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FROM Goizueta Emory Admissions Blog: 2024 Best & Brightest Business Major: Jonathan Ross

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/05/Jonathan-Ross-Original-resized-1024x683.jpg[/img]
Jonathan Ross 24BBA

[b]Jonathan Ross
Emory University
Goizueta Business School[/b]

“My resume interests include horology, patisserie, chess, and powerlifting—and that about sums me up.”

[b]Fun fact: [/b]I was undefeated at Connect-4 through five years of elementary school
[b]Hometown: [/b]Pittsburgh, Pennsylvania
[b]High School: [/b]North Allegheny High School
[b]Major: [/b]Business Administration; Double Major: Economics
[b]Favorite business course: [/b]Marketing Consulting Practicum

[b]Extracurricular activities, community work and leadership roles during college:[/b]

[b]Activities:[/b]

[list]
[*]Emory Impact Investing Group: Chief Research Officer, Chief Executive Officer; Goizueta Consulting Group: Co-President; Goizueta Career Management Center: Lead Coach; Marketing Consulting Practicum: Client Relations TA; Turner MIINT Case Competition: Team Member; Emory Consult Your Community: Engagement Manager, Senior Advisor; TEDxEmory: Speakers Team Member[/*]
[/list]

[b]Honors and awards:[/b]

[list]
[*]Business and Society Institute Fellow; Emory University 100 Senior Honorary; 1st Place USC Marshall International Case Competition, 1st Place, Georgetown McDonough Business Case Competition; Phi Eta Sigma Honors Society Member[/*]
[/list]

[b]Where have you interned during your college career?[/b]

[list]
[*]Cluster, Remote: Strategy Marketing Intern (May 2021-Sept. 2022)[/*]

[*]Federated Hermes, Pittsburgh: Responsible Investment Intern (May 2022-August 2023)[/*]

[*]McKinsey, Pittsburgh: Summer Business Analyst (May 2023-August 2023)[/*]
[/list]

[b]Where will you be working after graduation? [/b]
I am very happy to be returning to McKinsey & Co. in the Pittsburgh office as a Business Analyst.

[b]Who is your favorite business professor? [/b]
Professor [url=https://goizueta.emory.edu/faculty/profiles/peter-roberts]Peter Roberts[/url] has had an incredible impact on my college career. Throughout my classes, research, and work with Professor Roberts, he has consistently emphasized the importance of utilizing business as a lever for social impact and worked to provide myself and his other students with ample opportunities to do so. We’ve now worked together across a wide variety of topics ranging from the supply chain of coffee in Honduras to small businesses in Detroit, and I look forward to continuing this work in my last semester.

[b]What is the biggest lesson you gained from studying business?[/b]
Goizueta has provided me with an undeniably strong foundation of business fundamentals. With that said, studying business has taught me far more than Porter’s 5 Forces and discounting cash flows. It has taught me how to solve problems, and, moreover, that understanding people is a necessity to understand problems.

[b]What advice would you give to a student looking to major in a business-related field?[/b]
Explore everything that you can. There are so many amazing, unique opportunities at college, and exploring those opportunities is the best way to determine where intersections between business and your other passions lie and can be explored.

[b]What has surprised you most about majoring in business? [/b]
When I first came to [url=https://goizueta.emory.edu/]Emory University’s Goizueta Business School[/url], I expected business itself to be the end goal—as if my title in the future would be simply “man of business”. What I came to realize quickly, though, is that business is not the end but rather the means to accomplish other things that students are passionate about. For me, business has been a necessary tool to create impact outside of the classroom in the Atlanta community.

[b]Looking back over your experience, what is the one thing you’d do differently in business school and why? [/b]
One of my biggest regrets of my college experience was failing to take advantage of the faculty – their experience and their mentorship – until the latter part of my college career. Working closer with faculty has taught me so much in the past two years and provided incredible experiences that I couldn’t have gotten otherwise.

[b]Which academic, extracurricular or personal achievement are you most proud of? [/b]
During the senior fall, I spearheaded a project to provide open access to one of Goizueta’s most selective clubs, Emory Impact Investing Group, for all interested students. As a part of this initiative, I organized the creation and operations of 8 education sessions and 6 real-world projects designed to provide education on topics of investing, consulting, and entrepreneurship through the lens of social impact. With over 200 student sign ups and more than 120 active members, we were able to increase awareness for social enterprise in business and inclusivity in extracurriculars at the business school.

[b]Which classmate do you most admire? [/b]
Of my many amazing classmates, the classmate that I’ve admired most is Camila Gedanken. Camila is someone who has supported me relentlessly in my growth as a student and person, and I would not have achieved what I have without her. As a student with others always at the forefront of her mind, she worked tireless to make the Emory and Atlanta communities a better place and inspired many others to do the same in the process.

[b]Who would you most want to thank for your success? [/b]
While my success is the product of dozens—if not hundreds—of friends and family that have supported me over the years, the people I would like to thank most are my parents. Whether dedicating hours to drive me to soccer practices, suffering through proofreading my Dostoeyevski essays, or stocking the fridge with my favorite kombucha after long work days, they have always supported me with their whole hearts. They’re at the core of what I’ve become and who I’ll become in the future.

[b]What are the top two items on your professional bucket list?[/b]
After engaging in the social and nonprofit practice at McKinsey, I hope to stay engaged with nonprofits and community organizations around Pittsburgh and Atlanta through board membership.

I would love to come back to Emory years later as a leader at McKinsey and engage with future students from the extracurriculars and programs I’m passionate about.

Interested in exploring Full-Time MBA opportunities? [url=https://goizueta.emory.edu/full-time-mba]Learn more about Goizueta’s Full-Time MBA program[/url].

[url=https://poetsandquantsforundergrads.com/students/2024-best-brightest-business-major-jonathan-ross-emory-university-goizueta/]Article first published in Poets&Quants.[/url]

The post [url=https://www.voiceofgoizueta.com/2024-best-brightest-business-major-jonathan-ross/]2024 Best & Brightest Business Major: Jonathan Ross[/url] appeared first on [url=https://www.voiceofgoizueta.com]Voice of Goizueta[/url].
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FROM Goizueta Emory Admissions Blog: Student Spotlight: Meet Sonali Pandit 24MSBA
In this series of student spotlights, we’re excited to highlight students from various programs to delve into their unique journeys and future plans. Join us in discovering more about Sonali Pandit through this insightful Q&A

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/05/1690508836817.jpg[/img]
Sonali Pandit 24MSBA

[b]Name[/b]: Sonali Pandit
[b]Program[/b]: [url=https://goizueta.emory.edu/msba]MS in Business Analytics (MSBA)[/url], Class of 2024
[b]Hometown[/b]: Bangalore, India
[b]Career aspiration[/b]: Data Scientist

[b]What inspired you to transition from your role as a decision scientist at Mu Sigma to pursuing advanced analytics at Emory University’s Goizueta Business School? [/b]

After graduating, I worked as a decision scientist at a decision sciences firm called Mu Sigma. I discovered that solving business problems using data-driven decision making was fascinating and I wanted to learn more in-depth about it. That’s what made me decide to pursue an MS in Business Analytics (MSBA).

[b]Could you share some insights into your experience working as a data science analyst at Koch Business Solutions? [/b]

What I knew about data science came from the work I had done. I wanted to learn why I am doing what I am doing and wanted to explore that further.

