GMAT Question of the Day - Daily to your Mailbox; hard ones only

 It is currently 22 Feb 2019, 10:36

### GMAT Club Daily Prep

#### Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

## Events & Promotions

###### Events & Promotions in February
PrevNext
SuMoTuWeThFrSa
272829303112
3456789
10111213141516
17181920212223
242526272812
Open Detailed Calendar
• ### Free GMAT RC Webinar

February 23, 2019

February 23, 2019

07:00 AM PST

09:00 AM PST

Learn reading strategies that can help even non-voracious reader to master GMAT RC. Saturday, February 23rd at 7 AM PT
• ### FREE Quant Workshop by e-GMAT!

February 24, 2019

February 24, 2019

07:00 AM PST

09:00 AM PST

Get personalized insights on how to achieve your Target Quant Score.

# Vitacorp, a manufacturer, wishes to make its information booth at an i

Author Message
TAGS:

### Hide Tags

Senior Manager
Joined: 10 Mar 2008
Posts: 303
Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

11 Jul 2008, 06:04
4
14
00:00

Difficulty:

15% (low)

Question Stats:

83% (01:44) correct 17% (02:02) wrong based on 1761 sessions

### HideShow timer Statistics

Vitacorp, a manufacturer, wishes to make its information booth at an industry convention more productive in terms of boosting sales. The booth offers information introducing the company’s new products and services. To achieve the desired result, Vitacorp’s marketing department will attempt to attract more people to the booth. The marketing director’s first measure was to instruct each salesperson to call his or her five best customers and personally invite them to visit the booth.

Which of the following, if true, most strongly supports the prediction that the marketing director’s first measure will contribute to meeting the goals of boosting sales?

(A) Vitacorp’s salespeople routinely inform each important customer about new products and services as soon as the decision to launch them has been made.

(B) Many of Vitacorp’s competitors have made plans for making their own information booths more productive in increasing sales.

(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended the booth.

(D) Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.

(E) Vitacorp has fewer new products and services available this year than it had in previous years.
Director
Joined: 27 May 2008
Posts: 521
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

11 Jul 2008, 06:07
1
C

current customers at booth --> more visitors who are not current customers --> more sales
Director
Joined: 10 Sep 2007
Posts: 875
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

11 Jul 2008, 06:17
IMO C.
As Vitacorp's booth will be well attended because of existing customer, other people will get attracted towards it.
Director
Joined: 10 Sep 2007
Posts: 875
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

11 Jul 2008, 16:46
1
If A is true, A will weaken the case. If main customers are already informed about the latest products, then there is no reason for customers to come to the booth.
Director
Status: There is always something new !!
Affiliations: PMI,QAI Global,eXampleCG
Joined: 08 May 2009
Posts: 997
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

12 May 2011, 21:25
1
Close call between A and C.

If we negate C, it actually crashes the conclusion of wanting more people to attend.So, basically a assumption answer choice.

In A,if they inform about the products then new customers might not attend the sales Booth.

Hence C.
Intern
Status: want to get 720+in GMAT
Joined: 13 Mar 2011
Posts: 28
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

13 May 2011, 01:34
1
garimavyas wrote:
Vitacorp, a manufacturer, wishes to make its information booth at an industry convention more productive in
terms of boosting sales. The booth offers information introducing the company’s new products and services. To
achieve the desired result, Vitacorp’s marketing department will attempt to attract more people to the both. The
marketing director’s first measure was to instruct each salesperson to call his or her five best customers and
personally invite them to visit the booth.
Which of the following, if true, most strongly supports the prediction that the marketing director’s first measure
will contribute to meeting the goals of boosting sales?
(A) Vitacorp’s salespeople routinely inform each important customer about new products and services as soon
as the decision to launch them has been made.
(B) Many of Vitacorp’s competitors have made plans for making their won information booths more productive in
increasing sales.
(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended
the booth.
(D) Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.
(E) Vitacorp has fewer new products and services available this year than it had in previous years.

