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07 Apr 2015, 11:38
Kudos
Bookmarks
Hi everyone,
I have a big decision looming between two great options:
Career goals: Working in tech in a product manager/marketing role OR strategy/strategic partnerships. While I’d love to work for a blue-chip company (Google, Microsoft, etc.), I’m open to small-medium companies if the opportunity seems right (probably not a startup though).
Mainly I am looking for advice as it pertains to career opportunities. I’ve tried to look at this from an analytical perspective - The employment reports favor Anderson (sending 28% into tech vs. 18% at Kellogg) but LinkedIn shows more than 2x as many Kellogg grads at the top tech companies compared to Anderson (even taking into account class size, it’s a higher % than Anderson). Maybe this is because Anderson sends a higher percentage to small-medium companies. I’ve asked several UCLA students if they felt their recruiting process (in tech) was very competitive and they said no, but of course this is very anecdotal. On the other hand, I haven’t met a lot of Kellogg admits/students with my career goals which either means that recruiting could be more difficult or it could work in my favor (make me stand out). Again, completely anecdotal.
The only other note that might be relevant is that I’m open to staying on the west coast after graduation (I think I'd enjoy living there, and most of the jobs are there anyway) but would like to have the option of moving back east after 5-6 years. I’m not sure if the Kellogg brand name matters much at this point though.
So I guess what it comes down to is, does Kellogg offer a distinct advantage to the point that it’s worth giving up a big scholarship? Any and all advice is appreciated!
I have a big decision looming between two great options:
- UCLA - $70k scholarship
Kellogg – no $
Career goals: Working in tech in a product manager/marketing role OR strategy/strategic partnerships. While I’d love to work for a blue-chip company (Google, Microsoft, etc.), I’m open to small-medium companies if the opportunity seems right (probably not a startup though).
Mainly I am looking for advice as it pertains to career opportunities. I’ve tried to look at this from an analytical perspective - The employment reports favor Anderson (sending 28% into tech vs. 18% at Kellogg) but LinkedIn shows more than 2x as many Kellogg grads at the top tech companies compared to Anderson (even taking into account class size, it’s a higher % than Anderson). Maybe this is because Anderson sends a higher percentage to small-medium companies. I’ve asked several UCLA students if they felt their recruiting process (in tech) was very competitive and they said no, but of course this is very anecdotal. On the other hand, I haven’t met a lot of Kellogg admits/students with my career goals which either means that recruiting could be more difficult or it could work in my favor (make me stand out). Again, completely anecdotal.
The only other note that might be relevant is that I’m open to staying on the west coast after graduation (I think I'd enjoy living there, and most of the jobs are there anyway) but would like to have the option of moving back east after 5-6 years. I’m not sure if the Kellogg brand name matters much at this point though.
So I guess what it comes down to is, does Kellogg offer a distinct advantage to the point that it’s worth giving up a big scholarship? Any and all advice is appreciated!
07 Apr 2015, 12:34
Kudos
Bookmarks
Fundamental question is how much do you need the school brand to open doors for you? If you have no previous tech marketing experience, than you need every little boost and need to pay the Kellogg brand premium to give your CV some more marketing credibility. If you have some previous experience but are going to b-school for a more wholistic education, network value etc. than I'd say take the money, go Anderson and allocate $15-30,000 for "intense networking" e.g. informational interviews, taking lower paying internship for better experience etc
07 Apr 2015, 12:38
Kudos
Bookmarks
tj2013
This is a great point and something I didn't consider.
My background is in the internet/e-commerce space so needless to say I'm already in the tech industry, but I'm looking for a different job function.
