The following excerpt from a fictitious economic journal discusses a

The following excerpt from a fictitious economic journal discusses a fictitious type of metric called the shrumeroo ratio.

Economists who study certain types of marketing corporations have come up with a new metric called the shrumeroo ratio that strongly correlates to the level of success that such corporations have in creating a high ROI on investments in marketing. Economists have determined that corporations with a high shrumeroo ratio are also likely to have other shared characteristics in common with other corporations with high ratios. They have found that such corporations will have a high employee to revenue ratio but a low expense to employee ratio as well as employee salaries that are lower than the national average. Economists have also noted that those marketing corporations that do a large amount of direct marketing and high employee turnover generally have a low shrumeroo ratio. Future proposed studies of the shrumeroo ratio involve expanding the application of the ratio to corporations in the financial industry.

Based on the definition of the shrumeroo ratio that can be inferred from the previous paragraph, which of the following characteristics of a corporation is typically associated with a high shrumeroo ratio and which ones are typically associated with a low shrumeroo ratio? Make only two selections, one in each column.

Low shrumeroo ratio	High shrumeroo ratio	Statement
		Shares characteristics in common with corporations in the financial industry.
		Low ROIs on money spent on marketing.
		Has no direct marketing element as part of their corporate strategy.
		Fewer employees than other corporations in the same space.
		Overall expenses per employee that are lower than the average for the country.