The close contest is between A and C. You can negate A because it tell you that salesperson inform the important customers....but it doen't tell you anything about the aftereffects of this proces. Whereas in C he clearly mentions that "well attended tends to attract visitors who would not otherwise have attended
the booth", which is in favour of Marketing Director's plan

What is the source of this question?
_________________

Aim 720+

Retired Moderator
Joined: 16 Nov 2010
Posts: 1406
Location: United States (IN)
Concentration: Strategy, Technology
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

16 May 2011, 01:52
+1 for C, more customers will come at booth on seeing that a few are already there - something like a snowball effect. Choice A actually weakens it, because if people know about the products, they will not prefer to come to the booth.
_________________

Formula of Life -> Achievement/Potential = k * Happiness (where k is a constant)

GMAT Club Premium Membership - big benefits and savings

Intern
Joined: 10 May 2011
Posts: 21
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

05 Jul 2011, 18:37
1
Is this a Strength question or an Inference question?
Senior Manager
Status: Prep started for the n-th time
Joined: 29 Aug 2010
Posts: 474
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

05 Jul 2011, 18:43
C for me as well.

Its a strengthen question. For inference question, the wording of question stem would say "most strongly supported by".

Crick
Manager
Status: Applying for 2012 B school admissions
Joined: 25 Jul 2010
Posts: 115
Location: India
Concentration: Strategy, Entrepreneurship
GMAT 1: 720 Q51 V35
GMAT 2: 760 Q50 V44
GPA: 3.6
WE: Manufacturing and Production (Pharmaceuticals and Biotech)
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

24 Aug 2011, 07:24
+1 C,

A - weakens
B - irrelevant
C - supports, it shows how first measure will help achieve Vitacorp's main aim
D - irrelevant
E - irrelevant, we are talking about first measure, bringing best customers to the booth, not about fewer or more products.
_________________

cheers
Mayank
My GMAT Journey: 720 + dare = 760

Manager
Joined: 24 Nov 2010
Posts: 174
Location: United States (CA)
Concentration: Technology, Entrepreneurship
Schools: Ross '15, Duke '15
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

24 Aug 2011, 07:37
ravi67741 wrote:
garimavyas wrote:
Vitacorp, a manufacturer, wishes to make its information booth at an industry convention more productive in
terms of boosting sales. The booth offers information introducing the company’s new products and services. To
achieve the desired result, Vitacorp’s marketing department will attempt to attract more people to the both. The
marketing director’s first measure was to instruct each salesperson to call his or her five best customers and
personally invite them to visit the booth.
Which of the following, if true, most strongly supports the prediction that the marketing director’s first measure
will contribute to meeting the goals of boosting sales?
(A) Vitacorp’s salespeople routinely inform each important customer about new products and services as soon
as the decision to launch them has been made.
(B) Many of Vitacorp’s competitors have made plans for making their won information booths more productive in
increasing sales.
(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended
the booth.
(D) Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.
(E) Vitacorp has fewer new products and services available this year than it had in previous years.

The close contest is between A and C. You can negate A because it tell you that salesperson inform the important customers....but it doen't tell you anything about the aftereffects of this proces. Whereas in C he clearly mentions that "well attended tends to attract visitors who would not otherwise have attended
the booth", which is in favour of Marketing Director's plan

What is the source of this question?

the question is tagged to GMAC paper tests, so that should be the source.
Retired Moderator
Joined: 20 Dec 2010
Posts: 1795
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

01 Sep 2011, 12:01
garimavyas wrote:
Vitacorp, a manufacturer, wishes to make its information booth at an industry convention more productive in
terms of boosting sales. The booth offers information introducing the company’s new products and services. To
achieve the desired result, Vitacorp’s marketing department will attempt to attract more people to the both. The
marketing director’s first measure was to instruct each salesperson to call his or her five best customers and
personally invite them to visit the booth.
Which of the following, if true, most strongly supports the prediction that the marketing director’s first measure
will contribute to meeting the goals of boosting sales?
(A) Vitacorp’s salespeople routinely inform each important customer about new products and services as soon
as the decision to launch them has been made.
(B) Many of Vitacorp’s competitors have made plans for making their won information booths more productive in
increasing sales.
(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended
the booth.
(D) Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.
(E) Vitacorp has fewer new products and services available this year than it had in previous years.

