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Would you like to get to rename GmatClub?

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Should GmatClub be renamed?

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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 16 Dec 2008, 13:24
definitely change the name. I first saw this site and assumed it was all about GMAT and figured um.. no thanks. I am doing fine and don't need to spend my time on a message board for that.

Had I known about the resources for colleges, I would have def used it more in the essay writing / researching phase. Guess.. what i am saying is the name def makes it seem like its all about GMAT prep so is probably ignored by a lot of ppl.

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New post 16 Dec 2008, 13:47
By your same reasoning, if we change the name to MBA Club, or something similar, will we miss people looking for GMAT help? They'll see MBAClub or MBAJourney (which I really like this name by the way) and think it's not help for the GMAT.

fugo wrote:
definitely change the name. I first saw this site and assumed it was all about GMAT and figured um.. no thanks. I am doing fine and don't need to spend my time on a message board for that.

Had I known about the resources for colleges, I would have def used it more in the essay writing / researching phase. Guess.. what i am saying is the name def makes it seem like its all about GMAT prep so is probably ignored by a lot of ppl.

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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 16 Dec 2008, 14:19
jallenmorris wrote:
By your same reasoning, if we change the name to MBA Club, or something similar, will we miss people looking for GMAT help? They'll see MBAClub or MBAJourney (which I really like this name by the way) and think it's not help for the GMAT.


That was exactly the point I was trying to make a few posts back. Leave it to the lawyer to clear things up! ;)
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New post 16 Dec 2008, 15:39
jallenmorris wrote:
By your same reasoning, if we change the name to MBA Club, or something similar, will we miss people looking for GMAT help? They'll see MBAClub or MBAJourney (which I really like this name by the way) and think it's not help for the GMAT.



yeah i would guess MBA club may exclude those looking for GMAT help. I do think MBAJourney is more encompassing - since its hard to think of the GMAT as anything else but a step in the MBA Journey.

anyways, was sharing my experience. I dont know that it is typical or representative at all.

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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 16 Dec 2008, 22:15
Thanks for saying what you think. That's the point of the forum :-D

To pull a lesson out of this, I think we can realize the difference between a label and branding. Something may be labeled GMATClub, but it can be branded to be more than just GMAT. Take Under Armour for example. At first glance this may appear to be representative of impenetrable metal placed beneath one's clothing. However, in reality this is not the case. Under Armour has been well branded to include a vast array of athletic clothing; however, it's name may mislead some prospective users. And yes, for those HBS and Darden admits, do expect to see this case discussed next year.

For those that couldn't tell, or don't know me, that was an attempt at humor. Let nothing I wrote be taken in the wrong way or out of context.

In the most recent season of Entourage, the guys head out to the desert to find direction and Vincent can then decide if he is supposed to do smoke jumpers. What was it that they called that trek out there? I thought it had some name they referred to it as. Maybe you see where I'm headed with that...

fugo wrote:
jallenmorris wrote:
By your same reasoning, if we change the name to MBA Club, or something similar, will we miss people looking for GMAT help? They'll see MBAClub or MBAJourney (which I really like this name by the way) and think it's not help for the GMAT.



yeah i would guess MBA club may exclude those looking for GMAT help. I do think MBAJourney is more encompassing - since its hard to think of the GMAT as anything else but a step in the MBA Journey.

anyways, was sharing my experience. I dont know that it is typical or representative at all.

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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 17 Dec 2008, 10:24
I was thinking about this, and I have something that may work (but be overly intricate).

You keep GMAT club. You have something MBA related as the other title. Then you feed both the shell front pages into the same forum, with both logos at the top or something.

That way you keep the clear GMAT identification, but drag the other pull side into the same pool. I think there would be a fair amount of equity lost by simply disposing of the gmatclub name.
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New post 17 Dec 2008, 10:57
Actually, this would be rather easy. We could have www.mbajourney.com and that would actually feed into this website. The logo displayed could be dependent upon the referring url. If the referring url is MBAJorney.com, then the MBAJourney logo is displayed, otherwise, it's the GMATClub logo.

3underscore wrote:
I was thinking about this, and I have something that may work (but be overly intricate).

You keep GMAT club. You have something MBA related as the other title. Then you feed both the shell front pages into the same forum, with both logos at the top or something.

That way you keep the clear GMAT identification, but drag the other pull side into the same pool. I think there would be a fair amount of equity lost by simply disposing of the gmatclub name.

