sanlitun
I having last minute jitters about my answer to one of the essays.
"Please describe a time when you convinced an individual or group to accept one of your ideas. (500 words or fewer, limited to one page) "
If I discuss a situation where I convinced a customer that an equipment was functioning as per requirement when he was convinced it was not, does that cover this essay ? or does it have to be an idea / innovation which people had not thought about before ?
I guess my question is - Does ad com want to see if a person has the ability to convince others or they looking for that innovative streak ?
I think you are answering the question, my only 2 cents is to remember that MBA programs are looking for leadership. As has been said by biochemist - focus on the process -
1) How did you navigate this situation, did you relieve tension, reassure the customer, and ensure his needs were met due to your knowledge, pride in your product, and leadership of the team that produced it
2) Did he resist and how did you overcome the resistance
3) Did you convince him alone or as part of a team or a leader of a team etc.
4) What was your thought process throughout?
5) Did you take the lessons and ensure your teammates/co-workers were aware of the situation in case they faced the same challenges
I know this seems like alot but you can make the stories better by getting into these details, specifics are good IMO, it is better to stay i led a 10-member team then i led a team, that way the adcom knows exactly what you did and can picture you sitting there and talking to the team etc to resolve the conflict or get the customer to accept your explanation
Above all else, I think a focus on decision points, throughts, and leadership can help you make the story work because it does answer the question.
Best of luck,
ryan