The pace of new technology brings a constant stream of new

The so..... is the author's claim.

Only answer choice (D) strenghtens this claim by incorporating the issue of time. Better to debut a new superior product only after the previous model becomes obsolete in the eyes of the consumer. ---> consumer driven marketing strategy.

1:43

IMO D
C. States an assumption.

I answer D but I know the answer is B
and the explanation for the answer seem to just PRETEND to support
rather than BEST SUPPORT

I am kinda confused with the question. Is it asking for a inference or is it asking to strengthn the argument.!!

just strengthen

C

I think assumptions also strengthen the argument.

Ill go with C. If consumers are usually unable to determine if new technology is superior, then one of their chief incentives to buy a new version of the product is gone. Hence this is an assumption, which if true, strengthens the argument.

I think D is tricky, because it talks of consumers wanting to make only one or two purchases a year, but says nothing about the number of times a new product might be launched in this span of time

Ok .. guys here is the OA: B and OE see below

The conclusion is that a company should wait until purchases of an old device have begun to decline before introducing a new device. The basis for this claim is that consumers either do not buy the old device because they anticipate the new device or they do not buy the new one out of resentment over having already spent money on the old one. We are asked to strengthen the argument.

(A) The change in the price of the new technology does not influence whether a company should wait until sales begin to decline on an old technology before introuducing a new one.

(B) CORRECT. This states that media outlets such as television and magazines often report on the planned introduction of new devices while sales of old devices are still strong. This supports the claim that consumers are aware of the impending introduction of new devices, and that companies should act accordingly.

(C) The superiority of new technology is irrelevant to the claim that companies should wait until the decline in sales of an older technology.

(D) The number of technology purchases per year does not directly relate to this argument. The argument is about waiting until the consumer demand declines before introducing a new technology. Consumers get wind of the new product and that hurts profitability.

(E) The passage makes no mention of whether the technologies belong to the same company or different companies.

The correct answer is B.

I am still not understanding the logic here... I read and read it over and over again and still was kind of confused...
One of the CR gurus... can you please explain...

The correct answer is indeed B.

The claim is that

"But analysts warn that announcing new technology too soon after the introduction of a successful device can backfire: consumers may resent feeling pressured to spend money to replace a device they have just purchased, even if the new technology is clearly superior. "

B clearly supports this claim by stating that media outlets announce the new technology even when the sale of older technollogy is strong.

I answered D, but seeing OA, B looks good.

Two arguments has proposed;
1. too early introduction of new tech product will undermine sales of current product
2. too early introduction of new tech product will hurt its sales by making people anticipate next version

B supports only number 1.
But nothing else supports 1 nor 2.
D looked good, but that's only a survey, not their general action patterns.
If D was "Consumers will buy one or two products every year", it would work.

GOD!!!!! HELP ME FROM THESE DEVILISH QUESTIONS

OK Not the one to take things lying down - here comes my rebuttal to the OA

The pace of new technology brings a constant stream of new devices to the market and many of them enjoy commercial success. But analysts warn that announcing new technology too soon after the introduction of a successful device can backfire:

PREMISE - Announcing new technology too soon is not a good idea.

consumers may resent feeling pressured to spend money to replace a device they have just purchased, even if the new technology is clearly superior. The result is that consumers either do not buy the old device in anticipation of the new one, or they do not buy the new device out of resentment over having already spent their money on the old one.

STRENGTHENS THE PREMISE ABOVE - Explains why announcing new tech too soon is not a good idea. Actually, this is an example of a Strengthener that explains WHY the Premise is true.


So if a company wishes to introduce a new device, it should wait until purchases of the old device have begun to decline.

CONCLUSION - Don't announce new technology too soon.

Which of the following, if true, would best support the claims made above?


Media reports the new technological offerings while the older tech is being sold --------- This choice only provides an ADDITIONAL SOURCE OF INFORMATION (Apart from Advertisements that the companies might themselves do) for the customers to KNOW that a new technology is in the offing. So apart from citing additional source of information this choice does nothing else to buttress the argument that new technology must not be launched at all. IMO it does not support the Argument WHY the companies shouldn't launch new technology.

I felt the same way when I did this problem. I was really confused.

The questions is from Manhattan Gmat CAT. This is considered as a 700-800 CR question... I definetly need more practise. Though I have read some say that Manhattan CR tend to have different logic or so...Not sure...