[b]How has your passion for analytics evolved over time, and what motivated you to pursue a career in this field? [/b]

By using analytics and discovering simple patterns in data, a company can save millions of dollars! This fact in itself is as good a reason as any.

[b]As a part-time student supervisor at the library and a member of Emory Savera, an Indian classical dance fusion group, how do you balance your academic and extracurricular commitments? [/b]

By making sure I plan my week well in advance. Using alarms and calendar reminders to make sure I remembered all my commitments. And while I was working on something, I would try my best to stay in the moment and focus.

[b]What is your favorite memory from your time at [url=https://goizueta.emory.edu/]Goizueta Business School[/url], and why does it stand out to you? [/b]

The MSBA course is a slightly tech-heavy degree compressed into 10 months. It is very strenuous and you’re always busy. It taught me that I am now equipped to solve any problem that is put in front of me. It may not be the best solution, but it would definitely be one that solves the problem.

[b]Can you tell us about your favorite class or course at Goizueta, and what made it memorable or impactful for you? [/b]

My favorite class is “Business Statistics.” It was part of the summer bootcamp and was taught for just three weeks. But no other course has taught me core concepts the way it had. Every alternate class had a quiz and although they were really hard to crack, I’m sure everyone ended up learning something.

Interested in exploring Full-Time MBA opportunities? [url=https://goizueta.emory.edu/full-time-mba]Learn more about Goizueta’s Full-Time MBA program[/url].

The post [url=https://www.voiceofgoizueta.com/student-spotlight-meet-sonali-pandit-24msba/]Student Spotlight: Meet Sonali Pandit 24MSBA[/url] appeared first on [url=https://www.voiceofgoizueta.com]Voice of Goizueta[/url].
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FROM Goizueta Emory Admissions Blog: Rising to the Challenge: Goizueta Students Excel in Adobe Analytics Competition
In March, students from Goizueta Business School’s MSBA and MBA programs competed in the Adobe Analytics Challenge. This analytics-focused business case competition focuses on leveraging Adobe’s analytics tools and real-world data to uncover insights for major corporations. This year, out of over 2,000 teams from across the globe, not one, but two teams from Goizueta advanced to the semifinals, placing them among the top 20 teams. Here, we sit down with a member from each team, Bradley Ge and Younkyung (Ella) Lee, to learn more about the competition!


Team “Impact Force”


Team “Analytics Daredevils”

Can you tell us a bit about yourselves and your background as students at Goizueta Business School?

  • Bradley Ge (BG): My name is Bradley (Zhiyuan) Ge. Before enrolling at Emory, I attended the University of California, Irvine, where I studied Quantitative Economics (Econometrics) and Sociology. Leveraging my understanding of statistics, I decided to pursue my graduate studies in Business Analytics at Goizueta Business School, aiming to bolster my knowledge and skills to get me prepared as a data scientist.

  • Younkyung (Ella) Lee (EL): I completed my undergraduate and master’s degrees in Psychology at Yonsei University in South Korea, where I honed my skills in empirical research methods and statistical analysis. Seeking to apply these skills in a fast-paced environment, I enrolled in the Business Analytics program at Goizueta Business School. My goal was to pivot into Data Science, utilizing my analytical expertise to address and solve real-world business problems.

What inspired you to participate in the Adobe Analytics Challenge, and how did you approach the competition?

  • BG: Professor Rajiv Garg introduced us to the competition. We believe this worldwide competition will be a great opportunity for us to leverage our understanding of data analytics to solve real-world problems. We believe that our diligent engagement in the courses offered by our MSBA program has laid a robust foundation for our participation. These courses have equipped us with essential business acumen, data processing capabilities, and problem-solving skills, ensuring we are thoroughly prepared for this competition.

  • EL: Similar to Bradley’s team, we learned about the competition through Professor Rajiv Garg. The moment we heard about it, we immediately knew we wanted to participate because it was a great chance to work with real data from real companies and test what we learned from both curriculums —a rare opportunity before stepping into the workforce. Ultimately, even with a busy schedule, we took the competition seriously because we wanted to create work that we could be proud of.

Could you share some insights into the experience of competing in the challenge and working with your faculty advisors?

  • BG: Given the time-intensive nature of the competition, we faced a significant challenge managing our schedules, particularly when juggling exam preparation, interviews, projects, and meetings simultaneously. Time management emerged as a crucial skill necessary to excel in this competition. Furthermore, it’s essential not to become overconfident about your solutions. Seeking guidance from faculty advisors is invaluable. We are especially grateful to our faculty advisor, Professor Rajiv Garg, whose extensive experience in this field was indispensable. His insightful advice was instrumental to our success, and we believe it played a pivotal role in our achievement.

  • EL: The challenge was extremely difficult because of the time limitation and the ambiguity of the data. For instance, even before the day the first deliverable was due, we would get new information from the Adobe team. Sometimes we would work on one path and realize the data was not there and had to course correct very quickly.

    However, personally, it was rewarding for me because I got to work with MBA students that I never really get to interact with in the MSBA program. By working together, I believe everyone from both programs learned from each other, whether it was technical data-related concepts or business concepts.

    Our faculty advisor, Professor Alvin Lim, played a crucial role in our success. With his extensive background in marketing analytics, he guided us in tackling the complex problems we faced. He emphasized the importance of not just analyzing the data, but also effectively communicating our findings to stakeholders and addressing the critical “so what?” question.

How did you leverage Adobe’s analytics tools and real-world data to uncover insights for major corporations during the competition?

  • BG: We utilized Adobe’s analytics tools to dig deeply into the largest automotive company’s customer data, creating visualizations and analyzing trends that reveal insights into consumer behavior and preferences. By integrating these findings with theoretical frameworks, we developed tailored, data-driven strategies to improve customer engagement and optimize marketing efforts. This practical application of Adobe’s tools to real-world data not only strengthened our analytical skills but also underscored the importance of actionable insights in business decision-making.

  • EL: Firstly, Adobe’s analytics tools are user-friendly and don’t require extensive coding, allowing us to dive right into the data analysis. The platform’s strength lies in its advanced reporting and visualization capabilities. We leveraged these features to create interactive charts and visualizations, which made it straightforward for us to decipher complex data and spot trends and create insights.

What were some of the key takeaways or learnings from your participation in the challenge?

  • BG: One of the major learnings from the Adobe Analytics Challenge was the importance of adaptability and precision in data analysis. The ability to sift through extensive, often unstructured data to extract meaningful insights is crucial. Furthermore, the competition reinforced the significance of collaboration and effective communication within a team, as these are essential for transforming complex data into coherent, strategic decisions that can influence

  • EL: One of the key lessons was the importance of thorough planning. Planning was especially valuable when we were unable to access specific pieces of data for our presentation and needed to pivot quickly. Having a clear roadmap allowed us to efficiently navigate through uncertainties and adapt our strategies on the fly. Another key lesson was learning to communicate effectively with people from various backgrounds. Our team, made up of individuals from diverse academic and professional backgrounds, required us to simplify complex ideas and be intentional.

As two of the top 20 teams in a competition with over 2,000 teams worldwide, what do you think contributed to your success in advancing to the semifinals?

  • BG: Beyond the incredible team effort and strategic focus, our success in advancing to the semifinals can also be attributed to our rigorous analytical approach and our ability to effectively communicate our findings and recommendations. We ensured that every insight was supported by solid data and presented in a way that was both convincing and easy to understand for the judges, who were looking for implementable solutions with clear business impacts.

