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A corporation’s recent financial report indicates that customers in its Quarx stores, which play upbeat music through an in-store audio system, spend on average 25 percent more per shopping trip thancustomers in its Cubix stores, which advertise specials over the audio system. Clearly, hearing music has a greater impact than hearing advertisements on how much money customers spend when shopping.
Which of the following, if true, would most strengthen the argument above?
(A) A study conducted by a psychologist found that hearing music makes shoppers feel financially secure, so they are more likely to make impulse purchases.
(B) Customers who hear advertisements for things they dislike form a negative association between their shopping experience and what they heard, making them less likely to return to the store where they heard the advertisement.
(C) Stores that play music tend to carry products that are essential to daily life, while those that advertise specials often stock unessential, fun items that the stores hope consumers will decide to buy on a whim if offered a special price.
(D) An economist who studied consumer shopping habits found that about half the population likes to listen to music while shopping, while the other half reports either disliking music or not noticing that music is playing.
(E) According to a recent sociological study, customers say that hearing specials announced while they are shopping is irritating, but they often take advantage of the discounts offered in those announcements.
Which of the following, if true, would most strengthen the argument above?
(A) A study conducted by a psychologist found that hearing music makes shoppers feel financially secure, so they are more likely to make impulse purchases.
(B) Customers who hear advertisements for things they dislike form a negative association between their shopping experience and what they heard, making them less likely to return to the store where they heard the advertisement.
(C) Stores that play music tend to carry products that are essential to daily life, while those that advertise specials often stock unessential, fun items that the stores hope consumers will decide to buy on a whim if offered a special price.
(D) An economist who studied consumer shopping habits found that about half the population likes to listen to music while shopping, while the other half reports either disliking music or not noticing that music is playing.
(E) According to a recent sociological study, customers say that hearing specials announced while they are shopping is irritating, but they often take advantage of the discounts offered in those announcements.
BongBideshini
Joined: 25 May 2021
Last visit: 09 Sep 2026
Posts: 391
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Location: India
Concentration: Entrepreneurship, Marketing
Schools: HBS '27 Stanford '27 Wharton '27 Sloan '27
GPA: 3.8
WE:Engineering (Government)
16 Jun 2026, 05:34
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A) A study conducted by a psychologist found that hearing music makes shoppers feel financially secure, so they are more likely to make impulse purchases.
By showing that music triggers a feeling of financial security, which leads to impulse buying, it bridges the gap between the cause (music) and the effect (increased spending), powerfully strengthening the author's conclusion.
B) Customers who hear advertisements for things they dislike form a negative association between their shopping experience and what they heard, making them less likely to return to the store where they heard the advertisement.
This statement focuses on a customer's likelihood to return to the store in the future, which addresses visit frequency. The passage is strictly limited to a different metric: how much money customers spend per shopping trip.
C) Stores that play music tend to carry products that are essential to daily life, while those that advertise specials often stock unessential, fun items that the stores hope consumers will decide to buy on a whim if offered a special price.
This is a classic weakener rather than a strengthener. It introduces an alternative explanation for why Quarx customers spend more money than Cubix customers, suggesting the difference is driven by the types of inventory the stores carry rather than the music.
D) An economist who studied consumer shopping habits found that about half the population likes to listen to music while shopping, while the other half reports either disliking music or not noticing that music is playing.
If a massive 50 percent of the shopping population either dislikes music or fails to even notice it playing, it becomes highly unlikely that music is the driving factor behind a uniform 25 percent spike in average consumer spending.
E) According to a recent sociological study, customers say that hearing specials announced while they are shopping is irritating, but they often take advantage of the discounts offered in those announcements.
If customers frequently take advantage of the discounts offered through audio announcements, it demonstrates that advertisements are actually successful at convincing people to spend money. This weakens the conclusion that music has a significantly greater impact on customer spending than advertisements do.
Ans A
By showing that music triggers a feeling of financial security, which leads to impulse buying, it bridges the gap between the cause (music) and the effect (increased spending), powerfully strengthening the author's conclusion.
B) Customers who hear advertisements for things they dislike form a negative association between their shopping experience and what they heard, making them less likely to return to the store where they heard the advertisement.
This statement focuses on a customer's likelihood to return to the store in the future, which addresses visit frequency. The passage is strictly limited to a different metric: how much money customers spend per shopping trip.
C) Stores that play music tend to carry products that are essential to daily life, while those that advertise specials often stock unessential, fun items that the stores hope consumers will decide to buy on a whim if offered a special price.
This is a classic weakener rather than a strengthener. It introduces an alternative explanation for why Quarx customers spend more money than Cubix customers, suggesting the difference is driven by the types of inventory the stores carry rather than the music.
D) An economist who studied consumer shopping habits found that about half the population likes to listen to music while shopping, while the other half reports either disliking music or not noticing that music is playing.
If a massive 50 percent of the shopping population either dislikes music or fails to even notice it playing, it becomes highly unlikely that music is the driving factor behind a uniform 25 percent spike in average consumer spending.
E) According to a recent sociological study, customers say that hearing specials announced while they are shopping is irritating, but they often take advantage of the discounts offered in those announcements.
If customers frequently take advantage of the discounts offered through audio announcements, it demonstrates that advertisements are actually successful at convincing people to spend money. This weakens the conclusion that music has a significantly greater impact on customer spending than advertisements do.
Ans A
18 Jun 2026, 11:57
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(A) strengthens this because it gives an actual reason why music would increase spending: music makes shoppers feel financially secure, which leads to impulse purchases.
(B) is about whether customers return later, not how much they spend during one shopping trip.
(C) weakens by suggesting the spending difference may be due to product types, not music.
(D) weakens or complicates the argument because only half the population likes music.
(E) weakens the argument because it says advertisements can still lead customers to use discounts and buy things.
(B) is about whether customers return later, not how much they spend during one shopping trip.
(C) weakens by suggesting the spending difference may be due to product types, not music.
(D) weakens or complicates the argument because only half the population likes music.
(E) weakens the argument because it says advertisements can still lead customers to use discounts and buy things.
Bunuel
