Springfield is the first city to ban fast-food advertisements marketed specifically toward children. Although eating fast food has been linked to weight gain, banning these advertisements will do little to curb childhood obesity, and it should be the job of the parent, not the government, to tell children what to eat.
The argument would be most weakened if which of the following were true?
(A) Families are increasingly relying on the fast-food industry for financial reasons and will continue to frequent these establishments on their own terms, regardless of their children’s preferences.
(B) Studies indicate that, generally speaking, adults tend to be more influenced by advertising than children.
(C) If children learn that adults are trying to limit their fast-food intake, they will want to consume fast food even more.
(D) Those opposed to fast-food marketing geared toward children are welcome to buy airtime for their cause, too.
(E) Watching an advertisement has been shown to increase one’s desires for a product, particularly when the product is a food item.
E. The implication is that the advertising ban is designed to curb childhood obesity. The author states that this ban won’t work, which suggests that the author thinks that the fast-food advertisements don’t cause childhood obesity. To weaken this argument, show that the advertisements do indeed lead to obesity. If it’s been proven that watching an ad increases one’s desire for something, then banning the ads would reduce the desire for fast food that produces weight gain in children. Choice (E) weakens the author’s argument by showing that the advertisement ban will indeed curb childhood obesity. Choice (A) seems to strengthen the author’s argument, and Choices (B), (C), and (D) deal with tangents that don’t relate to whether the advertisement would be effective in curbing childhood obesity. The correct answer is Choice (E).