of the new steering units? (if they sell more units, they get more revenue and hence more profits)

B) Do the buyers of Eton Company's steering units currently seek steering units with improved operational efficiency?
- irrelevant

C) Are end users who might buy the improved steering unit aware that Eton Company is currently developing such a technology?
- irrelevant

D) Are Eton Company's Executives aware of current broader trends in the automobile industry, including the design and manufacture of new automobile models?
- irrelevant

E) Will the cost to purchase the new ball bearings offset the new revenue likely to be gained from the distribution of steering units equipped with the new ball bearings? - if the answer is yes, then we can be certain that profitability may not be a reality. But if the answer is no, then profitability is highly likely. Hence, (E) is the right answer to this question.
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