Best Kellogg Admission debriefs Mgg234 https://gmatclub.com/forum/journey-to-kellogg-school-of-management-169277.html Wincew https://gmatclub.com/forum/the-evolution-of-your-b-school-pursuit-56765-80.html#p588356 JB32 - Class of 2011 https://gmatclub.com/forum/the-evolution-of-your-b-school-pursuit-56765-80.html#p588323 Jerz - Class of 2011 https://gmatclub.com/forum/the-evolution-of-your-b-school-pursuit-56765-80.html#p589973 For more MBA debriefs Visit this forum Prominent Current Students/Alumni Active on GMAT Club: :thumbup: :thumbup: :thumbup: Mgg234 - Class of 2016 MBALast - Class of 2015 Zomba - Class of 2015 Photos https://lh4.googleusercontent.com/-hQYM_LJ4Yfc/U7QvKB3jLyI/AAAAAAAAAbI/KlQ_bEel1K4/s501/K10.png https://lh5.googleusercontent.com/-ymQjWJte1zc/U7QvKKLsSbI/AAAAAAAAAbM/HoqnNgRIXAc/s465/K6.png https://lh5.googleusercontent.com/-4qrYntXn3cg/U7QvMpb-k9I/AAAAAAAAAbY/xAdgwQxfxxM/s464/k.png https://lh4.googleusercontent.com/-WKG8sBMCBp0/U7QvOm1RdSI/AAAAAAAAAbk/IzP3AGQiJnQ/s497/k2.png https://lh5.googleusercontent.com/-XA2sfKnvwRY/U7QvPP9oIHI/AAAAAAAAAbo/an3dtUoxMH4/s464/k3.png https://lh3.googleusercontent.com/-CBaE2ols7oM/U7QvQdmteOI/AAAAAAAAAbw/P0gG6StjHD0/s500/k4.png https://lh6.googleusercontent.com/-VuBSOh-luCw/U7QvRr8j-wI/AAAAAAAAAb4/qxHBJoSo168/s466/k5.png Videos https://www.youtube.com/watch?v=yzhHZx071HY https://www.youtube.com/watch?v=LarDDTFeSBI https://www.youtube.com/watch?v=p178fLGUsYg https://www.youtube.com/watch?v=FJihuSBay9I https://www.youtube.com/watch?v=33pRAGpA3UA Kellogg Social Media Updates Tweets KelloggSchool,429400042818904064,600 FB Updates KelloggSchool Downloads Kellogg Employment-Report-2013.pdf Kellogg_Viewbook_FTMBA_2014-15.pdf Kellogg_brandbook_2014-15.pdf

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Calling all Kellogg Applicants (2015 Intake) Class of 2017 !

1 ... 72 73 74 75 76 ... 105

Icarus10

Joined: 04 Jun 2014

Last visit: 04 Nov 2015

Posts: 26

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Given Kudos: 1

Location: Australia

Schools: Kellogg '17 (A) CBS '17 (WL) HBS '17 (D) Wharton '17 (A) Booth '17 (WL)

GMAT 1: 630 Q42 V35 Verified score

GMAT 2: 690 Q47 V38 Verified score

GMAT 3: 730 Q49 V41 Verified score

GPA: 3.5

Products:

Schools: Kellogg '17 (A) CBS '17 (WL) HBS '17 (D) Wharton '17 (A) Booth '17 (WL)

GMAT 3: 730 Q49 V41 Verified score

Posts: 26

Kudos: 9

19 Jan 2015, 22:10

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jmey

Icarus10 - I see you are based in Australia. Which round did you apply for? How long did it take until you were sent your interview invitation?

I am based in Sydney

Thanks!

