HBS Special on CNBC at 10pm EST

Question

A look inside HBS. Should be interesting...

dghazer · Answer

I've got my dvr set...this should be entertaining.

msday · Answer

starts in 3 minutes...

FN · Answer

what a cheap attempt at marketing Harvard Business School..

i mean..

jb32 · Answer

I liked it, makes me wish I was there now. Although I thought the Skilling thing was a bit of a reach. 68,000 alumni and CNBC tries to infer its HBS's fault for one bad apple? Give me a break.

dghazer · Answer

do CEOs of the businesses in the cases really sit in on class if the case is fresh enough? I have not heard that, but that would be really interesting if true and common

young_gun · Answer

couldn't agree with you more, bro--i was thoroughly disappointed.

egy · Answer

yes... when i sat in on a class, the ceo was there. pretty cool stuff.

dox · Answer

Yes, we had about 5 sitting in our class this term (including Jack Welch) and a dozen or so more that were simulcast into our section from other classes.

gixxer1000 · Answer

I didn't think that was the point. I thought they were just using him as the posterboy to make a point. Clearly in recent years there has been a lot of greed and corruption on wall st, where they said 50% of HBS alums go. If wall st is so flooded with HBS alums because they are so good, then clearly they were apart of that problem. Which the director admited and said that while they were somewhat focused on ethics, those events signaled they needed to do more leading them to add a specific course.

dghazer · Answer

Wow, that is absolutely amazing to me.

Jerz · Answer

Agree, this wasn't any more of an "inside look" at HBS than the videos and materials readily available on the HBS website. I thought many of the points they made about the challenges/opportunities faced by HBS students could also be said about other ultra-elite schools and their students.

gixxer1000 · Answer

While I agree that this wasn't an inside "inside look" I think people are being a little to critical. If you are applying to HBS do you really think they are going to put in information that you don't already know? This wasn't created by Harvard to market their school. I think we all know they don't need to market their school at all. Go to any bschool event and HBS is either not there or they simply show up and pass out booklets. This was made for CNBC as a television show for all the people who don't/aren't going to HBS to give them an "inside look". I already knew pretty much everything in the show, except for the lady with cancer, but my fiancee (who doesn't spend 4 hrs a day on gmatclub) found it very interesting.

nink · Answer

My guess is there's a HBS alum among the CNBC program Directors and he/she wanted to just give HBS some free positive publicity on CNBC after "Jenna Bush's ex HS BF got into HBS without college degree" fiasco....

Jerz · Answer

I think the fact that it was on CNBC (a dedicated business and investing channel) makes it hard to believe that the target audience was people who are not already somewhat familiar with HBS. I'd have to think the demographic of people who watch CNBC generally are the past/present/future bschool student.

McDargoiowkel · Answer

How annoying was that married couple...retch.

Jerz · Answer

They didn't bother me that much, but when they showed him playing flag football and he was wearing receiver's gloves, I started laughing and thought "what a tool". I mean it's flag football not the NFL. Then they said he was a Navy SEAL and I felt bad for laughing at him.

yellowjacket · Answer

Hahahaha.. The receiver's glove thing was funny. Navy seal or not wearing gloves for flag football is like wearing a big sign: "I am a douche". Now, watch me wearing gloves and playing flag football whereever I am next year. :lol:

gixxer1000 · Answer

While agree that it was made for business minded people who have attended or who will attend business school, I don't think it was made as an informational piece to describe the school to future applicants. HBS get about 8000 applications. Even if it was geared toward all the people applying in the next 3 years it would have had an audience of 24,000 people!! It was a t.v. show. There was something in it for all the alums to look back on and reminisce, there was something for other MBA grads to look at and compare with their school, and their was something for people who don't have an MBA to look at and see what HBS might be like. Like someone poster earlier you could have essentially done this with any top bschool and most of the info would have been the same. The HBS name was just to draw extra viewers, because lets face it another top 20 grad would probably tune it to watch HBS but probably would care as much if it was Booth or MIT.

Rubashov1 · Answer

Considering CNBC probably has tens of millions of viewers, I think for the vast majority of them the closest they'll get to a business school in their lives is driving past one on the highway.

HBS Special on CNBC at 10pm EST

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