Events & Promotions
|
|
GMAT Club Daily Prep
Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.
Customized
for You
Track
Your Progress
Practice
Pays
Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.
Nov 2007:30 AM PST
-08:30 AM PST
Learn what truly sets the UC Riverside MBA apart and how it helps in your professional growth
Nov 2011:00 AM EST
-11:59 PM EST
Don’t miss Target Test Prep’s biggest sale of the year! Grab 25% off any Target Test Prep GMAT plan during our Black Friday sale. Just enter the coupon code BLACKFRIDAY25 at checkout to save up to $625.
Nov 2001:30 PM EST
-02:30 PM IST
Learn how Kamakshi achieved a GMAT 675 with an impressive 96th %ile in Data Insights. Discover the unique methods and exam strategies that helped her excel in DI along with other sections for a balanced and high score.
Nov 2206:30 AM PST
-08:30 AM PST
Let’s dive deep into advanced CR to ace GMAT Focus! Join this webinar to unlock the secrets to conquering Boldface and Paradox questions with expert insights and strategies. Elevate your skills and boost your GMAT Verbal Score now!
Nov 2211:00 AM IST
-01:00 PM IST
Do RC/MSR passages scare you? e-GMAT is conducting a masterclass to help you learn – Learn effective reading strategies Tackle difficult RC & MSR with confidence Excel in timed test environment- Nov 22
12:00 PM PST
-12:30 PM PST
olve GRE practice problems covering Quantitative reasoning, Verbal Reasoning, Text Completion, Sentence Equivalence, and Reading Comprehension Problems. Take this GRE practice quiz live with peers, analyze your GRE study progress, - Nov 23
10:00 AM PST
-11:00 AM PST
GMAT practice session and solve 30 challenging GMAT questions with other test takers in timed conditions, covering GMAT Quant, Data Sufficiency, Data Insights, Reading Comprehension, and Critical Reasoning questions. - Nov 23
11:00 AM IST
-01:00 PM IST
Attend this free GMAT Algebra Webinar and learn how to master the most challenging Inequalities and Absolute Value problems with ease. 
Nov 2407:00 PM PST
-08:00 PM PST
Full-length FE mock with insightful analytics, weakness diagnosis, and video explanations!
Nov 3010:00 AM EST
-11:59 PM EST
Get $325 off the TTP OnDemand GMAT masterclass by using the coupon code BLACKFRIDAY25 at checkout. If you prefer learning through engaging video lessons, TTP OnDemand GMAT is exactly what you need.
11 Oct 2018, 21:22
Kudos
Bookmarks
E
Be sure to select an answer first to save it in the Error Log before revealing the correct answer (OA)!
Difficulty:
35%
(medium)
Question Stats:
71% (01:37) correct
29%
(02:03)
wrong
based on 124
sessions
History
Date
Time
Result
Not Attempted Yet
Experia Inc., a pioneer in online retailing in the cosmetics business, does not have a physical presence and sells all its products through its website. While evaluating its various marketing channels, the company discovered that it attracts two times as many visitors for every dollar spent on advertising on Google than on Cosmetico, an online beauty magazine. The company has, therefore, decided to shift some of its marketing funds from the magazine to Google to increase its overall profits.
Which of the following most strongly supports the ability of the company’s plan to increase its profits?
(A)Customers originating from Google are twice as likely to write free online reviews for the company’s products as are customers originating from Cosmetico.
(B)There is a significant difference between the visitors to customer conversion ratios for the two channels.
(C)Currently, Google and Cosmetico are not the only two channels through which the company acquires customers.
(D)Currently, very few other cosmetic companies advertise in Cosmetico.
(E)Customer satisfaction, a factor leading to repeat business, is considerably higher for customers originating from Google than for customers through any other channel.
Which of the following most strongly supports the ability of the company’s plan to increase its profits?
(A)Customers originating from Google are twice as likely to write free online reviews for the company’s products as are customers originating from Cosmetico.
(B)There is a significant difference between the visitors to customer conversion ratios for the two channels.
(C)Currently, Google and Cosmetico are not the only two channels through which the company acquires customers.
(D)Currently, very few other cosmetic companies advertise in Cosmetico.
(E)Customer satisfaction, a factor leading to repeat business, is considerably higher for customers originating from Google than for customers through any other channel.
Archived Topic
Hi there,
This topic has been closed and archived due to inactivity or violation of community quality standards. No more replies are possible here.
Where to now? Join ongoing discussions on thousands of quality questions in our Critical Reasoning (CR) Forum
Still interested in this question? Check out the "Best Topics" block below for a better discussion on this exact question, as well as several more related questions.
Thank you for understanding, and happy exploring!
12 Oct 2018, 17:50
Kudos
Bookmarks
sony1000 -- Think about the exact reason for the plan. The plan exists to increase revenue. Because of that, there needs to be some link between what's happening in the answer choice and revenue. (A) ends up being wrong not because the reviews could be bad but because no direct link is established between reviews and increasing profits.
Compare that with the correct answer, (E). It references "A factor leading to repeat business" as part of its answer -- they make the link between customer satisfaction from google being higher and what that means for the company's profits, which is why it works.
Compare that with the correct answer, (E). It references "A factor leading to repeat business" as part of its answer -- they make the link between customer satisfaction from google being higher and what that means for the company's profits, which is why it works.
