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Most candidates submit a resume built for a recruiter. Admissions committees are reading for something else entirely. This session covers what adcoms actually evaluate, where strong candidates lose ground before a single essay is written, and why...
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30 Mar 2010, 06:41
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As pointed out by Business Week, more and more professionals are turning to 'mini-MBA' offerings to advance their professional career. This poses an interesting question -- are business schools killing the goose that lays the golden egg by offering this type of program. At $2-$4K, these programs are substantially less than traditional MBA education ($100K). The question on the table: does this program represent service of an untapped market or cannibalization of their core product?
An opinion of one: I think this could cannibalize the traditional program -- if one can use these byte sized programs to land jobs, it could start a growing trend for short, focused training (<4 weeks) instead of the traditional, generalist business school method (2+ years).
If you have a specialized career in mind (e.g., sports management), it may not be a bad idea to look at these options over traditional programs.
Aveek Guha, President, MBA Day Camp
An opinion of one: I think this could cannibalize the traditional program -- if one can use these byte sized programs to land jobs, it could start a growing trend for short, focused training (<4 weeks) instead of the traditional, generalist business school method (2+ years).
If you have a specialized career in mind (e.g., sports management), it may not be a bad idea to look at these options over traditional programs.
Aveek Guha, President, MBA Day Camp
30 Mar 2010, 08:06
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I agree that some minor cannibalization might occur (for a very limited specter of jobs), but in my mind you're overestimating the impact short programs would have on regular MBA recruitment. A < 4 weeks of training is never going to replace the rigor of an extensive 2 year program and most employers 2-year MBA grads target know that. In microeconomic terms, I'd argue that the demand for 2-yr MBAs is more inelastic than this article appears to suggest.
30 Mar 2010, 17:06
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I don't think these mini-classes will replace or cannibalize the full 2 year MBA programs. Sure, there is overlap on some of the subject matter, but then again you could probably learn 95% of the subject matter of an MBA purely from Google and your local library. What makes the full-time MBA so valuable is the relationships you develop. No matter what, you're not going to be able to develop the same depth of relationships in 4 weeks that you can over 2 years.
