Events & Promotions
|
|
GMAT Club Daily Prep
Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.
Customized
for You
Track
Your Progress
Practice
Pays
Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.
Apr 2308:00 PM PDT
-09:00 PM PDT
Video explanations + diagnosis of 10 weakest areas + 150+ short videos + study plan!
Apr 2301:30 AM EDT
-02:30 AM EDT
Struggling with GMAT Verbal as a non-native speaker? Harsh improved his score from 595 to 695 in just 45 days—and scored a 99 %ile in Verbal (V88)! Learn how smart strategy, clarity, and guided prep helped him gain 100 points.
Apr 2512:30 AM EDT
-01:30 AM EDT
At one point, she believed GMAT wasn’t for her. After scoring 595, self-doubt crept in and she questioned her potential. But instead of quitting, she made the right strategic changes. The result? A remarkable comeback to 695. Check out how Saakshi did it.
Apr 2610:00 AM EDT
-11:00 AM EDT
The Target Test Prep course represents a quantum leap forward in GMAT preparation, a radical reinterpretation of the way that students should study. Try before you buy with a 5-day, full-access trial of the course for FREE!
Apr 2711:00 AM EDT
-12:00 PM EDT
Prefer video-based learning? The Target Test Prep OnDemand course is a one-of-a-kind video masterclass featuring 400 hours of lecture-style teaching by Scott Woodbury-Stewart, founder of Target Test Prep and one of the most accomplished GMAT instructors
Apr 2808:00 AM PDT
-11:00 AM PDT
Whether you are just beginning your MBA journey or fine-tuning your path to a 700+ score, GMAT Day is designed to give you a competitive edge.
mojorising800
Joined: 11 Dec 2009
Last visit: 05 Mar 2012
Posts: 111
Given Kudos: 7
Status:Its Wow or Never
Location: India
Concentration: Technology, Strategy
Schools: Tepper '14 Goizueta '14 ISB Tippie Kelley '14 Georgia Tech Mays Katz Kenan-Flagler '14 Schulich Smith '15
GMAT 1: 670 Q47 V35
GMAT 2: 710 Q48 V40
WE:Information Technology (Computer Software)
Schools: Tepper '14 Goizueta '14 ISB Tippie Kelley '14 Georgia Tech Mays Katz Kenan-Flagler '14 Schulich Smith '15
GMAT 2: 710 Q48 V40
Posts: 111
Updated on: 25 May 2018, 00:39
Originally posted by mojorising800 on 28 Jan 2010, 14:30.
Last edited by Bunuel on 25 May 2018, 00:39, edited 2 times in total.
Last edited by Bunuel on 25 May 2018, 00:39, edited 2 times in total.
Renamed the topic, edited the question and added the OA.
Kudos
Bookmarks
B
Be sure to select an answer first to save it in the Error Log before revealing the correct answer (OA)!
Difficulty:
35%
(medium)
Question Stats:
68% (01:27) correct
32%
(01:33)
wrong
based on 2255
sessions
History
Date
Time
Result
Not Attempted Yet
A mail order company recently had a big jump in clothing sales after hiring a copywriter and a graphic artist to give its clothing catalog a magazinelike format designed to appeal to a more upscale clientele. The company is now planning to launch a housewares catalog using the same concept.
The company’s plan assumes that
(A) other housewares catalogs with magazinelike formats do not already exist
(B) an upscale clientele would be interested in a housewares catalog
(C) the same copywriter and graphic artist could be employed for both the clothing and housewares catalogs
(D) a magazinelike format requires a copywriter and a graphic artist
(E) customers to whom the old clothing catalog appealed would continue to make purchases from catalogs with the new format
The company’s plan assumes that
(A) other housewares catalogs with magazinelike formats do not already exist
(B) an upscale clientele would be interested in a housewares catalog
(C) the same copywriter and graphic artist could be employed for both the clothing and housewares catalogs
(D) a magazinelike format requires a copywriter and a graphic artist
(E) customers to whom the old clothing catalog appealed would continue to make purchases from catalogs with the new format
29 Jan 2010, 06:52
Kudos
Bookmarks
I´m guessting the answer is B.