Good stuff, I applied round 2 and selected off campus interview. I was matched to an interviewer in Melbourne last Friday so about 10 days after the submission deadline. Kellogg interview everyone so I am not sure you can read more into it than it was when an interviewer was available.

jmey

Joined: 19 Jan 2015

Last visit: 28 Apr 2015

Posts: 45

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Location: Australia

Concentration: Leadership, Social Entrepreneurship

Schools: Stern '17 (D) Kellogg '17 (A) HBS '17 (D) CBS '17 (D) LBS '17 (S) Duke '17 (S)

GMAT 1: 660 Q39 V42 Verified score

WE:General Management (Education)

Schools: Stern '17 (D) Kellogg '17 (A) HBS '17 (D) CBS '17 (D) LBS '17 (S) Duke '17 (S)

GMAT 1: 660 Q39 V42 Verified score

Posts: 45

Kudos: 9

19 Jan 2015, 22:32

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Icarus10

jmey

Icarus10 - I see you are based in Australia. Which round did you apply for? How long did it take until you were sent your interview invitation?

I am based in Sydney

Thanks!

Sounds good! The application confirmation said within 4-6 weeks, so I won't panic yet!
I just don't want to get an interview waiver - I feel like my interview would really help my application.

Cartman4179

Joined: 19 Jan 2015

Last visit: 12 Feb 2016

Posts: 56

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Location: United States

Concentration: Nonprofit, Strategy

Schools: Booth '17 (A) Haas '17 (A) Yale '17 (D) HBS '17 (M) Kellogg '17 (A) Stanford '17 (D) Tuck '17 (A) Sloan '17 (D) Wharton '17 (D)

GMAT 1: 770 Q49 V46 Verified score

GPA: 3.96

WE:Consulting (Non-Profit and Government)

Products:

Schools: Booth '17 (A) Haas '17 (A) Yale '17 (D) HBS '17 (M) Kellogg '17 (A) Stanford '17 (D) Tuck '17 (A) Sloan '17 (D) Wharton '17 (D)

GMAT 1: 770 Q49 V46 Verified score

Posts: 56

Kudos: 78

20 Jan 2015, 03:26

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In for round 2. Oddly enough, I actually feel like I bombed the video interview pretty hard. The question that tripped me up..."What is your favorite book and why?" Who woulda thought, lol?

spbdi

Joined: 03 Nov 2014

Last visit: 07 May 2015

Posts: 12

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Concentration: Entrepreneurship, Strategy

Schools: HBS '17 (WL) Wharton '17 (A) Stanford '17 (D) Sloan '17 (D) Kellogg '17 (A) Booth '17 (WL) Ross '17 (M$) INSEAD Jan '16 (WD)

GMAT 1: 750 Q49 V44 Verified score

WE:Management Consulting (Consulting)

Schools: HBS '17 (WL) Wharton '17 (A) Stanford '17 (D) Sloan '17 (D) Kellogg '17 (A) Booth '17 (WL) Ross '17 (M$) INSEAD Jan '16 (WD)

GMAT 1: 750 Q49 V44 Verified score

Posts: 12

Kudos: 11

20 Jan 2015, 06:26

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invited to interview!
from brazil

newsKellogg

Joined: 12 Nov 2013

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20 Jan 2015, 09:00

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FROM Kellogg MBA Blog: The sandwich strategy

First-year student Rohan Rajiv is blogging once a week about important lessons he is learning at Kellogg. Read more of his posts here.

A case study on “The sandwich strategy:”

Federal Express (FedEx) created an overnight delivery service toto compete with the United States Postal Service (USPS). Responding to FedEx’s entry and early success, USPS created a product called Express Mail priced at $8.95, as compared to FedEx’s $12.

FedEx, had it been like most companies, would have reduced price and gone to war with the USPS. But, price is not just a number. It is a way of signaling value and FedEx understood that. So, they responded by redefining their market.

FedEx’s existing “Overnight Delivery” did not specify what time the delivery would arrive. So, FedEx introduced precision not only in terms of the delivery day, but also in terms of the delivery time.

They then included two deliveries – one in the morning and another in the afternoon.

They then labeled the service as “Priority” and “Standard”. For firms dealing with customers, “Priority” sent a powerful message about how they valued their customer’s business. Firms like Goldman Sachs and JP Morgan Chase were happy to pay for this service distinction. Besides, if mail marked “priority” showed up tomorrow morning with a dozen other envelopes, what do you think a person picked up to read?