  • EL: We ensured that all our hypotheses were supported by data, even if it meant spending extra time to fully understand the information at hand. Additionally, we believe our storytelling was unique because we made sure we approached the business problem from the customers’ perspective, which made our case and recommendations more meaningful. As a result, I felt that we were able to connect more effectively with the judges.

What advice would you give to future students considering participating in analytics-focused competitions like the Adobe Analytics Challenge?

  • BG: For students considering participating in analytics competitions, my advice would be to really immerse yourself in the data and the problem statement. Understand the business context thoroughly and tailor your analyses to address specific business needs. Being able to provide a compelling narrative that outlines the potential business impact of your solutions will set you apart from other competitors.

  • EL: My first piece of advice would be to never give up. When you take on this challenge, you’ll likely be busy, stressed, and facing various obstacles. However, if you persevere, you will gain a tremendous amount from the experience.

    My second piece of advice would be to always consider the “so what?” aspect of your work. Throughout the challenge, think about how your analysis and recommendations add value or solve a business problem. Sometimes, it’s easy to get too absorbed in data analysis, which might not significantly enhance your narrative. It’s crucial to ensure that every piece of analysis contributes meaningfully to the overall story you’re presenting.

How has your experience in the challenge impacted your perspective on data analytics and its application in real-world business scenarios?

  • BG: Participating in the Adobe Analytics Challenge has significantly enhanced my appreciation for the practical implications of data analytics in business. It has shown me that data is not just numbers; it’s a powerful tool that, when analyzed and applied correctly, can drive substantial business growth, inform strategy, and improve customer satisfaction. This experience has solidified my interest in pursuing a career where I can leverage analytics to solve complex business challenges.

  • EL: I came to terms with the fact that in real-world business scenarios, data is often incomplete or ambiguous. Unlike classroom settings where all answers might be available, in practical applications, you sometimes have to make the best decisions with the data at hand, learning to effectively navigate uncertainty. Moreover, this experience emphasized that analytics isn’t just about technical expertise; it’s equally important to craft a compelling narrative around the data. I am glad I had the opportunity to develop this crucial communication aspect during the challenge.

Looking ahead, what are your future aspirations or goals in the field of data analytics, and how do you plan to leverage your experience from the Adobe Analytics Challenge?

  • BG: Moving forward, I aspire to become a leader in data analytics, specializing in using analytical tools to drive business innovation and efficiency. I plan to leverage my experience from the Adobe Analytics Challenge to tackle similar complex problems in various industries, aiming to transform raw data into strategic assets that empower businesses to make informed decisions and achieve competitive advantages. This competition has been a cornerstone in my professional development, providing a solid foundation for my future endeavors in the field.

  • EL: Looking ahead, my goal is to continue helping businesses improve through insightful data interpretation and application in the field of data analytics and data science. I aim to stay updated with new techniques and technologies that enhance business strategies. Leveraging my experience from the Adobe Analytics Challenge, I plan to refine my skills in storytelling with data to make complex analyses understandable and actionable. The challenge also honed my ability to work under pressure and adapt quickly to new information, skills I will further develop and apply in future roles to drive successful outcomes.

Teams listed below:

Team 1:

  • Bradley Ge 24MSBA

  • Valerie (Yun-Jeng) Chan 24MSBA

  • Jim Tiao 24MSBA

  • Faculty Advisor: Professor Rajiv Garg

Team 2:

  • Younkyung (Ella) Lee 24MSBA

  • Seung Joo (SJ) Ahn 25MSBA/MBA

  • Taylor Moran 24MBA

  • Faculty Advisor: Professor Alvin Lim

Learn more about Goizueta Business School’s MSBA and MBA programs!

The post Rising to the Challenge: Goizueta Students Excel in Adobe Analytics Competition appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Student Athlete Highlight: Colton Myers 24MAF
In this series featuring student-athletes at Goizueta, we’ll delve into the dynamic lives of those who skillfully manage both their athletic pursuits and the rigorous demands of business school.

Meet Colton Myers 24MAF


Colton Myers 24MAF

Hometown: Saint Simons Island, Georgia
Sport/Position: Soccer/Forward
Career aspiration: Partnering with my brother in Wealth Management

How do you manage your time between soccer practice, games, etc., and business school coursework?

For as long as I can remember, I have been juggling school and athletics. Although both grew to high levels, graduate school and varsity college athletics, the traits instilled at a young age still carry over. For the most part, I try to get ahead of work and avoid procrastination. I’ve never like doing work on the bus and during away trips, so I make sure assignments and studying do not become overwhelming.

What skills have you learned form your athletic endeavors that you find applicable to your studies in business school?

The main one that comes to mind pertains more to career than studies, which is professionalism. Athletics require a vast number of traits outside of competition that directly impact professional appearance. Timeliness, communication, ability to understand criticism and teaching, but most importantly, work-ethic. Those traits can help young finance professionals consistently stand out.

How do you prioritize your commitments and maintain a healthy work-life balance?

To be honest, I find value in starting my day earlier than most of my teammates. If I can knock out important aspects of my day before class or training, I free up space for other areas of my life. For instance, I would not want to miss an impromptu team or life activity due to a last-minute assignment.

Have there been any memorable moments or experiences that stand out to you in your dual role as a student athlete in business school?

I had tons of hope for the fall season but not any real expectations. So as the season prolonged and wins started adding up, I was truthfully enjoying the moments. My main two athletic memories, both occurring on our home field, was winning the University Athletic Association (UAA) and the NCAA Tournament First-Round. I cherished the fan turnout and energy on each occasion.



Whether you’re a finance novice or you’re looking to take your skills to the next level, Goizueta’s 10-month, action-based Master of Analytical Finance program is for versatile thinkers ready for next-gen finance careers in sales and trading, investment management, FinTech, and investment banking. Learn more about Goizueta’s MAF program.

The post Student Athlete Highlight: Colton Myers 24MAF appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Real Humans of Microsoft: Orry Young 22MBA, Industry Marketing Manager
In this installment of Real Humans: Alumni, Clear Admit sits down with Goizueta’s Orry Young 22MBA, a veteran whose MBA experience helped him in the transition from the military to the tech industry at Microsoft. Goizueta‘s small class size and instructor-to-student ratio were the driving force behind his choice of school, and the professors and leadership program underscored his success. Learn how the program helped him hone his military skills for the business world in this feature.


Orry N. Young 22MBA

Orry Young 22MBA
Emory University
Goizueta Business School
Industry Marketing Manager, Microsoft


Age: 32
Hometown: Cartersville, GA
Undergraduate Institution and Major: University of Georgia, Athens, class of 2013 Major: BA (History)
Graduate business school, graduation year and concentration: Goizueta Business School, Emory University, 2-Year Full-time MBA Program, Class of 2022, Concentration: Marketing & Strategy
Pre-MBA Work Experience: United States Army, Intelligence Officer, 7 years
Post-MBA Work Experience: Microsoft, Industry Marketing Manager, ~2 years

Why did you choose to attend business school?

Due to my military and educational background, I felt that a Full-Time MBA program would afford me the opportunity to gain some business acumen and help with my career transition from the military.

Why Goizueta? What factors figured most prominently into your decision of where to attend?

There were tons of reasons, but the primary differentiators between Goizueta and other programs was the small class size and instructor-to-student ratio, the location (originally from Georgia and Atlanta has a robust and diverse business community), and the hands-on experiential learning programs like Goizueta “IMPACT” that allow students to work on real-world business problems with companies.

What about your MBA experience prepared you for your current career?

