Praetorian wrote:
"I think the M.B.A. has lost a bit of luster. When there are books with the title 'The Five-Minute M.B.A.,' you know you're in trouble. There's a feeling that an M.B.A. degree has become a bit of a commodity, and I find it troublesome that some students are not persuaded that the hard intellectual work in the classroom is worth it. They think it's just important to learn the business basics and buzzwords, network with other students, and get their M.B.A. from a brand-name school."
--Richard Schmalensee, retiring dean of MIT Sloan School of Management, Wall Street Journal, May 1, 2007.
At the risk of sounding unpopular... I think he's telling the truth... I do think people just want to learn the basics, network and get their MBA from a brand name school. I think that sums up a lot of people...
Along those lines - one of the interesting things I spent a lot of time reading about (see for instance, "We need managers not MBAs" - great book) was how business schools, have for some time now, simply been a "service". The students are the clients.
That is - you pay $100,000, we give you our name. Some students at Kellogg I know joke that their MBA was nothing but a "forced donation" in return for the degree. People refer to things like the "Wharton Walk" (which is basically just a pub crawl) .... Although I can't imagine Wharton being a cakewalk at all, it speaks to the perception of how MBA programs seem to (at least in some instances) be little more than expensive two year vacations. I'll pick on Kellogg only because its the school I know the most about... My friends at KGSM (and their friends) tell me that its near impossible to get anything other than a B. As they put it, a "gentleman's B" ... In fact, they seem to enjoy pointing it out to me on a frequent basis, as if to say "hah, I don't have to work for my brand name MBA"... And, if I'm honest with myself, I'll admit, at times I'm envious... must be nice not to have grades as a potential worry.
I didn't really get why the GSB really belabored this point at first... but maybe now, it's a bit more clear. They kept making a point that they were an academic institution and they wouldn't coddle or treat students like "the client" - I'm not sure if thats entirely a good thing (I'd prefer not to get my academic ass handed to me ... maybe I can negotiate a little coddlin'), but it must certainly play a role in the GSB's reputation as an intellectual powerhouse. Somewhere, on BW there was a great interview with someone at the GSB about this very subject, wish I could find it again.
In short, unless the schools stop treating the MBA as a "service provided to clients", and start treating it as "an academic program" - why would the schools expect the students to hold the academics in "higher regard" than the school's themselves do?