And, the kicker – FedEx increased the price of its Priority service to $13. It kept the lower end Standard service at $9, effectively “sandwich”-ing USPS between its premium and value offerings.

In one move, FedEx changed the nature of the competition from one on price to one on brand and value. It also backed the decision with technology investment in tracking parcels that provided additional benefit for customers.

The lesson? When faced with adversity, don’t just react with what comes intuitively. Take some time off and think about how you could respond by doing what’s counter intuitive. And, if you’re feeling stuck or hopeless, remember the time FedEx raised its prices when being attacked by a huge competitor.

Rohan Rajiv is a first-year student in Kellogg’s Full-Time Two-Year Program. Prior to Kellogg he worked at a-connect serving clients on consulting projects across 14 countries in Europe, Asia, Australia and South America. He blogs a learning every day, including his MBA Learnings series, on www.ALearningaDay.com.

Filed under: Academics, Business Insight, Student Life Tagged: Brand, finance, MBA Learnings, strategy, Two-Year Program, values

This Blog post was imported into the forum automatically. We hope you found it helpful. Please use the Kudos button if you did, or please PM/DM me if you found it disruptive and I will take care of it. -BB

Icarus10

Joined: 04 Jun 2014

Last visit: 04 Nov 2015

Posts: 26

Own Kudos:

Given Kudos: 1

Location: Australia

Schools: Kellogg '17 (A) CBS '17 (WL) HBS '17 (D) Wharton '17 (A) Booth '17 (WL)

GMAT 1: 630 Q42 V35 Verified score

GMAT 2: 690 Q47 V38 Verified score

GMAT 3: 730 Q49 V41 Verified score

GPA: 3.5

Products:

Schools: Kellogg '17 (A) CBS '17 (WL) HBS '17 (D) Wharton '17 (A) Booth '17 (WL)

GMAT 3: 730 Q49 V41 Verified score

Posts: 26

Kudos: 9

20 Jan 2015, 15:15

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Cartman4179

In for round 2. Oddly enough, I actually feel like I bombed the video interview pretty hard. The question that tripped me up..."What is your favorite book and why?" Who woulda thought, lol?

I am glad that it wasn't just me... the odd thing is that I prepared for that question, I just had a mental blank as I was answering it.

jmey

Joined: 19 Jan 2015

Last visit: 28 Apr 2015

Posts: 45

Own Kudos:

Location: Australia

Concentration: Leadership, Social Entrepreneurship

Schools: Stern '17 (D) Kellogg '17 (A) HBS '17 (D) CBS '17 (D) LBS '17 (S) Duke '17 (S)

GMAT 1: 660 Q39 V42 Verified score

WE:General Management (Education)

Schools: Stern '17 (D) Kellogg '17 (A) HBS '17 (D) CBS '17 (D) LBS '17 (S) Duke '17 (S)

GMAT 1: 660 Q39 V42 Verified score

Posts: 45

Kudos: 9

20 Jan 2015, 15:28

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Icarus10

Cartman4179

In for round 2. Oddly enough, I actually feel like I bombed the video interview pretty hard. The question that tripped me up..."What is your favorite book and why?" Who woulda thought, lol?

I am glad that it wasn't just me... the odd thing is that I prepared for that question, I just had a mental blank as I was answering it.

I definitely spoke very fast and could have had a much stronger structure! Oh well, can't change it now.

I got asked "what is your most treasured possession or momento?" and "how will Kellogg help you achieve your career goals?"

newsKellogg

Joined: 12 Nov 2013

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Posts: 870

Kudos: 60

21 Jan 2015, 10:00

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FROM Kellogg MBA Blog: Previewing the 2015 Kellogg Marketing Conference

In today’s digital and connected world, consumer experience has become far more layered and transparent than in the past. Price and quality comparisons are easier than ever, the sales funnel is no longer linear, and change happens fast.