Aside from the excellent quality of professors, the leadership program led by LTG(R) Keen helped hone many of my experiences from the military and apply them in a peer-leadership format. The military is a very hierarchical organization, whereas corporations tend to be highly matrixed. To get anything done in a corporate setting, you must adopt “peer leadership” – working with diverse and complex teams spread across organizational boundaries. I believe the programs at Goizueta help students acquire those skills.

What was your internship during business school? How did that inform your post-MBA career choice?

I interned at my current company, Microsoft. I had such a fantastic experience during the internship I decided to return full-time.

Why did you choose Microsoft after your MBA? What factors figured most prominently into your decision of where to work?

No matter what you do, you must be passionate about it. I believe in Microsoft’s core values and mission statement, “to empower every person and every organization on the planet to achieve more.” Although I don’t come from a technology background, I’m excited about how technology can impact the lives of people. Microsoft has global scale, and develops products and solutions to help others. I didn’t know it then, but that statement is more true now than ever with the launch of new artificial intelligence (AI) offerings across our technology stack.

Advice to current MBA students:

One thing you would absolutely do again as part of the job search?

Get to know your classmates! Everyone who attends business school has a unique background and experience in various industries. It’s a great way not only to meet new friends, but learn more about potential industries and functions you may be interested in.

One thing you would change or do differently as part of the job search?

Try to network as much as possible. I attended my MBA program during COVID and much of the natural networking that occurs during the school year was hampered by COVID restrictions. If there’s an opportunity to attend a school event, corporate presentation, or coffee chat, don’t pass it up!

Were there any surprises regarding your current employer’s recruiting process?

I was very surprised at how open my current company is to interviewing candidates from various backgrounds, especially outside technology. Just because you don’t have experience in a particular industry doesn’t disqualify you. You can do any job as long as you can connect your prior experience to relevant business outcomes.

What piece of advice do you wish you had been given during your MBA?

You’re going to have ups and downs during the job hunt. Just remember to be proud of what you’ve accomplished thus far, and don’t let anyone tell you otherwise.

Interested in exploring Full-Time MBA opportunities? Learn more about Goizueta’s Full-Time MBA program.

Article first appeared in Clear Admit.

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FROM Goizueta Emory Admissions Blog: From Pharma to Consulting with the Emory Goizueta MBA
Goizueta Business School‘s Full-Time MBA program not only supports your vision for the future but challenges you to dream bigger. When Connor Marshall 23MBA matriculated into the Full-Time MBA program in 2021, she had a clear plan within the pharma industry. However, with access to the community, knowledge and support of Goizueta, she discovered more possibilities—not only within herself, but also for her career. Read on for Connor’s journey and how Goizueta empowered her to switch careers.


Connor Marshall 23MBA

Connor Marshall 23MBA
Emory University
Goizueta Business School


Age: 27
Hometown: Charleston, SC
Undergraduate institution and major: Boston College, Psychology and Biology
Graduate business school, graduation year and concentration: Goizueta Business School, 2023, Strategy and Global Management
Pre-MBA work experience: Three years, pharmaceuticals
Post-MBA work experience: Consulting (starting December 2023)

Clear Admit: Tell us a bit about your pre-MBA professional history. Why did you choose to attend business school?

Connor Marshall: Prior to business school I, worked in clinical operations in the pharmaceutical industry. In the role, I oversaw the implementation, management, and execution of a global oncology trial. While I was passionate about the work, I began to notice the clinical and commercial sides of the industry were silos and it created a significant gap in communication. This ultimately influenced me to apply to business school with the goal of coupling my science background with business acumen to help bridge that gap and help create an environment more conducive for healthcare innovation.

CA: Why Goizueta? What factors figured most prominently into your decision of where to attend?

CM: I’ve always gravitated to small academic environments and Goizueta not only provided a smaller class size, but it had a family feel. The students, alumni and faculty were supportive of one another, and I knew I was walking into an environment that would allow me to reach my full potential. Outside of campus, Atlanta gives you a metropolitan fix while maintaining its Southern charm. The variety of job opportunities, incredible weather and diverse culture ultimately sold me on the move back down South and Emory itself.

CA: What about your MBA experience prepared you for your current career? In particular, how did Goizueta’s MBA program help you to switch careers?

CM: When I began at Emory, I intended to pursue an internal strategy role at a pharmaceutical company, but I completely pivoted in the first 2 months. The faculty and alumni network not only encouraged me to broaden my scope as to what opportunities were available, but pushed me to take a chance on myself. This led me to focus my attention on consulting. The Core curriculum, which is taken during first semester, was especially impactful during recruiting as someone without a business background. Having an advanced understanding of how each function worked together and played a role in long- and short-term operations of a business gave me the foundation to go into recruiting with confidence.


Connor Marshall 23MBA

CA: What was your internship during business school? How did that inform your post-MBA career choice?

CM: I interned at EY Parthenon as a generalist consultant and will be returning full time in December. I cannot say enough about my experience over the summer – while it was challenging, I could tell the work and the people were a great fit for me and it exceeded my expectations. That experience made my decision to return full time post-MBA a no-brainer.

CA: Why did you choose your current company? What factors figured most prominently into your decision of where to work?

CM: EYP found a way to maintain a small boutique feel while being part of the larger EY organization. This gave me the best of both worlds: the abundance of resources and name recognition, and small office feel. While evaluating firms, I also looked for a strong internal women’s network and it was clear to me that EYP was intentional about D&I networks and programs.

CA: What piece of advice do you wish you had been given during your MBA?

CM: (1) Travel travel travel. You can’t put a price on time – take advantage of it! (2) Be kind to yourself. One of the most important parts of your MBA experience is learning about yourself and giving yourself the space to explore new things. That means it’s okay to change your plan, try a new concentration, or even the type of company you are recruiting for. Changing plans doesn’t mean you failed, it’s a part of the experience so give yourself grace.

Interested in exploring Full-Time MBA opportunities? Learn more about Goizueta’s Full-Time MBA program.

Article originally posted on Clear Admit.

The post From Pharma to Consulting with the Emory Goizueta MBA appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Leading with Pride: Goizueta Hosts Prominent ROMBA Leadership Summit for LGBTQ+ MBA Students
In April, [url=https://goizueta.emory.edu/]Goizueta Business School[/url] partnered with [url=https://reachingoutmba.org/event/club-leaders-summit/]Reaching Out MBA[/url] (ROMBA) to put on one of the most prominent leadership summits for LGBTQ+ MBA students. Here, we sit down with Tyler Dinucci 24MBA to learn more about his journey, LGBTQ+ initiatives and support systems available at Goizueta, and the ROMBA summit.

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/06/Tyler-Dinucci-resized-1024x631.jpg[/img]
Tyler Dinucci 24MBA

[b]Can you tell us about yourself and your journey as an MBA candidate at Goizueta Business School, class of 2024?[/b]

I had a non-traditional path to business school. I’m originally from the Hartford, CT, area and received my undergraduate degree in English Literature and Political Science from Bucknell University. Before coming to Goizueta, I worked as a television writer, mainly within the sci-fi and fantasy space. The pandemic was the catalyst towards me doing some internal reflection on what I wanted out of my career and the overall changes within the entertainment industry. I decided that I wanted to pursue a career in management consulting and that an MBA could be an accelerant that I needed to achieve this goal. I chose Goizueta because of its academic rigor and its consulting pipeline.

