SiaAdmissions wrote:
hi
Thank you for your post and for sharing your profile. I would like to answer your questions in more detail, but for that I would require more information from you as it relates to your goals (short and long term), companies you are eyeing, etc. For that reason my respons is braod.
In a Master's in Marketing program you will, indeed, learn a lot about marketing - concepts, principals, and theories. An MBA with a focus in Marketing, however, will teach you a lot more than just marketing. The purpose of the MBA is to prepare leaders, and they require a more wholistic approach to the business world, i.e. they are trained in a number of areas so they can lead effectively. In an MBA program, you will learn a lot about real-world problems from a variety of vanatage points, which will server you well since your background is in science and tech. To be successful in your role as a product manager, you will require skills beyond marketing, and that is what an MBA will give you.
I hope this helps.
If you want to continue the conversation, please feel free to reach out for a free consultation (contact details in signature).
Good luck!
SteveGonn wrote:
Hi,
My profile:
Age: 30
Work experience: 5 (worked as a software developer for digital agencies)
Bachelors Degree: Biology
Career goals:
Work in marketing, such as product management and brand management.
I am having hard time deciding what is the better rout to take. Should I apply to MBA program and specialize in Marketing or apply for a direct Master of Marketing program (not MSc). MSc is research based, I don't need it.
I found several Master of Marketing programs available though University of Sydney, Schulich School of Business.
MBA seems as a prestigious degree but my main concern is that MBA Marketing specialization is very broad and the number of marketing classes I will take will be very limited. In other words, I will be a jack of all trades and master of non.
On other hand, Master of Marketing is more specialized but less prestigious, but most importantly it will provide me skills in the subject.
Experts, please provide me some insight what is the better degree for my career of choice in the "Product Management" in tech industry.
Thank you!
Companies I plan on working is eBay, Amazon, Rakuten, Etsy, Baidu etc.
Thank you for response, well it makes sense that MBA provide background in every area of business, but what I fear is that how can you lead if you are not an expert in the field? Leadership is definitely a skill, but it is usually an addition to a set of hard skills. Even though I totally get your point, I feel tech employers value hard skills, mba hardly provides any. Often times they don't even care about a degree even for Product Management roles, but having one is definitely an asset.
That's why Master of Marketing I felt is more relevant to me as it will provide hard skills and a deep dive in the subject. Make me an expert in an area, whereas MBA will barely provide any hard skills.
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24 Apr 2018, 14:47
