A
The main difficulty of a "WEAKEN the ARGUMENT EXCEPT" question is the wording of this question. Most people immediately look for an answer that strengthens the argument even though a choice that neither weakens nor strengthens the argument would also be correct.
The second difficulty is determining the SUBJECT of the argument. The argument itself is clear, that the marketing in front of the gym is a bad idea. But what is the subject of the argument? That is not explicit. When you think about it, the subject of the argument is the potential buying behavior of people that see the advertising, Apex members and people in the neighborhood.
The argument - Blows marketing efforts in front of Apex are ineffective and a bad idea.
Choices C,D, and E clearly show that the advertising will, in some way reach the buyers they want. So it is actually a good idea and it weakens the argument.
Choice A - I think is correct. It doesn't weaken or strengthen the argument.
Choice B -once you remember the importance of the time component in the beginning (always easy to overlook)it becomes clear that it is unlikely that John would see much if any people doing weight training since it is ineffective at early morning ( unless they are like Rocky and wake up at 4 in the morning do train!). thus this explains that John's perspective is not comprehensive and that Blown's actions might not have been so ill conceived after all. Thus this also weakens Johns argument.
Sidenote: When choosing between the final two choices, always pick the one whose subject is more clearly the subject of the argument ( potential buying behavior of Blown's product by Apex members).
John: In several months of going to the Apex Health Club almost every day in the early-morning hours, I have seen almost no one using the weight-training equipment designed to help increase muscle mass. Almost everyone uses only aerobic exercise machines, which are designed to help people burn fat. The Blown company is best known for dietary supplement products aimed at people trying to gain muscle mass, so Blown's plan to advertise just outside of the entrance to Apex Health Club is ill-conceived.
Each of the following, if true, weakens John's argument EXCEPT
A. Most of Apex Health Club's members work in nearby buildings whose exercise rooms contain aerobic exercise machines of higher quality than those
at the club.
B. Most members of Apex Health Club are aware that weight training is generally ineffective for individuals who have not consumed a pre-training meal
3 to 4 hours beforehand, while fat-burning exercise is most effective after eight or more hours of fasting.
c. Many members of Apex Health Club who do not train with weights share a household with people who are trying to increase muscle mass.
d. Customers of a nearby store that specializes in weight-training equipment must walk past the entrance of Apex Health Club to enter the store.
e. Blown has recently begun to produce fat-burning products aimed at aerobic exercisers.