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May 2208:30 AM PDT
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Get the inside scoop on what makes Emory’s Goizueta Business School great and how you can present a strong MBA application. Explore the difference between our One-Year MBA and Two-Year MBA programs, talk to our admissions team, and meet students.
May 2208:30 AM PDT
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For many Indian MBA applicants, the default dream has long been a top US MBA. But as career goals, visa considerations, timelines, and global mobility priorities evolve, more candidates are seriously considering MBA programs in Europe.
May 2203:00 PM EDT
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The old MBA recruiting playbook is dead. Here’s how top admits are getting ahead this summer.- May 21
08:30 AM PDT
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Are you applying to business school but feeling overwhelmed by where to actually apply? Applying to the wrong MBA programs is the #1 mistake that costs candidates time, money, and their acceptance letters. 
May 2110:00 AM EDT
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Most candidates submit a resume built for a recruiter. Admissions committees are reading for something else entirely. This session covers what adcoms actually evaluate, where strong candidates lose ground before a single essay is written, and why...
May 2308:00 PM PDT
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Inquire for a free profile evaluation and guarantee statement for possible admits and scholarships!
May 2611:00 AM EDT
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This week, Columbia Business School announced the 2025-2026 application deadlines and essay questions. Check out Personal MBA Coach's quick tips video to help you navigate the CBS application!
May 2707:30 PM EDT
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Learn how to choose the right recommenders and strengthen your MBA candidacy in this live AMA with Stratus experts.
May 2910:00 AM PDT
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Download the MBA Launchpad App, for FREE access to the largest MBA database - Data backed read on your profile - Identify gaps before you apply - Build a balanced school list - Track your deadlines - Mock interviews - Extensive content library- Jun 10
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Register for the GMAT Club Virtual MBA Spotlight Fair – the world’s premier event for serious MBA candidates. This is your chance to hear directly from Admissions Directors at nearly every Top 30 MBA program..
21 Mar 2010, 23:21
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I'm an MBA applicant and have been admitted (so far) into the top two schools in my country (Canada).
I am looking to specialize in brand management and marketing and I traveled across the country to visit both schools in Toronto. The trip did nothing for me except confirm that these are the two Canadian leaders for a reason. But, I gotta say, I feel like us marketers get very overlooked and ignored by business schools and the semiotics surrounding them.
Every piece of information we receive always has stats like "our schools is close to Bay street... big banks recruit from us... we have a mock up of the stock exchange in our lab..." Uh... do they know what we're interested in?
I am so humbled that two greats schools think enough of me to let me undertake my MBA at their institution, but why do marketing and the other creative areas (e.g. non-finance) that MBA students can specialize in get ignored? Does anyone else feel like we get swept under the rug compared to our counterparts specializing in either investment banking or consulting?
I find the real problem is with choosing a school based on reputation vs. education. Many of the schools that are the "top schools" have this designation based on their finance courses, but their brand management or HR or operations management courses are ****. But there's the problem of choosing between the school with the best brand but **** classes, or the school with the great classes and second-rate reputation - but it's all based on finance majors.
Anyways, just a gripe of mine recently.
I am looking to specialize in brand management and marketing and I traveled across the country to visit both schools in Toronto. The trip did nothing for me except confirm that these are the two Canadian leaders for a reason. But, I gotta say, I feel like us marketers get very overlooked and ignored by business schools and the semiotics surrounding them.
Every piece of information we receive always has stats like "our schools is close to Bay street... big banks recruit from us... we have a mock up of the stock exchange in our lab..." Uh... do they know what we're interested in?
I am so humbled that two greats schools think enough of me to let me undertake my MBA at their institution, but why do marketing and the other creative areas (e.g. non-finance) that MBA students can specialize in get ignored? Does anyone else feel like we get swept under the rug compared to our counterparts specializing in either investment banking or consulting?
I find the real problem is with choosing a school based on reputation vs. education. Many of the schools that are the "top schools" have this designation based on their finance courses, but their brand management or HR or operations management courses are ****. But there's the problem of choosing between the school with the best brand but **** classes, or the school with the great classes and second-rate reputation - but it's all based on finance majors.
Anyways, just a gripe of mine recently.
22 Mar 2010, 17:23
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I cannot speak for Canada, but here in the states, I saw a lot of talk of Marketing, general management programs from Stanford, MIT, Kellogg, etc. I did notice it being absent in any discussions from Booth or Wharton, but that's probably just by self-selection of candidates at these schools!
From my experience, CPG/Marketing/Brand Management is high in the pools after finance/consutling in most schools except Kellogg where it perhaps trumps finance even.
From my experience, CPG/Marketing/Brand Management is high in the pools after finance/consutling in most schools except Kellogg where it perhaps trumps finance even.
22 Mar 2010, 19:51
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But that may also be the location. Toronto is the NYC or London of Canada with a very heavy finance oriented city.
