SpeedTech Electronics manufactures two types of processors: a Standard Processor (SP) and a higher-priced Advanced Processor (AP). Producing AP is actually more cost-efficient than producing SP due to advancements in technology and manufacturing processes. However, financial analysts at SpeedTech have determined that the company's profits would decrease if it combined the two product lines, offering its customers only the AP product at the price level of SP.
Assuming that transitioning from SP to AP manufacturing incurs minimal costs, which of the following, if true about SpeedTech, best explains the results of the analysts' calculation?
A. The materials used in AP are more readily available and cheaper than those used in SP, which initially reduced manufacturing costs.
B. The production method for AP allows for faster output but the sale price for AP has traditionally been set higher due to perceived value.
C. The revenue generated from the higher-priced AP significantly exceeds the cost savings from its more efficient production compared to SP.
D. The research and development costs for developing AP were recouped quickly due to initial high interest when it was first launched.
E. While AP is more cost-effective to produce, it requires more frequent updates and enhancements than SP.
The correct answer is E.
The prompt states that while AP is higher priced than SP, AP is more cost efficient to produce. However, analysts say that if the company sold AP at the price of SP, the company;s profits would decrease. This is counter intuitive since one would assume that because AP is more cost efficient than SP to produce, the cost price of AP wouldn't be a factor if they sold AP at the selling price of SP.
In this case, the only factor that can reduce profit is that if the total revenue earned from AP would be lower than the total revenue earned from SP. So, we need to find an answer that either shows that the revenue of AP will be lower than that of SP or something else that shows the profit will be hampered.
(A) The materials used in AP are more readily available and cheaper than those used in SP, which initially reduced manufacturing costs.
This talks about the cost of AP but doesn't mention the impact on revenue or profits.
(B) The production method for AP allows for faster output but the sale price for AP has traditionally been set higher due to perceived value.
Here, the faster output suggests that consumers would be drawn towards the processor that produces faster output. Note that the sale price of AP has no impact since AP will be sold at the price of SP. However, the above prompt doesn't talk about the impact on profits. If anything, it says that revenue will increase upon choosing AP.
(C) The revenue generated from the higher-priced AP significantly exceeds the cost savings from its more efficient production compared to SP
Similar explanation as B
(D) The research and development costs for developing AP were recouped quickly due to initial high interest when it was first launched.
It seems irrelevant to me
(E) While AP is more cost-effective to produce, it requires more frequent updates and enhancements than SP.
Now here, the prompt mentions that AP requires more updates and enhancements than SP. This means that even though the initial production of AP is cost efficient, the subsequent maintenance of AP will harm the cost of the company, thereby, reducing the profits.