Check GMAT Club Decision Tracker for the Latest School Decision Releases

It is currently 25 Mar 2017, 20:40


GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

for You

we will pick new questions that match your level based on your Timer History

Your Progress

every week, we’ll send you an estimated GMAT score based on your performance


we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.


Request Expert Reply

Confirm Cancel

Events & Promotions

Events & Promotions in June
Open Detailed Calendar

GMAT in 3 days ! request ur reviews on my essay. Thanks :)

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  
Author Message
Joined: 06 Apr 2013
Posts: 14
Concentration: Marketing, General Management
GMAT 1: 640 Q44 V34
GPA: 3
Followers: 0

Kudos [?]: 0 [0], given: 33

GMAT in 3 days ! request ur reviews on my essay. Thanks :) [#permalink]

Show Tags

New post 20 Oct 2013, 23:31
The following was used as part of an internet advertising company's appeal to businesses: Furniture Depot employed our internet advertising company to help. Since then its sales increased by 10% over last year's totals. Furniture Depot's success demonstrates how using our internet services can increase your profitability.

Describe how well reasoned you find this argument.....

"The argument outlines the events in the following manner: The Furniture Depot employed Internet advertising company for some help in its business and the Furniture Depot's sales increased by 10% over last year. The author then concludes that since Furniture Depot employed his internet advertising company, this lead to increase in furniture depot's sales. While there seems to be some merit in author's claim but the author's conclusion is undermined by the lack of data to support causal link between these events. Specifically, the author doesn't illustrate that what services were provided by the Internet Company to the Furniture Depot nor does he establish that how these services were helpful to increase sales.

Firstly, the author fails to explain that the Furniture depot took the Internet Company's advice specifically for which department and for what duration. No reasoning is given as to what led to increase in the sales of the furniture depot. Perhaps the internet company was just hired for a month's time for a specific event in the depot, which may or may not have led to increase in its sales or may be the internet company's advice caused some increase in the sales of furniture depot. It is difficult to evaluate the role of Internet Company’s services in the absence of relevant information and statistics.

Another issue to be addressed is that the author presents the instance of Furniture Depot’s success as an evidence to conclude that the internet company's services can increase any business's profitability. Further information such as, were the Internet Company’s services a one time assignment or are these on ongoing basis and has the sales of the furniture depot been growing year on year basis, is required to ascertain the claim. In order to solidify the conclusion, the author needs to demonstrate that the results of the services provided by the internet company are still true in the present day situation and haven’t altered for the worse.

Finally, the argument concludes that using internet company's services can increase profitability of businesses. This statement is a stretch and it's certainly not clear that how the services of Internet Company may be helpful for businesses in different industries. The author's conclusion will be better served by establishing what all are the offerings of the internet company and how these can be helpful in increasing profitability of businesses of its prospective clients. Without supporting evidence and examples, one is left with the impression that the claim is more of a wishful thinking rather than substantive evidence. As a result, this argument has no legs to stand on.

While the author does presents beginning of a case that his internet company's services may increase profitability of businesses, there are some flaws in the argument which weaken the author's conclusion. As we saw in our examples above that the author fails to demonstrate as to how the services of Internet Company helped to increase sales of the Furniture Depot and whether these services were the primary cause of increased sales. Further, the author did not present some evidence to support that the results are true in the present day situation or is the increase still continuing. Certainly there's more to explore here and the author may be correct in indicating that the Internet Company’s services do help businesses grow their profitability; the author just needs to provide some additional evidence to establish his claims."
GMAT in 3 days ! request ur reviews on my essay. Thanks :)   [#permalink] 20 Oct 2013, 23:31
    Similar topics Author Replies Last post
Request to rate my essay - Thank you! connectvinoth 0 20 Jul 2015, 23:17
pl rate my AOA essay for feedback as GMAT in 2 days. thanks aimkp 0 10 Feb 2015, 05:56
1 Experts publish their posts in the topic GMAT in 3 days! pls pls pls review this essay. jaya1 5 26 Oct 2013, 00:15
Need Expert reviews on my essay, exam in for days! sb1990 0 19 Oct 2013, 06:33
GMAT in 3 days, Please review my AWA shristozkov 4 07 Jun 2013, 16:38
Display posts from previous: Sort by

GMAT in 3 days ! request ur reviews on my essay. Thanks :)

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  

GMAT Club MBA Forum Home| About| Terms and Conditions| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group and phpBB SEO

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.