Quote:
There has been an unusual shift in the advertising world in recent times. Advertising agencies are being paid for the value they generate rather than the number of hours they work. Hence, to maximize their earnings, the advertising agencies should hire more creative thinkers.
Which of the following is an assumption on which the argument depends?
A Creative thinkers have the stamina to work for a long hours and hence end up working for large number of hours ever week.
B Creative thinkers have the ability to come up with advertising ideas which generate value.
C The cost of hiring creative thinkers is lower than that of hiring an average employee who works long hours.
D A large number of working hours are not required to be spent in order to generate value.
E Creative thinkers are rare and hence their value is higher in the advertising world.
ANSWERBefore reading the options
One should make a mental roadmap/structure of what the question is communicating. We need to understand the premise and the conclusion and link the unstated assumption in our mind, first.
Premise- Advertising agencies are being paid for the value they generate rather than the number of hours they work.
Conclusion- to maximize their earnings, the advertising agencies should hire more creative thinkers.
Assumption- It's not the hours you put in its the result which will genrate earnings. Thats why creative thinkers are needed.
Once we have a good understanding of the question, we can easily rule out the incorrect options and select the one correct option closest to our understandingA) It has nothing to do with the stamina to do long hours instead in the second sentence it clearly states,
Quote:
Advertising agencies are being paid for the value they generate rather than the number of hours they work.
INCORRECTB) We need to hire creative thinkers to generate earnings. In this options it states Creative Thinkers have an ability to do so
CORRECTC) It's not about cost of hiring, it's about generating value
INCORRECTD) This one is tricky. It is close to our assumption but it is loosing an angle of Creative Thinkers in its option which option B does satisfy.
INCORRECTE) It has nothing to do with rarity
INCORRECTI hope
Ashutosh2611This helps