stupandaus
How important is tone in the MBA essays? Is it okay to be colloquial? Is it important to be formal?
Thanks!
As a general rule of thumb, the tone should never be too colloquial or too formal. It should lie somewhere in between and correctly mirror your personality and passions. An English literature major with experience overseas in the Peace Corps is likely to write in a different tone than a finance major who worked in banking for 3 years. When you try and write like someone else, or say things you THINK admissions wants to hear, you only clout your own unique story and make it difficult for admissions to get to know you.
Have friends and family review your essays to make sure they "sound" like you, or seek professional guidance from a consulting firm (who have seen hundreds of different essays and understand what tones are effective for different individuals). I've had clients who wrote long, colloquial essays that needed tightening up and those who were far too rigid and needed their personality to shine through a bit more. Every situation is different!
Regards,