Hello Everyone,
Question :
The following appeared as part of an annual report sent to stockholders by Olympic Foods, a processor of frozen foods:
“Over time, the costs of processing go down because as organizations learn how to do things better, they become
more efficient. In color film processing, for example, the cost of a 3-by-5-inch print fell from 50 cents for five-day
service in 1970 to 20 cents for one-day service in 1984. The same principle applies to the processing of food. And
since Olympic Foods will soon celebrate its 25th birthday, we can expect that our long experience will enable us to
minimize costs and thus maximize profits.”
Discuss how well reasoned you find this argument. In your discussion be sure to analyze the line of reasoning and
the use of evidence in the argument. For example, you may need to consider what questionable assumptions
underlie the thinking and what alternative explanations or counterexamples might weaken the conclusion. You can
also discuss what sort of evidence would strengthen or refute the argument, what changes in the argument would
make it more logically sound, and what, if anything, would help you better evaluate its conclusion.
Answer :
The above argument states that an organization will improve its efficiency periodically. There is a direct correlation between the processing of color film and the processing of frozen foods. The color film is a non-consumable item whereas frozen foods are consumed over a long period of time. The annual report can be questioned in two major ways.
Firstly, the argument does not provide any past or present data about the processing of frozen foods. Also, there are no factors mentioned which are to be directly correlated with the processing of color films. For example, the cost of the freezing equipment, transportation of the frozen foods from processing plant to distribution centres, etc. It can also be seen that the principle discussed; an organization will do things better over the period of time fails. This may be highlighted by focusing on the point that the cost of coping up with frozen foods might have increased over the period of time with the advent of new technology in the industry. Secondly, just because Olympic foods will celebrate its 25th Birthday does not indicate that they will certainly minimize costs and maximize profits. It may occur that due to the fixed costs of processing of frozen foods they might have to focus more on the marketing and sales part. If that’s not taken under consideration there would not be high-profit margins.
It may be concluded that the annual report should be comprised of clear evidence data about the processing of frozen foods and the distribution of the products in the market for a precise analysis. Hence, the assumptions are not strong enough to be presented at the annual report of stockholders of Olympic foods.
Thank you!