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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 17 Dec 2008, 17:23
kryzak wrote:
I like MBAClub or ClubMBA


+1


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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 18 Dec 2008, 13:03
still need to think of a good name but part of the reason there's so many gmat posts is because of the name gmatclub. if there's a name change, i think it would attract a wider audience.

obama's got some great marketing himself - change.gov and "yes we can". those have so much meaning embedded within and not directly saying that he's the president of the us. maybe we can get creative and come up with something without mba or gmat in the site name.
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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 19 Dec 2008, 21:01
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I don't know if this is a good idea to put all ideas together as it gets too long. I hope I didn't miss anyone.

riverripper
clubmba
mbaclub
bschool
praetsworld
mba2z
schrute school of business
mbaworld

agold
BschoolU

Praetorian
mbanation

foodstamp
MBAConnect
MBAForums
MBA Awaits!
myMBA
Must Be Admitted or MustBeAdmitted
MBAReach
MBAUnited
MBAOutreach
OurMBA
BSchool Advice
MBA Tavern
Friendly MBA
MBA Support
Ding Support
Dinged
MBA Vision

kryzak
MBACircle
TotalMBA
MBAHopefuls
MBAHope
MBACommunity
CherishMBA
MBAFutures
BSchoolFutures

sv6
mbahub
mbavault
xlmba (meaning Excell MBA )

pawan203
MBAclub
clubMBA
MBAspirit
MBAspot
MBAcommunity (too long?)
MBAinfo
MBAplanet

ninkorn
Campus®GMAT
GMAT.mba (not as url address but as full name)
SQUAD@GMAT
G2M (stands for: GMAT 2 MBA)

jallenmorris
MBAJourney
MBA Ward - because we're all a little crazy
B-School Kitchen

dharmabum
"B-School Forums"
"MBA Forums"
"MBA Talk"
"B-School Talk"
"MBA Discussions"

spiridon
MBAinn

AZCFA
GMAT&MBAclub?
GMAT2MBA

rca215
BeBSchool
TotalMBA
MBACentral
BSchoolCentral
GMATandallotherthingsrelevanttocompletingaholisticandsuccessfulbschoolapplicationClub

sng
mba mate
mba helper
mba springboard (mbasb)
mba society
mba gate
mba line
mba switch
mba angel
mba touch

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New post 20 Dec 2008, 15:36
all of my suggestions except for MBA Journey are a joke.
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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 21 Dec 2008, 03:55
jallenmorris wrote:
all of my suggestions except for MBA Journey are a joke.


I quite liked B-School kitchen.

B-School Club sounds snazzier than MBAclub.

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New post 28 Dec 2008, 01:47
Looks like I came into this one late, but I like BSchoolClub - that way we also include Masters of Finance and PhD type of courses. We can also add a tagline or something (eg. BSchoolClub - From GMAT to Graduation) so people know that they can still get absolutely fantastic GMAT materials here.

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New post 28 Dec 2008, 13:20
From the names mentioned, Schrute School of Business was in a league of its own (though isn't that the same as Cornell - Schrute's dream school?) I thought MBAJourney was quite apt (nicely summarizes what these forums are about). MBAClub is probably the easiest from a transitioning standpoint. I also liked MBANation and MBACircle.

Let me throw a couple in the hat:
BSchoolCafe
MBAgear

On a lighter note:
MBAorFAIL (b-school fanatics, rejoice!)
BSchoolVoodoo ("Voodoo, the successful applicants' secret ingredient")
MBAKudosClan ("Its all about giving")
DingDoctors ("Paul Bodine and Alex Chu. Where are you?")
TheMBABreakfastClub
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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 29 Dec 2008, 11:48
How in the world did I miss this thread??

I'll need to catch up when im back from vaca.

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New post 05 Jan 2009, 17:06
BschoolHub
BschoolExchange
MBAInsight

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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 11 Jul 2012, 06:30
it's really ok, as it is now
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Re: Would you like to get to rename GmatClub? [#permalink]

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New post 11 Jul 2012, 06:56
Why fix what ain't broke?
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New post 11 Jul 2012, 07:02
This thread is like four years old lol, easy on the necro! :-D

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New post 12 Jul 2012, 23:48
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Re: Would you like to get to rename GmatClub?   [#permalink] 12 Jul 2012, 23:48

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