Goal: To capitalize on this trend of growth in the hybrid cars market.
Plan: Increase the production of the hybrid model. Also, enhance the marketing efforts for this vehicle.
Gap: The increase in production & the increased effort in marketing can increase the sales.
Any answer that opposes this gap the most is going to be our answer.
Let's analyze answer choices,
A) Irrelevant. Decrease in market share last yr. is not a strong indicator of less sales this yr.
B) Irrelevant. Again, slight decrease in inventory shipped since last yr. is neither a good indicator.
C) Irrelevant. Close choice, but still not a good enough choice.
D) Correct. Looks good. In the past despite reducing the price they're seeing a decline in sales.
E) Irrelevant. One of the 3 or one of the 5, we're not concerned.
Bunuel
12 Days of Christmas 2024 - 2025 Competition with $40,000 of PrizesProduction of hybrid cars has seen significant growth over the last year. To capitalize on this trend, AutoMart plans to increase the production of its hybrid model while also enhancing its marketing efforts for this vehicle.
Which of the following, if true, provides the most support for the view that AutoMart cannot increase its sales of hybrid cars by adopting the plan outlined above?
(A) AutoMart has sold every hybrid car it has produced, but its market share in the hybrid car segment has decreased over the last year.
(B) The inventory of AutoMart hybrid cars awaiting shipment to dealerships has slightly decreased over the last year.
(C) AutoMart’s hybrid car brand is widely recognized due to its marketing, yet few consumers are aware that AutoMart is the manufacturer.
(D) Despite reducing the price of its hybrid cars, AutoMart has seen a decline in sales of these vehicles over the past year.
(E) AutoMart’s hybrid model is one of three brands that have accounted for the majority of the increase in hybrid car sales over the last year.