The modern-day marketing needs to combine the creative side of the discipline – using powerful narratives to tap into people’s wishes and aspirations – with the technical side of data, digital engineering and analytics.

That is why the 2015 Kellogg Marketing Conference will examine “Marketing Outliers: Growing Outside the Comfort Zone.” The conference will explore the recent history of strategic decisions, campaigns, and tactics that went beyond the marketing playbook and how we can learn from the outliers who have taken big risks.

I’m looking forward to a number of exciting discussions at the conference. For the first time in the history of the conference, we’re hosting a Creative Lab session led by representatives from the recently founded Google Brand Studio. The Creative Lab is a unique opportunity for Kellogg students to work directly with marketing professionals to solve a high-level marketing challenge and present their solution to the Google Brand Studio and the broader conference audience. The team that develops and communicates the most successful solution will win a trip to Google’s headquarters in Mountain View, Calif., and an opportunity to present to Google’s marketing executives.

I’m excited to hear from this year’s keynote speakers: Gerry Graf, founder and Chief Creative Officer, Barton F. Graf 9000 as well as Jorn F. Socquet, Vice-President, Marketing, Anheuser Busch.

We also have six panel discussions with amazing panelists from a variety of corporate firms, including:

Google
Sephora
Pepsico
Uber
Bucketfeet
And many more

Specifically, I’m really looking forward to two panels. “Blue Ocean Strategies” will explore the successful creation of uncontested market space to make the competition irrelevant. The other one is “How Crowdsourcing is Enabling Growth,” which will showcase lessons learned from successful and challenging executions by a variety of businesses.

The conference will bring together students, alumni, faculty and representatives from many of the country’s leading marketing companies to discuss how marketers of the future must be more creative and open to taking risks to differentiate their brands in an omni-channel environment and an increasingly complex world.

Visha Chadha is a second-year MMM student at Kellogg. Prior to school, she worked in high tech, specifically in the semiconductor industry, as a design engineer and worked on designing state of the art computer processors and smartphones. She spent her summer at Microsoft doing product marketing in the Cloud Computing group in Seattle.

Filed under: Academics, Business Insight, Career, Student Life Tagged: analytics, crowdsourcing, data, digital engineering, Google, Growth, Kellogg Marketing Conference, marketing, MMM, One-Year MBA Program, Two-Year MBA Program

Fosterizer

Joined: 27 Oct 2012

Last visit: 06 Jan 2016

Posts: 100

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Given Kudos: 7

Concentration: Marketing, Technology

Schools: Ross '17 (A) Duke '17 (A) Booth '17 (D) Kellogg '17 (D) CBS '17 (M)

WE:Business Development (Computer Software)

Schools: Ross '17 (A) Duke '17 (A) Booth '17 (D) Kellogg '17 (D) CBS '17 (M)

Posts: 100

Kudos: 22

21 Jan 2015, 10:32

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Sorry to start the fire again, but has anyone's video essay uploaded date changed on the application status page?

angelfire213

Joined: 26 Aug 2014

Last visit: 14 Apr 2016

Posts: 822

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220

Given Kudos: 98

Concentration: Marketing

Schools: HEC Sept'16 (A) Cnsrtm-KenanFlagler '17 (A$) Kellogg '17 (M) Cnsrtm-Anderson '17 (A$) Booth '17 (A) Insead Sept '16 (D) CBS '17 (D) Cnsrtm-Ross '17 (A$) Cnsrtm-Stern '17 (D) Cnsrtm-Yale '17 (D) Cnsrtm-Marshall '17 (A) HBS '17 (S)

GPA: 3.4

Posts: 822

Kudos: 220

21 Jan 2015, 11:08

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Please. Not this again... or at least start a separate thread for it.

Fosterizer

Sorry to start the fire again, but has anyone's video essay uploaded date changed on the application status page?