[b]What inspired you to become involved with LGBTQ+ initiatives at Goizueta, and what role do you currently play in these initiatives?[/b]

I’ve always wanted to be involved in LGBTQ+ initiatives because there were many people who came before me who worked hard to foster an environment where it’s possible for me to be out in business school, something that would’ve been significantly more difficult 20 or 30 years ago. That inspired me to serve as the Vice President of the Goizueta Pride Alliance for the 2023-24 school year and pay it forward.

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/06/romba1.jpg[/img]
From L-R: Abigail Sepich, Tyler Dinucci, Sam Le, Stein Wang. The current Goizueta Pride Alliance board along with next year’s GPA president, Sam Le.

[b]Could you share some insights into the LGBTQ+ initiatives and support systems available at Goizueta Business School?[/b]

One of the most important things that we do is prepare LGBTQ+ students for Reaching Out MBA (ROMBA)’s annual conference. This is a chance for students to connect with companies and recruiters looking to hire LGBTQ+ MBAs and is a great opportunity for our queer students to network and potentially score internships for their summer. We also host social events as well as co-host events with other groups, such as GWIB (Goizueta Women in Business).

[b]The ROMBA Leadership Summit took place on April 13th, and was hosted at Goizueta! Can you tell us a little about ROMBA (Reaching Out MBA)?[/b]

Reaching Out MBA or ROMBA is the largest professional organization for LGBTQ+ business students and alumni within the country. Besides their networking conference in the fall, they also host a yearly leadership summit where they gather LGBTQ+ MBA club leaders from across the world to network and share insights into what initiatives their clubs are doing and how to succeed at their respective schools.

[b]What sets ROMBA apart as the largest LGBTQ+ MBA program in the country, and why is it significant for Goizueta to host its leadership summit?[/b]

This is the first time Goizueta has ever been asked to host the leadership summit – it’s been held in Chicago for the last few years and has never been held in the Southeast. This was a great opportunity for Goizueta to showcase Atlanta, which has a large LGBTQ+ population, as well as Goizueta itself.

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/06/romba2-1024x768.jpg[/img]
Members of the ROMBA Board sit for a panel on being LGBTQ+ in business.

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/06/romba3-1024x768.jpg[/img]
The opening of the 2024 ROMBA Club Leadership Summit at Emory University’s Goizueta Business School.

[b]From your perspective, how has hosting ROMBA’s leadership summit at Goizueta impacted the overall diversity and inclusion efforts at the school? [/b]

Hosting this event showcases the diversity of the Goizueta community. Not only is our school a destination for top talent to recruit students out of, but it is also a place where the largest national LGBTQ+ MBA organization chose to host its summit. It’s a testament to Goizueta as an MBA program and the Goizueta Pride Alliance’s work to foster an inclusive community of queer students and allies.

[b]Looking back on the summit, what were some key takeaways or outcomes you observed?[/b]

One of the key takeaways we saw was how different organizations foster their alumni connections in order to keep their LGBTQ+ alumni engaged with current students after graduation. It was great to hear about the tools that other schools leveraged. It was also great to hear the nuances of how different programs approached ROMBA’s fall networking conference, and how individual schools chose to prep their first-year students. This is the type of insights we were hoping to glean from the summit, and I’m happy that the Goizueta Pride Alliance can adapt some of these insights moving forward.

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/06/romba4-1024x768.jpg[/img]
The student attendees of the 2024 ROMBA Leadership Summit.

[b]Can you share some highlights or memorable moments from the event?[/b]

Every year, schools compete for a $5,000 gift from ROMBA for programming at their universities. Each school needs to present a business case for what they plan to do with the gift. ROMBA’s programming teams chooses the top four proposals,  and then those schools present their plans to the entire summit. It was amazing to see the passion that other schools had and the programming they wanted to accomplish with that money, and we planned on taking some of these ideas and seeing if we can adapt them for Goizueta.

[b]How do you believe students and faculty members can continue to support the success of LGBTQ+ initiatives at Goizueta Business School moving forward? [/b]

It’s important to have allies – our community is numerically too small to succeed without allies who understand the unique challenges that LGBTQ+ students face, especially those members of our community who are also racial minorities, women, or trans or non-binary individuals. Even if you don’t think an event thrown by the Goizueta Pride Alliance might be something you would normally go to, I would encourage everyone to step out of their comfort zone. Part of business school is understanding the power of diversity of experiences and learning how to bring those experiences with you into the business world.

Tyler Dinucci is a 24MBA graduate of Emory University’s Goizueta Business School. He will be working for Deloitte Consulting as a Senior Consultant in their Human Capital operating portfolio post-MBA. Prior to business school, he worked as a television writer.

At Goizueta, diversity is a commitment to nurture and challenge the unique perspectives that will shape the future of business. It’s a commitment to innovate in traditional fields and embrace emerging insights. It is the foundation of our intentions and actions. It is one of the core values by which we lead. [url=https://emory.biz/dei]Learn more.[/url]

The post [url=https://www.voiceofgoizueta.com/leading-with-pride-goizueta-hosts-prominent-romba-leadership-summit-for-lgbtq-mba-students/]Leading with Pride: Goizueta Hosts Prominent ROMBA Leadership Summit for LGBTQ+ MBA Students[/url] appeared first on [url=https://www.voiceofgoizueta.com]Voice of Goizueta[/url].
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FROM Goizueta Emory Admissions Blog: Veteran Spotlight: Sharita Dudley 25MBV, U.S. Navy


Sharita Dudley 25MBV, U.S. Navy

[*]Background: My name is Sharita and I’m known by most as “Rita.” A native of Atlanta, Georgia, who grew up in the City of Decatur. After graduating high school at Decatur High, I wasn’t quite ready to attend college. A year later after exploring other options, I decided to enter the United States Navy. I served five years active duty and three years inactive reserve. My first duty station was the Transient Line at the US Naval Air Station in Norfolk, Virginia. After taking the Navy-Wide Advancement Exam I became a Yeoman Third Class Petty Officer. I served onboard a destroyer the USS Bulkley (DDG-84) as part of the ship’s first commissioned crew, which makes me a plank owner. While serving in the Navy I was awarded the Good Conduct Medal, National Defense Service Medal, and two Navy and Marine Corps Achievement Medals. After giving birth to my first child, I decided to transition from active duty and became a full-time Mom.[/*]
[/list]

  • Why Goizueta: A couple of years after leaving the Navy I decided to enter the workforce with health care being my industry of choice getting an entry level position at Emory Healthcare. Years later I decided to return to school and obtained an associate’s degree in Health Information Technology, and a bachelor’s degree in Technical Management with a minor in Health Service Management at DeVry University. After receiving my bachelor’s degree, I transitioned into the research industry at Emory University and became a Clinical Research Finance Specialist, which I have since been promoted to a Senior Clinical Research Finance Manager. When I heard about the Master in Business for Veterans (MBV) program at Goizueta Business School, I reached out to see if this would be a good opportunity for me to grow professionally and personally. After speaking with and meeting Lorenzo Suarez, LTG (Ret.) Ken Keen, other faculty, and veteran students at the Veterans Preview Event, I knew this was the opportunity I had been seeking. The program overview at the event convinced me that Goizueta Business School is right for me to build on my leadership skills and gain business acumen.

  • Career Goals: I’m looking forward to the knowledge that I will gain throughout my terms at Goizueta Business School to help guide me on my future success in the business industry. Also, I plan to collaborate with Goizueta’s Career Management Center to map out a career plan precisely for me. Ultimately, my career goal is to embark on a professional journey that’s loving and rewarding.

