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In one of the most stunning reversals in the history of marketing, the

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In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.

(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it
(E) who demanded it to

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Originally posted by Ayrish on 03 Nov 2009, 10:55.
Last edited by Bunuel on 13 Jun 2019, 10:22, edited 6 times in total.
Renamed the topic and edited the question.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 12 Aug 2013, 10:33
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The OA is D, and it must be by process of elimination, but I agree that the pronoun still makes the choice unappealing. Luckily the only singular noun before "it" is "Coca-Cola company", so there can't be much confusion as to the antecedent of the pronoun "it".

If there's still any doubt, you can't demand someone to do something. You can demand that they do something, or ask them to do something, but not demand to. (Baten80 talked about this in his post). It just doesn't work in English, so you can consider it an idiom and eliminate answer choices B, C and E.

As for difficulty level, I'd say somewhere around the 600 level mark. None of the answer choices are perfect, but D doesn't have any obvious grammatical flaws, so you can use process of elimination to end up with D. I can see why other answer choices are tempting as well.

Hope this helps!
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 19 Aug 2011, 11:23
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The SC is an uses of Subjunctive-The subjunctive is a special kind of present tense, using an infinitive that has no –s in the third person singular. It is often used when talking about something that somebody must do.

The subjunctive verbs are: like advice, condition, demand, directive, intention, order, proposal, recommendation, request, suggestion, wish.

Subjunctive verb requires that.
Thus correct answer is D.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 25 Aug 2010, 11:03
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the idiom "demand someone to do something" is wrong? i think i saw such idiom before...i pick E. what's the OA?
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 25 Aug 2010, 14:22
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D and E are the same for me :s
Demand can be used in these two ways:
She demanded that I BUY her a diamond ring.
She demanded me TO BUY her a diamond ring.
(You must admit that these examples are funny, LOL).

IMO, D just sounds better.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 12 Aug 2013, 09:11
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Ayrish wrote:
Hi everyone.
Can you please help me to find the reason why oa is better.
394. In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.
(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it
(E) who demanded it to


Hi,

It might be a very stupid question but can anyone please tell me how the OA is D..cause if we rewrite the sentence it would be like this -"In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers 'who demanded that it' bring back the original Coke formula." now the thing is that if we are using 'It' here then it should be 'brings' not 'bring' or some other tense has to be used or am I missing something here?
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 12 Aug 2013, 09:22
Reetabrata Ghosh wrote:

Hi,

It might be a very stupid question but can anyone please tell me how the OA is D..cause if we rewrite the sentence it would be like this -"In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers 'who demanded that it' bring back the original Coke formula." now the thing is that if we are using 'It' here then it should be 'brings' not 'bring' or some other tense has to be used or am I missing something here?


hi,

Verbs such as can, could,should, will, would, may, might are modal auxiliary verbs. Most modals are followed by the simple form of the verb (without "to")

example: i can do this///he can do this///they can do this.
i may not go///he may not go////they may not go.
i will do this///he will do this///they will do this.
i should do this///he should do this///they should do this.

hope its clear.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 12 Aug 2013, 20:24
blueseas wrote:
Reetabrata Ghosh wrote:

Hi,

It might be a very stupid question but can anyone please tell me how the OA is D..cause if we rewrite the sentence it would be like this -"In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers 'who demanded that it' bring back the original Coke formula." now the thing is that if we are using 'It' here then it should be 'brings' not 'bring' or some other tense has to be used or am I missing something here?


hi,

Verbs such as can, could,should, will, would, may, might are modal auxiliary verbs. Most modals are followed by the simple form of the verb (without "to")

example: i can do this///he can do this///they can do this.
i may not go///he may not go////they may not go.
i will do this///he will do this///they will do this.
i should do this///he should do this///they should do this.

hope its clear.


hi blueseas,

well I am aware of Modal auxiliary verbs and I know that we don't need a "s" there..but the thing is that I don't find any modal verb in the correct sentence..if we put D in the place of the underlined words and then re-write the sentence then it would be "In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers 'who demanded that it' bring back the original Coke formula." I cant find any modal verb here..(the option D only states this 'who demanded that it' and the underline words were "demanding that it should")..
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 13 Aug 2013, 01:28
Reetabrata Ghosh wrote:
if we are using 'It' here then it should be 'brings' not 'bring' or some other tense has to be used or am I missing something here?


As another poster has pointed out, this uses, what is called, the "subjunctive". You can search on the net and find a lot of relevant info on this. Few official examples test you on this. Example, # 54 in OG-13 (there are others as well; can dig it up):

The report recommended that the hospital eliminate unneeded beds, consolidate expensive services, and use space in other hospitals

...that hospital eliminate.... is a subjunctive structure.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 26 Apr 2015, 07:34
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D

A is an incorrect idiom
B - The way that the sentence is organized makes it seem like Coca Cola demanded the customers to bring back the original formula
C - Coca Cola yielded to a subset of customers, the customers who demanded. Coca Cola did not yield to both customers and the customer's demand.
D - Correct
E is an incorrect idiom
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 29 Apr 2015, 13:23
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Demand is subjunctive and must be followed by THAT.

there is no need to use SHOULD after demand.