Fosterizer

Joined: 27 Oct 2012

Last visit: 06 Jan 2016

Posts: 100

Own Kudos:

[1]

Given Kudos: 7

Concentration: Marketing, Technology

Schools: Ross '17 (A) Duke '17 (A) Booth '17 (D) Kellogg '17 (D) CBS '17 (M)

WE:Business Development (Computer Software)

Schools: Ross '17 (A) Duke '17 (A) Booth '17 (D) Kellogg '17 (D) CBS '17 (M)

Posts: 100

Kudos: 22

[1]

21 Jan 2015, 12:02

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angelfire213

Please. Not this again... or at least start a separate thread for it.

Fosterizer

Sorry to start the fire again, but has anyone's video essay uploaded date changed on the application status page?

I finally went through the whole R1 thread, I'm just curious to see whether they fixed the "glitch" or not haha. Also, what else are you going to do until March 25...

acmemoe

Joined: 15 Dec 2013

Last visit: 20 Apr 2015

Posts: 6

Own Kudos:

Given Kudos: 3

Location: United States

Concentration: Entrepreneurship, Technology

Schools: LBS '17 (II)

GMAT 1: 740 Q51 V39 Verified score

WE:Law (Consulting)

Schools: LBS '17 (II)

GMAT 1: 740 Q51 V39 Verified score

Posts: 6

Kudos: 7

21 Jan 2015, 16:26

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R2 candidate here - had my mandatory interview today. The interview lasted a grand 20-22 minutes :shock:

. I was just asked some usual Q's - "Why MBA" and "Why Kellogg" (both together in one question)? Challenge in leadership? What do you do exactly at work (I have a weird profile)? Do you have any questions? Felt a little disappointed that it didn't have as many questions as I expected as the interviewer jumped pretty quickly to do you have any q's for me bit.

I think I have given up hope on a Kellogg admit given that I bombed on my video essays ("Deer in the headlights" moment) and the fact that my PI lasted only 20 minutes.

ceekster

Joined: 02 Dec 2011

Last visit: 14 Oct 2017

Posts: 300

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Given Kudos: 15

Status:Current Johnson Student ('17)

Concentration: Marketing, Entrepreneurship

Posts: 300

Kudos: 28

21 Jan 2015, 16:59

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I did my r2 interview two days ago with a local alum here in Manila. The interview was very pleasant and our discussion was very interactive. I got the standard interview questions and it lasted for about 45 minutes.

The waiting game begins. :-D

ceekster

Joined: 02 Dec 2011

Last visit: 14 Oct 2017

Posts: 300

Own Kudos:

Given Kudos: 15

Status:Current Johnson Student ('17)

Concentration: Marketing, Entrepreneurship

Posts: 300

Kudos: 28

21 Jan 2015, 17:01

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Fosterizer

Sorry to start the fire again, but has anyone's video essay uploaded date changed on the application status page?

Just checked mine now. It didn't move. Did yours move past the 14th deadline?

SC29

Joined: 02 Jul 2014

Last visit: 04 Oct 2015

Posts: 183

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Given Kudos: 22

Location: United Kingdom

Concentration: Marketing, Entrepreneurship

Schools: Duke '17 (M) Stern '17 (WL) Kellogg '17 (WL)

Posts: 183

Kudos: 27

21 Jan 2015, 18:27

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nicelystupid

ksc104046

SC29

And for ladies - any ideas? Smart casual ok?

Posted from my mobile device

I'm not a pant suit person at all (probably the biggest adjustment I will have to make in bschool :lol:

) so I wore a midsleeved black dress from Loft, tights and ankle boots. My interviewer was dressed pretty casually.

Just don't wear jeans and you'll be fine.

I wore a sweater and work pants with high heels. Seemed to work fine, that's how I usually dress at work anyways.

eiram2015

SC29

And for ladies - any ideas? Smart casual ok?

Posted from my mobile device

I wore what I'd call "smart casual" - slacks, a nice blouse, heels - and it was perfect. My interviewer was a bit more casual than I, but that's definitely better than the reverse.

Thanks! I usually wear (smart) leggings, silk blouse, blazer and flat boots to work - in the winter - but I'm not sure if that's too casual. Meeting my interviewer in Starbucks though...