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29 Oct 2008, 12:28
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B
Be sure to select an answer first to save it in the Error Log before revealing the correct answer (OA)!
Difficulty:
95%
(hard)
Question Stats:
34% (02:21) correct
66%
(02:27)
wrong
based on 1078
sessions
History
Date
Time
Result
Not Attempted Yet
Advertisers typically use associated images rather than rational argument to pitch a health-oriented or dietary product, working on the average person's insecurities about physical appeal and strengthening our society's growing obsession with youth. As a result, most consumers choose their health purchases on the basis of unconscious and false expectations. It is no wonder that so many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.
The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:
A. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
B. the ways in which decisions are made about what type of advertising is used to market a specific product
C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
D. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
E. the processes by which most consumers actually make a decision to buy one product rather than a competing one
The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:
A. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
B. the ways in which decisions are made about what type of advertising is used to market a specific product
C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
D. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
E. the processes by which most consumers actually make a decision to buy one product rather than a competing one
01 Nov 2008, 22:08
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Bookmarks
Definitely B. The wording of the question is deliberately difficult, but it boils down to a special type of Strengthen/Weaken question. It asks for information that would help us evaluate the argument -- that is, for a TYPE of information that would either strengthen or weaken the argument, depending on what exactly that information is. Of course, it is also an EXCEPT question, which means we are actually looking for the one answer which DOESN'T provide this kind of information.
As always, strengthening or weakening the argument is done by building or destroying a connection between evidence and conclusion. In this particular question, the evidence-to-conclusion chain is unusually complicated. It looks like this:
Evidence: Advertisers use images, not rational argument to sell health-oriented or dietary product.
AND: They work on people's insecurities about physical appeal.
AND: They strengthen our obsession with youth.
Therefore, intermediate conclusion: Most consumers choose their health purchases on the basis of unconscious and false expectations.
And therefore, final conclusion: Many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.
It is fairly easy to see that B is irrelevant to strengthening or weakening this chain of reasoning. How advertisers decide to advertise in a certain way does not matter, because the evidence already tells us what advertisers use to sell these kinds of products. As always in CR, we accept the evidence as true for the purpose of evaluating the argument.
What may be harder is seeing why all the others ARE relevant. A would help determine whether there really is any connection between the activities of advertisers (the three pieces of evidence) and the purported fact that consumers choose these products on the basis of false expectations. C would help determine whether there really is any connection between the advertisers' efforts to foment an obsession with youth (third piece of evidence) and the consumers who are used in the intermediate conclusion. D would indicate whether any of the evidence and the subsidiary conclusion have actually LED to the final conclusion. E would show whether the consumers' way of choosing products (intermediate conclusion) actually is based on the observations in the evidence or not.
As always, strengthening or weakening the argument is done by building or destroying a connection between evidence and conclusion. In this particular question, the evidence-to-conclusion chain is unusually complicated. It looks like this:
Evidence: Advertisers use images, not rational argument to sell health-oriented or dietary product.
AND: They work on people's insecurities about physical appeal.
AND: They strengthen our obsession with youth.
Therefore, intermediate conclusion: Most consumers choose their health purchases on the basis of unconscious and false expectations.
And therefore, final conclusion: Many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.
It is fairly easy to see that B is irrelevant to strengthening or weakening this chain of reasoning. How advertisers decide to advertise in a certain way does not matter, because the evidence already tells us what advertisers use to sell these kinds of products. As always in CR, we accept the evidence as true for the purpose of evaluating the argument.
What may be harder is seeing why all the others ARE relevant. A would help determine whether there really is any connection between the activities of advertisers (the three pieces of evidence) and the purported fact that consumers choose these products on the basis of false expectations. C would help determine whether there really is any connection between the advertisers' efforts to foment an obsession with youth (third piece of evidence) and the consumers who are used in the intermediate conclusion. D would indicate whether any of the evidence and the subsidiary conclusion have actually LED to the final conclusion. E would show whether the consumers' way of choosing products (intermediate conclusion) actually is based on the observations in the evidence or not.
General Discussion
29 Oct 2008, 12:37
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gameCode
Advertisers typically use associated images rather than rational argument to pitch a health-oriented or dietary product, working on the average person's insecurities about physical appeal and strengthening our society's growing obsession with youth. As a result, most consumers choose their health purchases on the basis of unconscious and false expectations. It is no wonder that so many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.
The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:
A. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
B. the ways in which decisions are made about what type of advertising is used to market a specific product
C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
D. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
E. the processes by which most consumers actually make a decision to buy one product rather than a competing one
I found this one very confusing , any help is appreciated.
Thanks.
The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:
A. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
B. the ways in which decisions are made about what type of advertising is used to market a specific product
C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
D. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
E. the processes by which most consumers actually make a decision to buy one product rather than a competing one
I found this one very confusing , any help is appreciated.
Thanks.
I think B, because the way that marketing decisions are made doesnt matter.