  • Hobbies/Other Interests: Each day I cherish whatever amount of time I spend with God and family/friends. I enjoy listening to music, watching a good movie, binge-watching TV shows, playing cards, board games, corn hole, and video games. I would like to start traveling to a new place each year and plan some memorable staycations in the great state of Georgia.





Check out more veteran spotlights on Voice of Goizueta.

Goizueta is proud to support our nation’s veterans and active-duty servicemen as they continue their education. Learn more about our new Master in Business for Veterans program.

The post Veteran Spotlight: Sharita Dudley 25MBV, U.S. Navy appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Telling Stories that Matter: How I Pursued My Passion for Entrepreneurship and Social Impact through a Directed Study
Pursuing My Passions as a Business & Society Institute Social Enterprise Fellow


Molly McDonald 25EvMBA

As I entered my second year of the MBA program at Goizueta Business School, I met with my Executive-in-Residence (EiR), David Kyle, who I was fortunate to have access to as a Social Enterprise Fellow with the Business & Society Institute. The Social Enterprise Fellows Program recognizes students demonstrating both a deep interest in social impact and commitment to addressing complex challenges confronting people today. I expressed to David that I wanted to be intentional about using my time to gain more exposure to entrepreneurship, and more specifically, through a social impact lense and working with female founders. This led to David’s introduction to an experienced Atlanta-based writer, director, producer duo, LaLa Halsema and Carrie Schrader. Together their goal was to create films grounded in a love and respect for humanity that entertain, connect and challenge audiences towards hope. Their first film, which they had already written, would be This I Know. To bring the film to life they needed somebody with business acumen to create a budget and build an investment plan. That’s where I came in!


Molly with BSI Social Enterprise Fellows at the Directed Study Showcase

Discovering the Power of Narratives and Independent Films

This I Know is a unique feature film blending a narrative storyline about a woman’s search for empowerment and community with real-life spiritual leader interactions. The interactions have a profound effect on her as she struggles with beliefs about sexism, racism, and homophobia in her church and community that conflict with her own personal beliefs. Ultimately, throughout the film she is guided towards a new perspective about what a healthy community looks like for her and her family. The goal of This I Know is to recenter ourselves, our communities, and our society in love, connection, and goodness. LaLa and Carrie want to bring people together who are experiencing or have experienced questioning the belief system they are in. They want people, especially women, LGBTQ+ and others who have been marginalized, to know they are loved, valued and not alone.

Learning the Art of a Film through a Business Lense


LaLa Halsema and Carrie Schrader

When I first started working with LaLa and Carrie, I was stepping into completely new territory. I had no prior experience in the film industry, but my belief in the movie’s powerful message and the story it aimed to share motivated me to dive in headfirst. This project became an eye-opening journey into the world of filmmaking and storytelling. I quickly learned creating an independent film is like launching a startup; it involves developing a unique story, planning meticulously, and securing funding. Just as a startup needs a business plan to attract investors, an independent filmmaker must prepare a detailed production schedule, budget and investment plan to convince backers of the project’s viability and potential success. From script development to production logistics, every step requires careful attention and collaboration. Working with LaLa and Carrie, who have a wealth of experience and a clear vision for the film, was incredibly educational. Their passion for the project and their commitment to authentic storytelling were inspiring and helped me understand the importance of every detail as we crafted the budget and investment plan. The budget and investment plan would serve as the foundation for discussion with potential investors.

Looking Ahead to Bring This I Know to Life


Credit: Kevin Lamarque/Reuters

As of today, the script, budget and investment plan for the full feature-length film of This I Know are complete. This I Know is raising $1.7 million with no minimum investment requirement and individuals can make an equity investment or a tax-deductible donation. The funds will be used primarily for production of the film and post-production marketing expenses. Additionally, LaLa and Carrie are asking for help with building awareness about the film and connecting with potential supporters whether it be investors, community organizations and partners, film or female founder enthusiasts.  By supporting This I Know, individuals have the opportunity to:

  • Promote an inspirational faith-centered, LGBTQ+ and mother-daughter story

  • Champion female filmmakers and a majority Georgia-based production and crew

  • Challenge fear-based nationalism and belief systems at a point in our history when second-guessing what you’ve been told is more important than ever

To learn more about This I Know and the team behind the camera check out the video below or reach out to LaLa or Molly for more information. Additionally, contributions to This I Know can be made here: https://donorbox.org/this-i-know.

Choosing to Pursue a Goizueta MBA and Social Enterprise Fellowship

For prospective students considering a MBA at Goizueta Business School or current students looking to get involved in initiatives outside of the classroom, the directed study and Social Enterprise Fellow experience has been invaluable. It is a testament to Goizueta’s emphasis on ethical leadership, practical experience, and ability to tackle real-world challenges. For me, getting a MBA at Goizueta has been more than just acquiring knowledge; it’s been about growing as a leader and a person!)

The post Telling Stories that Matter: How I Pursued My Passion for Entrepreneurship and Social Impact through a Directed Study appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Real Humans of McKinsey: Ryan Murray 23MBA, Associate
Ryan Murray went from dirty cowboy boots and climbing into gas turbines to wearing khakis, mastering Excel, and consulting at McKinsey & Company as an associate. How did he manage such a drastic career transition? By taking advantage of [url=https://goizueta.emory.edu/]Goizueta Business School[/url]‘s [url=https://goizueta.emory.edu/full-time-mba/two-year-mba]Full-Time MBA program[/url]. In this edition of [url=https://www.clearadmit.com/real-humans-alumni/]Real Humans: Alumni[/url] by Clear Admit, Murray shares how Emory’s problem-solving program and community experience prepared him for a new career at a world-class consulting firm.

[img]https://www.voiceofgoizueta.com/wp-content/uploads/2024/05/Murray-Ryan_Headshot-768x718-1.jpg[/img]
Ryan Murray 23MBA

[b]Ryan Murray[/b] [b]23MBA[/b]
[b]Emory Goizueta[/b]
[b]Associate, McKinsey & Company[/b]

[b]Age: [/b]32
[b]Hometown: [/b]Miami, FL
[b]Undergraduate institution and major: [/b]University of Florida, BS Mechanical Engineering
[b]Graduate business school, graduation year and concentration: [/b]Emory University’s Goizueta Business School, 2023, Strategy & Operations
[b]Pre-MBA Work Experience: [/b]Field Service Engineer / Project Manager, Siemens Energy, 2014–2019, Energy; Senior Consultant, EY, 2019–2021, Consulting
[b]Post-MBA Work Experience: [/b]Associate, McKinsey & Company[b], [/b]2023–Present, Consulting

[b]Why did you choose to attend business school?[/b]

Moving from wearing dirty cowboy boots and climbing into gas turbines at work every day as a Field Service Engineer to working in consulting, wearing slacks, and using Excel was a huge change for me. I instantly felt underqualified and that everyone on my team spoke a different language than me. I had some amazing mentors that I really looked up to (professionally and personally), and one key thing that they all had in common was that they all attended business school. I figured this would be the best way to level up professionally. Around the same time, I also had a fellow engineering friend from undergrad reach out to chat about business school, as he was starting his MBA and felt as though it should be on my radar as well. All of the stars were aligning and business school was inevitable!