If increased attendance guarantees prospective customers, why not plant our own people as visitors, director? All about ethics, I guess.

C is the best among the given options.
_________________
Intern
Joined: 14 May 2012
Posts: 5
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

14 May 2012, 10:55
neeshpal wrote:
C IMO too.

Guys I have some observations regarding this CR question. I am a bit confused so I will try to explain my logic as clear as possible:

Which of the following, if true, most strongly supports the prediction that the marketing director’s first measure will contribute to meeting the goals of boosting sales?

So I started looking for the marketing director’s first measure:
“The marketing director’s first measure was to instruct each salesperson to call his or her five best customers and personally invite them to visit the booth.”
So the marketing director first measure is related to current costumers.

“(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended the booth.”
The problem with this answer is that it is not related to “The marketing director’s first measure” which is: “to instruct each salesperson to call his or her five best customers and personally invite them to visit the booth”. (C) Is related attract new costumers only!

On the other hand, (D):
“(D) Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.”
Answer D is the only one related current costumers, that’s why I thought (D) was the best answer. It would be very likely that If most of Vitacorps's best costumers have dealings with Vitacorp's competitors, the strategy oriented to invite the costumers to the booth would increase the customer loyalty at expenses of Vitacorps competitors, is'nt it?.

PS: Sorry for my bad english! :p
Retired Moderator
Status: 2000 posts! I don't know whether I should feel great or sad about it! LOL
Joined: 04 Oct 2009
Posts: 1133
Location: Peru
Schools: Harvard, Stanford, Wharton, MIT & HKS (Government)
WE 1: Economic research
WE 2: Banking
WE 3: Government: Foreign Trade and SMEs
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

14 May 2012, 11:01
TheRunawayFound wrote:
neeshpal wrote:
C IMO too.

“(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended the booth.”
The problem with this answer is that it is not related to “The marketing director’s first measure” which is: “to instruct each salesperson to call his or her five best customers and personally invite them to visit the booth”. (C) Is related attract new costumers only!

+1 C

Actually, it is related! If the current customers go to visit the booth, the other visitors will see that that booth is full of people, so they will interested in visit the booth too.
It seems that you don't know well the concepts behind CR, have you read the Powerscore CR Bible? It would be a great start!
_________________

"Life’s battle doesn’t always go to stronger or faster men; but sooner or later the man who wins is the one who thinks he can."

My Integrated Reasoning Logbook / Diary: http://gmatclub.com/forum/my-ir-logbook-diary-133264.html

GMAT Club Premium Membership - big benefits and savings

Manager
Joined: 26 Feb 2013
Posts: 152
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

15 Mar 2014, 06:19
metallicafan wrote:
TheRunawayFound wrote:
neeshpal wrote:
C IMO too.

“(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended the booth.”
The problem with this answer is that it is not related to “The marketing director’s first measure” which is: “to instruct each salesperson to call his or her five best customers and personally invite them to visit the booth”. (C) Is related attract new costumers only!

+1 C

Actually, it is related! If the current customers go to visit the booth, the other visitors will see that that booth is full of people, so they will interested in visit the booth too.
It seems that you don't know well the concepts behind CR, have you read the Powerscore CR Bible? It would be a great start!

This is an oldish thread but I need to clarify a few things. First, I picked D, following TheRunawayFound's logic. Here's a few more thoughts why:

The measure is to call the best customers. This doesn't guarantee that a) they will go, b) that they will be present at a time that more people would be around the booth i.e. what if they go 8am when nobody's around? However if they DO go and there ARE people around, it might help.
Also, what if this company sells something which screams "niche product" in that people wandering around won't be interested. We don't know that, and we can't make any assumptions about the usability of the product. For example, I believe that the general public doesn't gather around whenever they see people gathered, they just surpass them.

