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Do re-applicants write the same essays or what?
No, they do not. Only one additional essay is required. See below, taken from Columbia's website.
The Admissions Office retains all applications for one year after a decision is rendered. If you are reapplying no more than 12 months from your initial term of entry to Columbia Business School, the checklist below will help ensure that you submit everything the Admissions Committee will need to reassess your candidacy. For example if you applied for August 2014 your will be considered a reapplicant for January 2015 or August 2015. If you are reapplying more than 12 months after your initial term of entry, you must submit a new, fully complete application.
Please submit the following to the Admissions Committee for your reapplication. If you have trouble starting a new application, please contact the Admissions Office for assistance.
Reapplication fee: U.S.$250.
One new recommendation letter, preferably from your current employer. If you have already used your current employer for a recommendation, please choose someone else in a supervisory role or a client.
Please update the following sections "Personal," "Family," "Employment," "Education," and "Extracurricular Activities".
How will you finance your MBA?
Submit transcripts of any additional courses you have taken since your previous application.
Please remember to indicate the dates and self-reported scores of the standardized tests that you wish to be considered in your admissions decision.
Please note:
GMAT scores are valid for five years. Your scores must be valid at the time of application submission.
TOEFL scores are valid for two years. Your scores must be valid at the time of application submission.
International students who have a degree from an institution in which all instruction is conducted in English are exempt from the TOEFL.
Reapplicants are NOT required to submit additional essays. Only the reapplicant essay is required.
How have you enhanced your candidacy since your previous application? Please detail your progress since you last applied and reiterate how you plan to achieve your immediate and long term post-MBA professional goals. (Maximum 500 words).