[b]Why Goizueta? What factors figured most prominently into your decision of where to attend?[/b]

I had been living in Atlanta for about six years prior to my MBA, and with Emory being so close, it was a no-brainer to want to go there! I had loved living in Atlanta up to this point and wanted to continue building a life here post-MBA. The Emory brand is extremely strong in the southeast, so getting to continue building on local Atlanta relationships during my 2 years as a student was extremely appealing. Atlanta is also home to major brands like Coca-Cola, Delta, Chick-fil-A, and Home Depot, all of whom are chock-full of Goizueta graduates!

Emory’s class size was also a huge selling point for me and my classmates. By graduation, I knew everyone in my class by name, which helped to build an unparalleled community. It also means that my professors knew me as well and they have been a huge asset to my professional network.

[b]What about your MBA experience prepared you for your current career as an associate at McKinsey?[/b]

Emory offers an excellent year-long program called the IMPACT program. In this program, you spend one semester learning structured problem-solving techniques, followed by another semester working on a live client engagement as a consultant. This unique combination of learning client management skills and honing the ability to break down complex issues and solve problems proved to be invaluable in my current career as a consultant. The experience of being a student provided a safety net that allowed me to apply my knowledge and skills with confidence.

[b]What was your internship during business school? How did that inform your post-MBA career choice of associate at McKinsey?[/b]

I interned at Nike in Beaverton, Oregon, as a Global Operations intern, specifically focused on improving machine efficiency forecasting for Nike’s Air Manufacturing Innovation group. While my project was focused on manufacturing, I worked across finance, supply chain and engineering to get full exposure to those functions. I loved everything about my internship at Nike, but this work really highlighted my desire to go back to project-based consulting work, helping clients across various industries and functions improve and make better organizational decisions.  

Towards the end of my MBA, I also interned with [url=http://www.re3d.org/]re:3D[/url], a small (but mighty!) 3D printer manufacturer based out of Houston, TX. As an avid 3D printing fan, I wanted to gain some real-world industry experience in 3D printing while having the opportunity to learn from some smart and driven industry professionals. I had a fantastic summer that culminated in me running a giveaway where re:3D donated an industrial Gigabot printer to Brookwood in Georgetown, an innovative vocational community for adults with special needs. It was a fulfilling internship and helped me realize the benefits of working at a mission-driven startup.

[b]Why did you choose your current company? What factors figured most prominently into your decision of where to work?[/b]

Once I knew I wanted to go back into consulting full-time, McKinsey was at the top of my list. What I really liked about McKinsey was the possible range of experiences I would have due to the size and reach of the Firm. Learning about new topics from some really, really smart coworkers is something I looked forward to, and something I make a point to take advantage of daily while working here.

Another factor was the extensive global footprint of McKinsey and the potential for international work and relocation. With over 130 offices in more than 65 countries worldwide, McKinsey offers the opportunity to work on a global scale. As someone who is interested in continuing to work in the energy industry and contributing to the energy transition, the chance to work internationally and collaborate with global clients would greatly benefit our efforts in accelerating our climate goals.

[b]Advice to current MBA students:[/b]

[b]One thing you would absolutely do again as part of the job search?[/b]

Genuinely leverage the power of being a student. There are so many people out there that would love to share their experience with you. Reaching out to people, not solely because they work at XYZ company and can provide you a recommendation – but because you’re truly interested in a particular subject matter, can lead to amazing conversations and outcomes.

[b]One thing you would change or do differently as part of the job search?[/b]

I had no clue what I wanted to do until halfway through my MBA. Looking back, I wish I would’ve put in the leg work to research cool smaller startups that were in an industry that was part of my 5 or 10-year plan and offered to intern for them while I was a student. It’s a win/win situation! These companies get MBA-level talent at a discount while you gain real experience doing something that you really like doing.

[b]Were there any surprises regarding your current employer’s recruiting process?[/b]

I think the biggest surprise to me was how my interviews felt like it was us (interviewer and myself) vs. the problem and not me vs. the interviewer. Maybe I got lucky and had great interviewers, but this really made the case studies seem manageable and interviews less intimidating.

[b]What piece of advice do you wish you had been given during your MBA?[/b]

Do everything you can. Take the hard classes, ask all the dumb questions, go to all the speaker series, and meet all the people (other MBA students and industry professionals) you can while you’re a student! It is so much harder once you graduate to continue upskilling yourself, and the networking opportunities are still there, but not as easily as it is for students. I’m not saying to say yes to everything, because that might lead to missing opportunities. Really think about the potential benefits to opportunities and say yes to those things that in five years, you’ll look back and think, “Shoot, I wish I would’ve done that during my MBA!”

Interested in exploring Full-Time MBA opportunities? [url=https://goizueta.emory.edu/full-time-mba]Learn more about Goizueta’s Full-Time MBA program[/url].

[url=https://www.clearadmit.com/2024/04/real-humans-of-mckinsey-ryan-murray-emory-goizueta-mba-23-associate/]Article originally posted on Clear Admit.[/url]

The post [url=https://www.voiceofgoizueta.com/real-humans-of-mckinsey-ryan-murray-23mba-associate/]Real Humans of McKinsey: Ryan Murray 23MBA, Associate[/url] appeared first on [url=https://www.voiceofgoizueta.com]Voice of Goizueta[/url].
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FROM Goizueta Emory Admissions Blog: Veteran Spotlight: Victoria Johnson 25MBV, U.S. Air Force


Victoria Johnson 25MBV, U.S. Air Force

[*]Background: I was born in Mt. Kisco, NY, and raised in College Park, GA.  I enlisted in the Air Force in 2018 with the goal of completing my undergraduate degree while contributing to a bigger purpose.  After I received my training in Logistics and Transportation management, I served two years at Misawa AB, Japan, and two years at McChord AFB, WA working in cargo and personnel operations, to include contingency and humanitarian support. I transitioned from active duty to the reserves component in 2022 after four years of service and moved back home to be closer to family. Currently, I am a Staff Sergeant stationed out of Dobbins ARB, GA where I work as an Education & Training Manager for the 94th AW.[/*]
[/list]

  • Why Goizueta: Transitioning to the civilian workforce in 2022 proved more challenging than I had expected; I was learning how to navigate the corporate sector, struggling to find my purpose outside of the military, and unclear of how to apply my skills in an effective way toward my current role.  Because of my role in the Education Center at Dobbins ARB, I met (Ret.) LTG Keen when he came to the base to introduce the Master in Business for Veterans program to the community.  He discussed how this program will teach veterans how to leverage their skills and translate them to the corporate world in a meaningful way while building off the unique leadership skills innate to all who have served.  The opportunity to participate in a program that values and supports veterans in such an innovative way made my decision simple.  Veterans often feel like outsiders that are constantly trying to catch up to their peers, but Goizueta Business School has created a program and environment that empowers us to realize that we are valuable assets that provide distinctive experiences to the individuals and companies with which we work. 

  • Career Goals: Since I have separated from active duty, I have discovered that service and social impact are crucial for my personal and professional satisfaction, which has led to an interest in leadership opportunities within the non-profit or NGO sectors. While my experience is in supply chain/logistics, I am approaching the Master in Business for Veterans program with an open mind and am eager to learn of opportunities or industries that I may be unaware of and which may complement my skills and experience. 

  • Hobbies/Other Interests: I’m very active and enjoy any and all outdoor activities; hiking, running, rucking, backpacking, and camping to name a few! I also enjoy music, working out, and spending time with family and friends. I have an adorable German shepherd named Chief who loves playing soccer, catching frisbees, and working on protection training.







