Intern
Joined: 14 Apr 2015
Posts: 35
Given Kudos: 5
Location: United States
Concentration: Strategy, Marketing
WE:Management Consulting (Consulting)
Re: UNC Kenan-flagler vs Vanderbilt Owen
[#permalink]
26 Apr 2015, 09:19
As a general piece of advice, relying on the recruiter list can lead to some misguided assumptions. These are simply the companies that come on campus because of either a particular alumni advocate/champion or yield goals. For example, Owen has one of the top executives at Mattel as well as the CEO of American Airlines, so it has become a "core" school. K-F likely has a relationship with P&G as they're sending 3+ students there. Having on-campus recruiters means that these companies believe that they will yield a certain number of students every year (based on simple math, if they get 50 resumes, screen 30 applicants, interview 15, and get 5 acceptances, it is a positive yield). Because the pool is smaller for programs like Owen, there will not be as many on-campus recruiters.
That being said, if you're smart and motivated you'll get the job you want. Just considering full-time placement, Owen students are going to General Mills, Nestle, PepsiCo, and J&J among others for brand (and those are just the non-core recruiters). Throwing interns into the mix, you've got P&G, SC Johnson, Target, Dr. Pepper Snapple, Ej Gallo and many more. It just doesn't always pay for those companies to come on campus to get a few acceptances. I really would recommend focusing on the people you'd like to be around, a place where you'll love spending 2 years, and rest assured that either choice will get you into a top brand role.