A mail order company recently had a big jump in clothing sales after hiring a copywriter and a graphic artist to give its clothing catalog a magazinelike format
designed to appeal to a more upscale clientele.
The statement here is that sales increased (attracted more customers) after the company gave the clothes catalog a makeover.
The company is now planning to
launch a housewares catalog using the same concept.
In order to relate the two concepts, the underlying assumption must be the same, i.e., by giving the housewares catalog a similar makeover, the company will attract a more upscale clientele.
The company’s plan assumes that
(A) other housewares catalogs with magazinelike formats do not already exist
Irrelevant to the question since the question didn't arise with the clothing catalog. If this assumption held true, then you would have to assume the same for the clothing catalog.
(B) an upscale clientele would be interested in a housewares catalog
Probable answer. Based on the restated sentences above, the clientele may be attracted to the wares based on the new catalog.
(C) the same copywriter and graphic artist could be employed for both the
clothing and housewares catalogs
Irrelevant. The artist is not the main topic under discussion.
(D) a magazinelike format requires a copywriter and a graphic artist
Irrelavant. The discussion is not the magazinelike format.
(E) customers to whom the old clothing catalog appealed would continue to make
purchases from catalogs with the new format
This statement doesn't seem to make much sense. If the old clothing catalog were bringing in the same customers, then sales would not have increased significantly.
Please post the OA
A mail order company recently had a big jump in clothing sales after hiring a copywriter and a graphic artist to give its clothing catalog a magazinelike format
designed to appeal to a more upscale clientele.
The statement here is that sales increased (attracted more customers) after the company gave the clothes catalog a makeover.
The company is now planning to
launch a housewares catalog using the same concept.
In order to relate the two concepts, the underlying assumption must be the same, i.e., by giving the housewares catalog a similar makeover, the company will attract a more upscale clientele.
The company’s plan assumes that
(A) other housewares catalogs with magazinelike formats do not already exist
Irrelevant to the question since the question didn't arise with the clothing catalog. If this assumption held true, then you would have to assume the same for the clothing catalog.
(B) an upscale clientele would be interested in a housewares catalog
Probable answer. Based on the restated sentences above, the clientele may be attracted to the wares based on the new catalog.
(C) the same copywriter and graphic artist could be employed for both the
clothing and housewares catalogs
Irrelevant. The artist is not the main topic under discussion.
(D) a magazinelike format requires a copywriter and a graphic artist
Irrelavant. The discussion is not the magazinelike format.
(E) customers to whom the old clothing catalog appealed would continue to make
purchases from catalogs with the new format
This statement doesn't seem to make much sense. If the old clothing catalog were bringing in the same customers, then sales would not have increased significantly.
Please post the OA
General Discussion
29 Jan 2010, 04:28
Kudos
Bookmarks
(A) other housewares catalogs with magazinelike formats do not already exist
(B) an upscale clientele would be interested in a housewares catalog
Im going with B.
The company might have designed the catalog for an upscale clientèle but that does not necessarily mean that the online orders came from them too. (There is no mention of this)
(C) the same copywriter and graphic artist could be employed for both the clothing and housewares catalogs
(D) a magazinelike format requires a copywriter and a graphic artist
(E) customers to whom the old clothing catalog appealed would continue to make purchases from catalogs with the new format
Please post OA.
(B) an upscale clientele would be interested in a housewares catalog
Im going with B.
The company might have designed the catalog for an upscale clientèle but that does not necessarily mean that the online orders came from them too. (There is no mention of this)
(C) the same copywriter and graphic artist could be employed for both the clothing and housewares catalogs
(D) a magazinelike format requires a copywriter and a graphic artist
(E) customers to whom the old clothing catalog appealed would continue to make purchases from catalogs with the new format
Please post OA.
