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08 May 2022, 05:47
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Qs - The following appeared as part of an article in the business section of a local newspaper.
"Motorcycle X has been manufactured in the United States for over 70 years. Although one foreign company has copied the motorcycle and is selling it for less, the company has failed to attract motorcycle X customers—some say because its product lacks the exceptionally loud noise made by motorcycle X. But there must be some other explanation. After all, foreign cars tend to be quieter than similar American-made cars, but they sell at least as well. Also, television advertisements for motorcycle X highlight its durability and sleek lines, not its noisiness, and the ads typically have voice-overs or rock music rather than engine-roar on the sound track."
Response -
The argument claims that there must be some other reason than exceptionally loud noise, a feature of motorcycle X for the failure of company which has copied motorcycle X in attracting it's customers despite selling for less price. Since foreign cars tend to be quieter than American made cars but they sell at least as well. Also television ads typically have voice overs or rock music rather than engine roar on the sound track. Argument is unconvincing since it fails to provide information on various factors which would be essential in evaluating the argument's claim. Argument makes certain assumptions for which there is no clearly stated evidence and mistakes by comparing apples with oranges.
First, argument draws a hasty generalization of assuming what is true for cars must also be true for motorcycle industry. Customer base of motorcycles and car is different and thinking that both the groups will be having same requirements and needs is nothing but a mistake. Majority of motorcycle riders are solo drivers while car is usually used for family or group transport. In order for argument to solidify itself, argument must provide information on what is the preference of customers of Motorcycle riders before assuming that what is true for customers of cars also holds true in case of motorcycles.
Second, just because television advertisements for motorcycle X highlight its durability and sleek lines, doesn't limit customers purchasing their product for only these 2 reasons. It can be the case that motorcylce X's loud noise is common among all of its products, its trademark and it no longer needs to advertise the same, compelling argument to provide information for the same. To illustrate, in the case of Harley Davidson's motorcycles, its loud noise which is its USP is known to be present in all of its models and thus advertisements of Harley Davidson never talk about loud noise, but other features. Does this mean customers of Harley Davidson no longer want loud noise ?
In summary, due to lack of information on certain factors above mentioned, it would be wrong to conclude loud noise of motorcycle is not a deciding factor for its customers.
"Motorcycle X has been manufactured in the United States for over 70 years. Although one foreign company has copied the motorcycle and is selling it for less, the company has failed to attract motorcycle X customers—some say because its product lacks the exceptionally loud noise made by motorcycle X. But there must be some other explanation. After all, foreign cars tend to be quieter than similar American-made cars, but they sell at least as well. Also, television advertisements for motorcycle X highlight its durability and sleek lines, not its noisiness, and the ads typically have voice-overs or rock music rather than engine-roar on the sound track."
Response -
The argument claims that there must be some other reason than exceptionally loud noise, a feature of motorcycle X for the failure of company which has copied motorcycle X in attracting it's customers despite selling for less price. Since foreign cars tend to be quieter than American made cars but they sell at least as well. Also television ads typically have voice overs or rock music rather than engine roar on the sound track. Argument is unconvincing since it fails to provide information on various factors which would be essential in evaluating the argument's claim. Argument makes certain assumptions for which there is no clearly stated evidence and mistakes by comparing apples with oranges.
First, argument draws a hasty generalization of assuming what is true for cars must also be true for motorcycle industry. Customer base of motorcycles and car is different and thinking that both the groups will be having same requirements and needs is nothing but a mistake. Majority of motorcycle riders are solo drivers while car is usually used for family or group transport. In order for argument to solidify itself, argument must provide information on what is the preference of customers of Motorcycle riders before assuming that what is true for customers of cars also holds true in case of motorcycles.
Second, just because television advertisements for motorcycle X highlight its durability and sleek lines, doesn't limit customers purchasing their product for only these 2 reasons. It can be the case that motorcylce X's loud noise is common among all of its products, its trademark and it no longer needs to advertise the same, compelling argument to provide information for the same. To illustrate, in the case of Harley Davidson's motorcycles, its loud noise which is its USP is known to be present in all of its models and thus advertisements of Harley Davidson never talk about loud noise, but other features. Does this mean customers of Harley Davidson no longer want loud noise ?
In summary, due to lack of information on certain factors above mentioned, it would be wrong to conclude loud noise of motorcycle is not a deciding factor for its customers.
08 May 2022, 08:58
Kudos
Bookmarks
Hello Dhwanii
With 73 posts on the forum, you are not a newbie here so I expect you to follow the forum rules, read the AWA forum rules [a 1-2 minute read] before posting anything here. Follow the link below.
https://gmatclub.com/forum/awa-forum-ru ... 64141.html
Also, post your essay in a professional way, there is no spacing or paragraphs in your posted essay and I am pretty sure this is not the way you will be presenting your essay during your official test.
This post is archived.
Thank you!
With 73 posts on the forum, you are not a newbie here so I expect you to follow the forum rules, read the AWA forum rules [a 1-2 minute read] before posting anything here. Follow the link below.
https://gmatclub.com/forum/awa-forum-ru ... 64141.html
Also, post your essay in a professional way, there is no spacing or paragraphs in your posted essay and I am pretty sure this is not the way you will be presenting your essay during your official test.
This post is archived.
Thank you!
Dhwanii
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188 posts
