GMAT Question of the Day - Daily to your Mailbox; hard ones only

It is currently 15 Dec 2018, 08:32

Close

GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track
Your Progress

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.

Close

Request Expert Reply

Confirm Cancel
Events & Promotions in December
PrevNext
SuMoTuWeThFrSa
2526272829301
2345678
9101112131415
16171819202122
23242526272829
303112345
Open Detailed Calendar

Anyone in Marketing - CPG industry

  new topic post reply Update application status  
Author Message
Intern
Intern
User avatar
Joined: 27 Apr 2014
Posts: 38
GMAT 1: 710 Q47 V40
GMAT ToolKit User
Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 10 Jul 2014, 07:02
1
My dream job is to land a job in a marketing role in a CPG company like P&G, General Mills, Nestle.

To this end, I am planning to pursue an MBA - Marketing (hopefully from top 10)

Can anyone from some of these firms provide some guidance? How can I get to where you are? What does it take?
_________________

Kudos my back and I Kudos your back

Director
Director
User avatar
Status: Can't wait for August!
Joined: 13 Sep 2011
Posts: 985
Location: United States (MA)
Concentration: Marketing, Strategy
GMAT 1: 660 Q44 V37
GMAT 2: 680 Q45 V38
GMAT 3: 710 Q45 V42
GPA: 3.32
WE: Information Technology (Retail)
Premium Member Reviews Badge
Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 20 Jul 2014, 12:12
9
amenon55 wrote:
My dream job is to land a job in a marketing role in a CPG company like P&G, General Mills, Nestle.

To this end, I am planning to pursue an MBA - Marketing (hopefully from top 10)

Can anyone from some of these firms provide some guidance? How can I get to where you are? What does it take?


I'm currently interning in Brand Management at a CPG.

Tip 1: Go to a school where the companies you want to work for recruit on campus (this is pretty key... if not you have to battle the diversity conferences, or hope there's an extra spot for non-core schools).

Tip 2: If you have a region you'd rather be in, go to school in that region. CPG marketing recruiting is pretty regional, regardless of the rank of the school.

Tip 3: Figure out why you want to be in Brand Management(career wise). Is it because you want to be a marketing specialist? Do you see it as a path to general Management?

Tip 4: Figure out why you want to be in Brand Management(personal wise). Are you looking for work life balance, rotational experiences in different locations, global exposure?

Tip 5: Once you know who comes to campus, why you want to be in marketing, and what type of culture you're looking for start reaching out to companies to asses fit and network. Many companies are pretty relationship based when it comes to recruiting. As annoying as it can be, networking and connecting with people at CPGs and forming advocates for you at companies can be HUGE

Tip 6: Keep an open mind, sure many people in brand are career switchers, but CPGs still tend to look for people with either previous Marketing or CPG experience... You will be going up against some of the most qualified people in the country for these elite CPG companies, so figure out if it's Brand management (even if you have to start at a solid, but not top 3 company) or bust, or Brand Management at an elite company, or something else. This will connect back to why you want to be in CPG brand management.


Every company is looking for something different, but overall you must show that you fully understand the role of a brand manager, have a passion for it, and have a passion for working at whatever company your recruiting with. If these companies are located is the middle of nowhere(which is the case with many CPGs) it may also be important to express and interest in their location, to reassure that you'd A accept an internship offer, and B accept a full time offer if you receive one.


Good luck!
Intern
Intern
avatar
Joined: 07 Sep 2014
Posts: 6
Re: Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 07 Sep 2014, 12:19
Great and good dream with a marketing role. Thanks i like it..
Intern
Intern
User avatar
Joined: 27 Apr 2014
Posts: 38
GMAT 1: 710 Q47 V40
GMAT ToolKit User
Re: Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 24 Dec 2014, 21:41
Anyone else interested in BM?
_________________

Kudos my back and I Kudos your back

Director
Director
User avatar
Status: Can't wait for August!
Joined: 13 Sep 2011
Posts: 985
Location: United States (MA)
Concentration: Marketing, Strategy
GMAT 1: 660 Q44 V37
GMAT 2: 680 Q45 V38
GMAT 3: 710 Q45 V42
GPA: 3.32
WE: Information Technology (Retail)
Premium Member Reviews Badge
Re: Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 25 Dec 2014, 10:39
3
amenon55 wrote:
Anyone else interested in BM?


This is why I don't post here much anymore... I wrote a long relevant post for a specific person, and they don't even acknowledge that it was written....
Retired Moderator
User avatar
B
Joined: 13 Apr 2014
Posts: 172
GMAT 1: 770 Q49 V48
GPA: 3.6
Reviews Badge
Re: Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 26 Jan 2015, 18:08
1
highwyre237 wrote:
amenon55 wrote:
Anyone else interested in BM?


This is why I don't post here much anymore... I wrote a long relevant post for a specific person, and they don't even acknowledge that it was written....


Highwyre,

Your post may not have been acknowledged by the person who asked the question, but it was a very helpful response, especially for someone like me who is having a tough time deciding between an ultra elite school and a trans elite school that is in the region in which I want to eventually live.

Thanks for the post! :o
Intern
Intern
User avatar
B
Joined: 24 Sep 2013
Posts: 48
Location: Viet Nam
Concentration: Entrepreneurship, Marketing
GPA: 3.7
WE: Human Resources (Education)
Re: Anyone in Marketing - CPG industry  [#permalink]

Show Tags

New post 27 Feb 2018, 01:08
In case anyone finds this thread, we interviewed 2 successful MBA alumni who are now global brand/marketing managers. This is how they did it:

http://touchmba.com/mba-careers-brand-management/
http://touchmba.com/mba-careers-consumer-package-goods/

The first episode provides a great overview of what brand managers do; the second dives into the weeds of the recruiting process.

Hope this helps you.
_________________

Get free school selection help at Touch MBA

GMAT Club Bot
Re: Anyone in Marketing - CPG industry &nbs [#permalink] 27 Feb 2018, 01:08
Display posts from previous: Sort by

Anyone in Marketing - CPG industry

  new topic post reply Update application status  


Copyright

GMAT Club MBA Forum Home| About| Terms and Conditions and Privacy Policy| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group | Emoji artwork provided by EmojiOne

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.