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Hi MartyMurray, will you be able to help me with this question? Are we picking E because it is best of all? I can see all the other choices are also not making much of sense, but with E also, I am not confident. We don't know if Brookerton can also have this dedicated staff benefit.

Also, can you help me with A here? It does indicate that traffic WOULD increase, and will make the driving LONGER, it won't break the conclusion, but given E is also in a way assuming that similar dedicated staff will not be there in Brookerton, here also it can be assumed then, time to drive will at least be increase to make people to stay in Fairhaven.
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Hi gullyboy09 let me try to help

Yes you are correct that we are picking E because of best of all. But even though it is best of all, it can also be logically proved why this one is the best.

lets look at the argument

Only reducing the number of customers at the Fairhaven branch of the Tax Center by 15 percent will allow the center to reduce the significant waiting time that many of their clients experience. The Tax Center in Brookerton, 30 miles away, would—if expanded—provide an attractive alternative for 30 percent of the customers currently using the Fairhaven Tax Center. Nevertheless, the Tax Center CEO has rejected the proposal to expand the Brookerton branch, claiming that it will not end the long wait times at the Fairhaven branch.

Conclusion- CEO Position- Expanding Brookerton will not end the long wait times at Fairhaven.

Why CEO is claiming this? Not known, right? But why was it needed to expand Brookerton? To reduce the significant waiting time that many of their clients experience. How Brookerton will help? The Tax Center in Brookerton, 30 miles away, would—if expanded—provide an attractive alternative for 30 percent of the customers currently using the Fairhaven Tax Center, and if it would be an attractive alternative for 30 percent, then 15% of the reduction will be achieved, and that would reduce the waiting time by a significant amount.

But think, is being the attractive alternate remove the benefits or experience at the Fairhaven branch? What if even though it is attractive for 30%, most of these will not shift to brookerton? So we have to find a reason on what basis the CEO is claiming, and that reason has to show the advantage of Fairhaven even though brookerton is an attractive alternative just because of distance; no other info is provided about brookerton.

lets see why Not A- Sending more customers to Brookerton would increase traffic along the roads to that city, making the driving time longer.- Fair enough. Traffic can be the pain point, but the option doesn't say whether those who will be shifting to Brookerton will shift back again, what if the wait time at Fairhaven is more than the driving time? Then, in that case also, the shifting will take place, right? So this is not strengthening the CEO claim.


E. Sixty-five percent of Fairhaven customers cite the dedicated staff as the primary reason for returning to that Tax Center.- E says majority of the customers i.e 65% likes the staff service, and that's why they return to Fairhaven Tax Center. This is the advantage of Fair Haven, and look at the words "primary reason"; there may be other reasons, but if given a choice, they will for sure return to FTC. Secondly, you must have been thinking, but 30% is still possible, and a reduction can happen too. Now think: what if these 30% for whom Brookerton is an attractive alternative, but most of them cited the primary reason, and they belong to 65%? So the reduction won't happen then. In comparison to all others, this is most strongly justifying the claim of the CEO

Hope this helps.


gullyboy09
Hi MartyMurray, will you be able to help me with this question? Are we picking E because it is best of all? I can see all the other choices are also not making much of sense, but with E also, I am not confident. We don't know if Brookerton can also have this dedicated staff benefit.

Also, can you help me with A here? It does indicate that traffic WOULD increase, and will make the driving LONGER, it won't break the conclusion, but given E is also in a way assuming that similar dedicated staff will not be there in Brookerton, here also it can be assumed then, time to drive will at least be increase to make people to stay in Fairhaven.
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Only reducing the number of customers at the Fairhaven branch of the Tax Center by 15 percent will allow the center to reduce the significant waiting time that many of their clients experience. The Tax Center in Brookerton, 30 miles away, would—if expanded—provide an attractive alternative for 30 percent of the customers currently using the Fairhaven Tax Center. Nevertheless, the Tax Center CEO has rejected the proposal to expand the Brookerton branch, claiming that it will not end the long wait times at the Fairhaven branch.

Which of the following, if true, most helps to justify the CEO's position?

The proposal assumes that because Brookerton would be attractive to 30 percent of Fairhaven customers, enough of them would actually stop using Fairhaven. The CEO’s position is justified if many Fairhaven customers are unlikely to leave even if Brookerton becomes more attractive. The key issue is actual customer switching, not just whether another branch exists.

A. Sending more customers to Brookerton would increase traffic along the roads to that city, making the driving time longer.

This helps only weakly. Longer driving time might make Brookerton less attractive, but it does not clearly show that too few Fairhaven customers would switch.

B. The Olivera branch, close to the Fairhaven branch, would be a closer option than Brookerton for 35 percent of customers who now use the Fairhaven branch.

This does not justify the CEO’s rejection of expanding Brookerton. If anything, another nearby option could also help reduce Fairhaven’s customer load.

C. Brookerton is a small town in which numerous other local businesses would benefit from increased business at the Brookerton Tax Center.

Wrong. This is about benefits to Brookerton businesses, not wait times at Fairhaven.

D. Customers who have stood in line for more than five minutes are likely to spend significantly less money on services than those who do not have to wait.

Wrong. This explains a financial downside of waiting, but it does not show whether expanding Brookerton would reduce Fairhaven’s wait times.

E. Sixty-five percent of Fairhaven customers cite the dedicated staff as the primary reason for returning to that Tax Center.

Correct. If most Fairhaven customers return mainly because of the staff, then many may stay with Fairhaven even if Brookerton is expanded. So Brookerton’s expansion may not reduce Fairhaven’s customer count enough to end the long waits.

Answer: (E)
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