My take for D: Vitacorp is trying to make its best customers become completely dedicated to Vitacorp. Since they are already its best customers, maybe they have some new products which they want to pass to those customers who at the time purchase them from Vitacorp's competitors. Therefore the measure is "invite them, and cut them from the competitors" therefore securing them.

Having said all that, I understand the reasons for C, I'm just not sold.
Manager
Joined: 17 Mar 2014
Posts: 126
Location: United States
GPA: 3.97
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

08 Oct 2014, 06:33
vksunder wrote:
Official Guide for GMAT Verbal Review, 2nd Edition

Practice Question
Question No.: 82
Page: 150
Difficulty:

Vitacorp, a manufacturer, wishes to make its information booth at an industry convention more productive in terms of boosting sales. The booth offers information introducing the company’s new products and services. To achieve the desired result, Vitacorp’s marketing department will attempt to attract more people to the both. The marketing director’s first measure was to instruct each salesperson to call his or her five best customers and personally invite them to visit the booth.

Which of the following, if true, most strongly supports the prediction that the marketing director’s first measure will contribute to meeting the goals of boosting sales?

(A) Vitacorp’s salespeople routinely inform each important customer about new products and services as soon as the decision to launch them has been made.
(B) Many of Vitacorp’s competitors have made plans for making their won information booths more productive in increasing sales.
(C) An information booth that is well attended tends to attract visitors who would not otherwise have attended the booth.
(D) Most of Vitacorp’s best customers also have business dealings with Vitacorp’s competitors.
(E) Vitacorp has fewer new products and services available this year than it had in previous years.

Wait a minute - whats the significance of calling current customers then. If all we need is information booth that is well attended. Well we can achieve that - even by having current employees on the information booth - if just by looking at the crowd people are indeed getting attracted. I chose D - but one reasoning to negate D could be - first, 1. the custoemrs are VC's best customers, but VC may not be their best dealer, since they are buying products from VC's competitors as well. 2. How do we know that they would boast about VC convincingly and not talk about their competitor's fine points.

I do agree with the reasoning posted above for C.
_________________

KUDOS!!!, I need them too

Intern
Joined: 17 Oct 2013
Posts: 9
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

19 Jan 2015, 14:30
Although I got my answer correct, but I pre-assumed something different than given in the answer choice. Please check whether this my pre-assumption is also correct:

The marketing director wants to promote sales using word of mouth.

Thanks and Regards
Tushar
Intern
Joined: 15 Nov 2015
Posts: 40
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

14 Apr 2016, 07:59
Conclusion: To attract more people.
Premise: Invite 5 best customers to visit the booth.

Assumption: They will attract more people.

Something which validates this assumption will strengthen
Intern
Joined: 03 Dec 2014
Posts: 3
GMAT 1: 710 Q44 V41
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

26 Aug 2016, 10:16
I feel that an answer choice that people who are called by Salesperson will probably attend the booth.. Isn't that more appropriate. I am not convinced with C as it assumes that mere calling and inviting top customers to booth will surely translate into their visit. And the rest will follow. Pls explain why implicit assumption has not been addressed
Retired Moderator
Joined: 14 Dec 2013
Posts: 2897
Location: Germany
Schools: German MBA
GMAT 1: 780 Q50 V47
WE: Corporate Finance (Pharmaceuticals and Biotech)
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i  [#permalink]

### Show Tags

26 Aug 2016, 10:26
devdubey wrote:
I feel that an answer choice that people who are called by Salesperson will probably attend the booth.. Isn't that more appropriate. I am not convinced with C as it assumes that mere calling and inviting top customers to booth will surely translate into their visit. And the rest will follow. Pls explain why implicit assumption has not been addressed

This is a strengthening type question, not an assumption type question. Therefore "must be true" criterion is not required to be satisfied here.
Calling the customers MAY (not MUST) result in a crowded booth, which in turn may draw more customers.

Although mere calling does not ensure the following events, but it may actually. Hence this is a strengthening statement.
Re: Vitacorp, a manufacturer, wishes to make its information booth at an i   [#permalink] 26 Aug 2016, 10:26

Go to page    1   2    Next  [ 29 posts ]

Display posts from previous: Sort by