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I think the logical fallacy here is that better students go to USC since it's ranked higher than Baruch, firms want to recruit the best students, therefore, firms recruit at USC rather than Baruch. What doesn't get taken into account is that the Big 4 is made up of a bunch of local offices and there isn't a well-defined head office. Why would a NY Big 4 office spend all the money to fly recruiters to LA and pay for USC students to visit its NY office when they can just drive to Baruch and pick up a few students? Are USC students so much better and worthier of the money than Baruch students? You make your own choice here. Again, the best way to go is to email or call admissions and career services people and most definitely talk to current students who have gone through recruiting at that school. Don't be afraid to reach out or call people. You have nothing to lose but a lot of information to gain.