Check out more veteran spotlights on Voice of Goizueta.

Goizueta is proud to support our nation’s veterans and active-duty servicemen as they continue their education. Learn more about our new Master in Business for Veterans program.

The post Veteran Spotlight: Victoria Johnson 25MBV, U.S. Air Force appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Adding MBA to My Name: Key Takeaways from Goizueta Business School


Madeline C. Mulkey Ledford 24MBA

It’s been a dream since before I can remember. After two years of studying, learning, growing, changing, redirecting, trying, failing, and ultimately succeeding, I’ve added those letters to the end of my name. Madeline C. Mulkey Ledford, MBA.

The “lessons learned” list extends for miles, from technical skills, to working in diverse teams, to networking effectively, the Two-Year MBA program at Goizueta Business School has prepared me to thrive in a modern business world.

Here are three takeaways reflecting back on this chapter:

  • Be a Lifelong Learner: Emory’s motto is “The wise heart seeks knowledge.” Whether it’s by sitting in a class lecture, listening to a podcast (The Daily and Acquiring Minds being my favorites right now), or reading books by a diverse group of authors, my aspiration in grad school was to learn at least one thing each day, something I will take with me into this next chapter of my career.

  • Importance of Reflection: The importance of reflection cannot be overstated as the leader of my own life, and as a leader of people. Reflection solidifies learnings, making growth possible. My preference for reflection is journaling, but reflection of any kind, whether in a formal after action review, or simply sitting around the dinner table together chatting with a trusted ally is essential to actual growth.

  • Change happens when we work together: The power of a team working together effectively will outshine the individual every time. I had the pleasure of working with two incredible teams this past year as the Managing Partner of the Peachtree Minority Venture Fund and as the President of the Goizueta Women in Business, and these two organizations are just two reminders of the power of “we.”

Though I was the one physically in the classroom, I could not have done it would the amazing community around me. Professors, staff, and classmates are what truly make the Goizueta experience what it is. There is a huge list of people to thank, but the biggest goes to my husband, Will Ledford, the best support system I could ask for.


Madeline C. Mulkey Ledford 24MBA on Graduation Day

Interested in exploring Full-Time MBA opportunities? Learn more about Goizueta’s Full-Time MBA program.

The post Adding MBA to My Name: Key Takeaways from Goizueta Business School appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: Winning with Data: Goizueta MSBA Students Shine in Travelers University Modeling Competition
Recently, two teams of MSBA students from Goizueta (Andy Dang 25MSBA, Chima Ewuzie 25MSBA, Eason Li 25MSBA, Micheli Liu 25MSBA, Evelyn Musembi 25MSBA, Ian Poe 25MSBA and Roffy Shan 25MSBA) showcased their analytical skills in the Travelers University Modeling Competition, an annual challenge hosted by Travelers Insurance.

This prestigious competition tasks university students with developing predictive models using real-world business data, testing their ability to solve complex industry problems. Goizueta’s team not only rose to the challenge but stood out for their innovative approach, earning a spot in the semifinals. Here, we chat with one of the teams about their experience, key takeaways, and the strategies that set them apart.

Case

CloverShield Insurance seeks a predictive model to forecast policyholder call frequency, which would optimize call center resource allocation and reduce operational costs.

Travelers University Modeling Competition.pdf

About the Team

Roffy, Micheli, and Eason are students from the MS in Business Analytics (MSBA) program at Goizuta Business School. Roffy completed his previous degree at Queen’s University and has had internships as a data analyst in many firms. Micheli graduated from Miami University with a finance degree, and previously worked at a security and venture capital firm as an equity analyst. Eason graduated from Zhongnan University with a degree in International Economics. He believes that the use of data is transforming the world.

What inspired you to participate in the Travelers University Modeling competition, and how did you approach the competition?

Roffy: We participated in the Travelers University Modeling Competition to explore the vivid world of data science in the insurance industry. Insurance is one of the first industries to have adopted sophisticated statistics and machine learning to add business value to its operations, and we were really eager to learn how the current trends are reflected in the actual day-to-day practice. The competition also provided the opportunity to learn from fellow competitors, many of whom are PhDs and experts with years of industry experience.

For our model, we leveraged the predicting power of a carefully tuned advanced boosting algorithm and neural network to capture the complex nature of the data. We then built our prediction pipeline with a focus on understanding the distribution of the target variable and tuned the models accordingly.

Could you share some insights into the experience of competing in the challenge and working with your faculty advisors?

Micheli: We found the faculty’s feedback helpful when presenting our approach. They often questioned the reasoning behind our initial model and challenged us to evaluate whether our decisions were justified. Rather than providing direct answers, the professors encouraged us to think critically.

  • Biggest Takeaway: We encourage everyone in this program to participate in challenges, competitions and hackathons like this. This is not only to test what we have learned throughout the program but also to get used to dealing with things that might lead to very interesting outcomes and learn how to handle them.

  • Something to Share: Lots of distributions came to our mind at first, such as Poisson and Normal. Then we learned about the Tweedie distribution from one of the participant’s presentations, which is supposed to be a special case of exponential dispersion models and is often used as a distribution for generalized linear models.


Evelyn Musembi, Roffy Shan, Chima Ewuzie, Micheli Liu, Ian Poe, Eason Li, Andy Dang

What do you think contributed to your success in advancing to the semifinals? How did you stand out?

Team: Our approach of building a stacked predictive pipeline, which includes a classification model to predict whether a customer will make a phone call and a regression model to predict the exact number of phone calls, was unique among the competitors. This innovation was particularly appealing to the judges.

What advice would you give to future students considering participating in analytics-focused competitions like the Travelers University Modeling Challenge?

Eason: We believe everyone should actively participate in these competitions because, in our future careers, we need to apply data to solve real-world problems rather than simply learning theoretical concepts from textbooks. Competitions like this provide an excellent platform to practice and build a solid foundation for our future work.

How did the coursework you’ve completed in the program contribute to your success in the competition?

Team: We applied all standard model-building methods taught for the competition. Throughout the process, we documented our assumptions, managed variables, and evaluated the model’s robustness. Our coursework in the MSBA program provided guidance on accessing resources and identifying requirements.

Looking ahead, what are your future goals in the field of data analytics, and how do you plan to build on your experience from the Travelers University Modeling Competition to achieve them?

Team: It is a good start to get to know more models that apply to various scenarios. It also reminds us to always keep track of what is advancing in the data analytics field, like new methods.

Interested in exploring MS in Business Analytics opportunities? Learn more about Goizueta’s MS in Business Analytics program.

The post Winning with Data: Goizueta MSBA Students Shine in Travelers University Modeling Competition appeared first on Voice of Goizueta.
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FROM Goizueta Emory Admissions Blog: A Week in Denmark Vlog
Students in Goizueta Business School’s One-Year MBA program spent an unforgettable week in Copenhagen this summer, exploring how Denmark has achieved work-life balance and become one of the world’s happiest countries. Through insightful company visits and cultural excursions, students experienced the essence of Danish living and brought a bit of hygge back to their lives in Atlanta.

Unlock a new paradigm in personal and professional fulfillment with Happiness Blueprint: Life Design for the Modern MBA—an immersive course designed to equip future leaders with the tools to shape a life rich in purpose, balance, and joy. Ambitious MBA students often juggle intense workloads, tight deadlines, and high expectations—but at what cost? Happiness Blueprint invites you to pause, reflect, and intentionally craft a life where career success and personal well-being thrive together.

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