D is correct.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 30 Apr 2015, 02:10
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Hello Souvik,

Here is how I approached this one:

The first rule that came to my mind in the first read - to use "demanded THAT" remove usage of " Should.

Second - I cut out the extra words and went with D option as it makes most sense:

In one of the most stunning reversals in the history of marketing,the Coca-Cola companyin July 1985 yielded tothousands of irate consumers demanding that it should bring back the original Coke formula.

In one of the most stunning reversals in the history of marketing,the Coca-Cola companyin July 1985 yielded tothousands of irate consumers who demanded that it bring back the original Coke formula.

Took about a minute to arrive at the correct solution.




souvik101990 wrote:
In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.

(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it
(E) who demanded it to

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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 30 Apr 2015, 12:56
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souvik101990 wrote:
In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.


(A) demanding that it should
in subjunctive mood we cannot use "should"

(B) demanding it to
after demanding we need "that"

(C) and their demand to
yielded to their demand?

(D) who demanded that it
correct

(E) who demanded it to
need that after demanded
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 08 Mar 2016, 23:43
btg9788 wrote:
Can you please help me to find the reason why oa is better.
394. In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.
(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it
(E) who demanded it to


Demanded that is in subjunctive mood, hence we have to drop the 's' for a singular verb
We should understand who is actually demanding (yielded kin do means to complete a demand) hence it does not make sense if the company is doing the demanding.
Hence A,B,C are out.
Subjunctive verb must be followed by "That" hence I went for 'D'

Experts please check if my line of reasoning is correct
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 12 Mar 2016, 14:15
AV19 wrote:
btg9788 wrote:
Can you please help me to find the reason why oa is better.
394. In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.
(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it
(E) who demanded it to


Demanded that is in subjunctive mood, hence we have to drop the 's' for a singular verb
We should understand who is actually demanding (yielded kin do means to complete a demand) hence it does not make sense if the company is doing the demanding.
Hence A,B,C are out.
Subjunctive verb must be followed by "That" hence I went for 'D'

Experts please check if my line of reasoning is correct


Yes, you have nicely pointed out both the issues (the subjunctive issue and the modifier issue). For command subjunctive, we use the raw form of the verb (the infinitive form without to) irrespective of whether the verb is singular or plural.
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Re: In one of the most stunning reversals in the history of marketing, the  [#permalink]

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New post 25 Jun 2016, 00:07
If you know your grammar then this question can be solved in 10 seconds.
This question has nothing to do with idioms and parallel structure and all that blah blah blah that many people get lost in.
This is a question about MOOD.

"Demading" is a verb that indicates Subjunctive mood The other 3 moods in grammar are Indicative, Infinitive and Imperative )
Subjunctive mood never takes SHOULD, TO in its construction .
Subjunctive mood always takes "THAT" in its construction

A. demanding that it should
B. demanding it to
C. and their demand to
D. who demanded that it
E. who demanded it to

Forget looking for idioms and parallelism in every question. There are many other things that GMAT test.
Learn :- Tenses, Mood, Voice, SV agreement . You will be superbly rewarded.
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New post 26 Aug 2016, 00:47
I narrow these down to the ones that had *who* in them, but if you aren't certain that you need who after consumers, you can look at which ones are in past tense ie match the non underlined part *yielded* Demanded that is the correct idiom.

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New post 14 Aug 2017, 09:53
In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.

(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it --> If we use this option, will the sv agreement still hold? says,"who demand that it bring. Shouldn't it be brings?
(E) who demanded it to
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New post 26 Sep 2017, 03:34
Ayrish wrote:
In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.

(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it
(E) who demanded it to



How can D be right? It sounds super awkward

In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumerswho demanded that it bring back the original Coke formula.


I MEAN HOW?

WHO DEMANDED TO= can be a good choice but its not here


explain? I favored E
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New post 26 Sep 2017, 04:09
pritishbhuyan wrote:
In one of the most stunning reversals in the history of marketing, the Coca-Cola company in July 1985 yielded to thousands of irate consumers demanding that it should bring back the original Coke formula.

(A) demanding that it should
(B) demanding it to
(C) and their demand to
(D) who demanded that it --> If we use this option, will the sv agreement still hold? says,"who demand that it bring. Shouldn't it be brings?
(E) who demanded it to



Hello pritishbhuyan,


I am not sure if you still have this doubt. However, i would still like to present the explanation to clarify the doubt raised. :-)

There is no issue with the subject-verb pair it bring back. It is so because usage of the word demand requires use of Subjunctive Verb which is always plural irrespective of the number of the subject. For example:

The teacher suggested that Paul undergo the formal training before the tournament.


The module dealing with Verbs in our SC course has a section dedicated to Subjunctive Verbs.


Hope this helps. :-)
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