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What about accidental plagiarism? Maybe you read a passage a year ago in some obscure paper and then unknowingly reproduce it in your application essay thinking it to be your own? Obviously, this is still plagiarism. And with so much information being published online and so easily available, an applicant cant really be keeping a track of all the articles he has read.
So what do applicants have to do? Use a service like writecheck
https://www.writecheck.com/static/home.html every time they submit an essay?
I can only imagine this getting tougher and more frustrating as the years go by.
I am all for using a plagiarism checking tool, and yes plagiarism is definitely an indication of weak moral values, but let us not forget that human thoughts and ideas are infinitely more complex than a tool. Two people can and often do come up with the same string of words, but just because the second person came up with it 3 months later does not make it any less original.
I do agree with you in some respects, but if you go a little deeper into the article it becomes apparent that this is a direct response to admissions consultants. I think the ultimate goal is to build up a database of essays from over the years, and not allow recycling of essays by admissions consultants and the students that can afford to pay them. There are some consultants out there that will litterally "write" your essay, or give you a huge nudge in the right direction (use an old essay, or pull something right off the web). Where as there are other consultants that will allow you to bounce ideas off them, and point you in the right direction without creating your essay.
This seems to be a direct response to the lazy/unethical admissions consultant and the students that are trying to buy their way into Bschool. But, in the process they will also find students that have plagerized their own essays without help of a consultant to do that for them.
Although you are correct, that it is possible that someone might put the same string of words together, there are certain instances where a sentence composed of 20 words become absolutely impossible that anyone would string those together. The example in the article seems to prove this point.
The real people that I feel bad for are the few students that can't afford admissions consultants, but choose to pay one b/c they feel like this is their only shot. Then unknowingly, the consultant takes them for a ride and gives them "amazing" essays that will only get them a string of dings for plagerism and put them on the blacklist for all the schools they would have had a better shot at if they had written the essay themselves.
Disclaimer: It is not believed that any admissions consultants represented by GMAT club use, or claim to use, any of these essay writing tactics. They are the best of the best, and would not fall under the "unethical" admissions consultant tab. But be weary of any consultant that will claim to write your essays for you. A consultant should only be there to help guide you, and frame you in the right light.