Durth: Increasingly, businesses use direct mail advertising instead of paying for advertising space in newspapers, in magazines, or on billboards. This practice is annoying and also immoral. Most direct mail advertisements are thrown out without ever being read, and the paper on which they are printed is wasted. If anyone else wasted this much paper, it would be considered unconscionable.
Which one of the following most accurately describes Durth’s method of reasoning?
Direct mail advertising are used to send email as advertisements which Durth thinks is annoying, may be from recipients' point of view and immoral, most likely on businesses part. BUT then Durth compares mail advertisement with newspaper advertisements pointing out that printed paper is a waste which is immoral. Thus, Durth defines the immorality in the other way, something that is not on businesses part.
So, we are looking for something that explains this basically resolves the argument.
(A) presenting a specific counterexample to the contention that direct mail advertising is not immoral - WRONG. Two things jump right out in this options - 'counterexample' and 'not immoral'. This option is opposite to what argument is about.
(B) asserting that there would be very undesirable consequences if direct mail advertising became a more widespread practice than it is now - WRONG. Here again 'undesirable consequences' goes against the argument.
(C) claiming that direct mail advertising is immoral because one of its results would be deemed immoral in other contexts - CORRECT. It says that if paper is a waste which is immoral then direct mail advertisement is immoral since if DMA is not useful then businesses might opt for newspaper advertisement which would result in paper waste which is immoral.
(D) basing a conclusion on the claim that direct mail advertising is annoying to those who receive it - WRONG. Nowhere in the argument Durth articulate such a claim.
(E) asserting that other advertising methods do not have the negative effects of direct mail advertising - WRONG. Out of scope. Other methods are not discussed.
IMO Answer C.