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Each year thousands of candidates apply for the coveted ISB Post Graduate Program popularly known as PGP. The school has seen a consistent increase in applications over the years and it is one the most well known 1-year MBA programs in India.
In June 2020, the school has announced two essay topics that are required from applicants targeting March-April 2021 intake.
Once again, the school is broadly interested in knowing TWO specific things from the candidate:
1. Why you should be part of ISB MBA Class 2. Your clarity on post-MBA career goals and how ISB would help you achieve them
ISB ESSAY 1: Describe with examples the most important personal quality that you possess which significantly enhances your prospects of being successful as a leader? (400 words)
WHAT ISB WANTS TO KNOW? (ISB 2021 INTAKE ESSAY ANALYSIS)
MBA is largely about developing your leadership abilities, so you need to be on a leadership track to make the cut to ISB. It is important to remember that leadership is more than just a designation. So even if you’re early in your career, you need to think of specific situations in which your “leadership potential” came to the forefront.
ISB understands that you are investing in the MBA program to develop your leadership skill. However, successful candidates have already made some progress on their own when it comes to becoming a leader.
Remember, ISB is asking for just ONE quality and not a bucket list so you need to filter and just put out the best in your essay.
Successful candidates at ISB are the ones who are able to add value to the class at ISB through their experiences, both professional and personal. In this essay, ISB is interested in knowing your most important personal quality that enhances your prospect of becoming a successful leader in the future. This needs to be backed up with strong examples where you have demonstrated this personal quality in the past.
It is extremely important to sum up why this quality enhances your prospects of being successful leader.
You should try and avoid writing cliches and dig a level deeper while introspecting your most important personal quality. Almost all candidates would be tempted to write about of being a hard-worker but that’s a surface level quality.
You need to drive your essay argument towards its conclusion so that the reader knows that you are worth your place at ISB.
ISB ESSAY-2 What are your short term and long-term career goals? How will Post Graduate Program at ISB assist you in achieving your goals? (400 words max)
WHAT ISB WANTS TO KNOW? (ISB ESSAY ANALYSIS)
Guess what ISB expects in this essay? Specificity. How do you get there? Through extensive research.
As an MBA graduate, ISB wants to know what role, what industry and what seniority level you see yourself pursuing in the short and long term.
Every year, candidates make the same cardinal mistake of not thinking enough through their career goals. The candidates who are successful in this essay are the ones who are able to be ambitious yet realistic in this essay.
At the same time, you should include your motivations for pursuing this career path and how does ISB fit into the big picture. Do you even need an MBA to reach that level?
All these questions need to be answered well even if you have entrepreneurship as your career goal. We would even say, think more thoroughly on these parameters if your career goal is to become an entrepreneur.
A common starting step for most candidates is to read placement reports and attend webinar or info sessions to gain more insights on the ISB advantage. But hey, don’t just tell them the obvious stuff like ranking and placements. That would not make the cut.
If you have any questions on writing the essay or need brainstorming on the best ideas to put in these essay prompts. Feel free to reach out to us. We would be more than happy to help you in your ISB journey.
Best, Abhijeet Singh
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