Hi!
I am Lucia from Italy, and I am a current MSc in Management student at ESSEC.
I am replying to your query as two years ago I was exactly in your shoes. I had been admitted both to Bocconi and ESSEC and I could not decide which school would have been better for me, as they're both excellent and with exposure on the luxury world
However, I eventually choose ESSEC and I can tell you I am completely satisfied with my choice. Being passionate about the luxury industry, ESSEC appeared to be the best choice for both the existence of the LVMH Chair, a specialization path on luxury brand management, and the career perspectives within the industry in France and abroad.
I had talked to students that attended the chair before deciding, and I am glad to share with you my experience, hoping it can help you in making your choice!
I started the MSc in Management at ESSEC in Paris in 2015 and after spending one semester in Singapore, I went to New York for my internship in a French company that produces and markets luxury fragrances worldwide. This experience allowed me to apply to the LVMH Chair in October 2016 equipped with a strong profile, and fortunately I got the admission to the chair, which I started this January.
Being part of the ESSEC LVMH Chair is everything you are looking for to start your career in luxury marketing with a bang. For six months, you'll be able to take courses on luxury with extremely knowledgeable professors (for example, a professor we had had been CEO of Armani France and Balmain for years). Moreover, you'll have the chance to attend seminars with managers from different LVMH Maisons: they come on campus and share their experience with us and it's a great way to network! But that's not it: you'll have the chance to visit LVMH companies as well. With my group, we visited Ruinart in Reims, the Dior Academy and Guerlain in Paris, and Hublot and Tag Heuer in Switzerland. There, we presented the Marketing Director of Hublot our field business project, on which we worked for three months under his guidance.
Besides all these amazing experiences, the chair will provide you with the right contacts to land an internship, VIE, apprenticeship or full position in France and abroad.
It is thanks to the ESSEC brand and the chair on my cv that all the students admitted have got an internship or a position within the LVMH group. Even the competitors are very interested in such specialization: for example, I'll start my internship at Cartier in Paris in a few days!
I hope my experience has been informative to you, and I hope it will be easier to make your choice now
Best,
Lucia
Posted from my mobile devicePosted from my mobile device