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GMAT 1: 750 Q49 V42
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Why you should be honest with What Other Programs are You Applying To? 18 Jun 2023, 14:21
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Just FYI - GMAC is rolling out yet another feature that offers MBA programs to order information on candidates. Historically, MBA Programs have been able to buy data from GMAC about anyone taking the GMAT based on certain conditions. Seems like a new feature is being rolled out that allows MBA programs (for a premium) to get a lot more information about candidates and what they are doing

https://www.gmac.com/reach-and-recruit- ... m-insights


Quote:
Get notified when candidates send scores to similar programs to yours. GMAC builds competitive groups of similar programs to yours based on score sending behavior (along with some additional criteria to ensure you’re getting the leads that are most similar to your competitors). When a candidate sends at least one score to your competitive group, you can now connect with them to reinforce your program’s unique value.
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P.S. And now once you register with mba.com, you become a "lead" just FYI in case you are wondering why business schools are reaching out to you and where they got your info.

  • Early Prospects are now Early Profiles (first name, email, and current location)
  • Pre-Test leads are now Full Profiles (candidates who have completed many fields in their profile, but do not yet have an assessment score)
  • GMAT leads are now Full Profiles with Scores (candidates who have taken a GMAC assessment and received a valid score)