INSEAD stands out as one of the world's premier business schools, offering an accelerated 10-month MBA program renowned for its global perspective, diverse cohort, and rigorous academic environment. But how can you make your application stand out and increase your chances of acceptance? Here’s a breakdown of what INSEAD is looking for, from personal storytelling to clear career goals, and tips on how to position yourself as an ideal candidate.
1. Your Personal Story: Show What Makes You Unique
INSEAD is deeply interested in your personal story. When applying, it’s not just about your resume, your application needs to convey who you are, your motivations, and the life experiences that shape your perspective. The admissions team wants to understand the journey that led you to this point, so be candid in your essays about your interests, your passions, and your global outlook.
Do you have experience living abroad? A multicultural background or a unique story about overcoming significant challenges? These can be powerful elements in your application that showcase the breadth of your experiences. INSEAD values diversity in all its forms, and it’s a great idea to highlight how your background can add value to the global classroom.
2. Communicate Clear Career Goals
INSEAD is looking for applicants who have a clear, realistic career plan. With the MBA program lasting only one year, your goals should be executable within this condensed timeframe. It’s essential to think about both your short-term goals and how the INSEAD MBA will help you achieve them.
If you plan to switch industries or pursue an internship, the January intake could be a better fit, giving you more time to find the right opportunity. However, your post-MBA goals must align with INSEAD’s 10-month curriculum, ensuring that your career trajectory is feasible and well thought out.
3. Focus on Achievements, Not Just Numbers
When it comes to accomplishments, focus on the impact, not just the numbers. Many applicants tend to compare themselves based on metrics such as sales figures, revenues, or promotions. While these are important, admissions committees are more interested in your personal achievements, how you've made a difference, and how your experiences shaped your personal growth.
Highlight significant life events that have impacted you as a person, not just as a professional. What lessons have you learned? How have you developed over time? Use this section to show who you are beyond your job titles and statistics.
4. Extracurriculars: More Than Just Volunteer Work
Worried that you don’t have enough extracurricular activities? Don’t be. INSEAD values your life outside of work, but it’s not about the quantity of activities you’ve done, it’s about the passion and depth you bring to them. Share your interests, whether it’s a personal hobby, a meditative practice, or involvement in your community. Even if you don’t have NGO experience, showing how you spend your time outside work can reveal your personality, interests, and how you engage with the world around you.
5. Career Changers
INSEAD is perfect for those looking to make a significant career pivot. Whether you’re switching industries, functions, or countries, around 80% of students make at least one of these changes during their MBA. Be clear about how INSEAD’s curriculum will help you transition and why it’s crucial for achieving your post-MBA goals.
6. Low GMAT Score
If your GMAT score is on the lower end, don’t be discouraged. While the average GMAT at INSEAD is 709, admissions committees understand that one number doesn’t define you. If your GMAT score is below the 70th percentile, ensure your application shows strong academic ability, either through your undergraduate record or additional coursework in areas like finance, accounting, or statistics.
7. Low Work Experience
INSEAD typically sees applicants with 2-10 years of work experience, but it’s not just about quantity—it’s about the quality of your experience. If you have only a couple of years of work experience, you’ll need to demonstrate exceptional achievements, leadership potential, and the ability to contribute meaningfully to the classroom.
8. Limited International Experience
INSEAD is known for its international outlook. While international experience can be a strong advantage, it’s not limited to just traveling abroad. Focus on demonstrating your adaptability, how you work with diverse teams, and how you’ve contributed to international or cross-cultural environments.
9. Final Thoughts
INSEAD is a globally-minded school that values diverse perspectives and personal growth. If you feel that your profile has gaps, remember that every applicant has areas to improve. What matters most is your ability to articulate how your background, experiences, and goals align with INSEAD’s values. Be authentic, clear, and passionate about why you want to be part of this prestigious program. If you’re unsure about your application or want to know more about your chances at INSEAD, consider connecting with an INSEAD alumnus to grab more insights.
If you are applying to INSEAD January intake, please note that the following essay questions are required as part of your application:Job Description Questions
1. Provide a summary of your career since graduating from university, explaining the rationale behind your key decisions and career progression. Include a description of your current (or most recent) role, covering the scope of your work, major responsibilities, employees under your supervision, budget size, clients/products, and any notable results achieved. (500 words maximum) (REQD)
2. Describe your short- and long-term career aspirations, including your target geography, industry, and function. How do you plan to bridge the gap between your current position and these goals, and how will INSEAD help you achieve them? (300 words maximum) (REQD)
Essay Questions
1. Give a candid description of yourself as a person and a leader, emphasizing the strengths and weaknesses you recognize in yourself. Explain how you are actively working on your development, sharing key experiences that have shaped you, providing specific examples where relevant. (500 words maximum) (REQD)
(Same as the September Intake Essay)
2. Describe a highly stressful situation you faced and how you managed it. What did this experience teach you about yourself and your interactions with others? (400 words maximum) (REQD)
3. Is there anything else that was not covered in your application that you would like to share with the Admissions Committee? (300 words maximum)
(Same as the September Intake Essay)
Activities and Interests1. Please list significant extracurricular/extra-professional activities in which you are/have been involved, starting with your most recent activities (i.e. sports, performing arts, associations, club memberships, hobbies, community activities, etc.)
Describe the activities you listed above and explain how they have enriched your life (e.g., skills developed, personal growth, community impact). (300 words maximum) (REQD)
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