The prevailing trend in agriculture toward massive and highly mechanized production, with its heavy dependence on debt and credit as a means of raising capital, has been linked to the growing problem of bankruptcy among small farms. African American horticulturalist Booker T. Whatley has proposed a comprehensive approach to small farming that runs counter to this trend. Whatley maintains that small farms can operate profitably despite these economic obstacles, and he provides guidelines that he believes will bring about such profitability when combined with smart management and hard work.
Whatley emphasizes that small farms must generate year-round cash flow. To this end, he recommends growing at least ten different crops, which would alleviate financial problems should one crop fail completely. To minimize the need to seek hard-to-obtain loans, the market for the farm products should be developed via a “clientele membership club” (CMC), whereby clients pay in advance for the right to go to the farm and harvest what they require. To help guarantee small farmers a market for all of their crops, Whatley encourages them to grow only crops that clients ask for, and to comply with client requests regarding the use of chemicals.
Whatley stresses that this “pick-your-own” farming is crucial for profitability because 50 percent of a farmer’s production cost is tied up with harvesting, and using clients as harvesters allows the farmer to charge 60 percent of what supermarkets charge and still operate the farm at a profit. Whatley’s plan also affords farmers the advantage of selling directly to consumers, thus eliminating distribution costs. To realize profits on a 25-acre farm, for example, Whatley suggests that a CMC of about 1,000 people is needed. The CMC would consist primarily of people from metropolitan areas who value fresh produce.
The success of this plan, Whatley cautions, depends in large part on a farm’s location: the farm should be situated on a hard-surfaced road within 40 miles of a population center of at least 50,000 people, as studies suggest that people are less inclined to travel any greater distances for food. In this way, Whatley reverses the traditional view of hard-surfaced roads as farm-to-market roads, calling them instead “city-to-farm” roads. The farm should also have well-drained soil and a ready water source for irrigation, since inevitably certain preferred crops will not be drought resistant. Lastly, Whatley recommends carrying liability insurance upwards of $1 million to cover anyone injured on the farm. Adhering to this plan, Whatley contends, will allow small farms to exist as a viable alternative to sprawling corporate farms while providing top-quality agricultural goods to consumers in most urban areas.
1. Which one of the following most accurately states the main point of the passage?(A) In reaction to dominant trends in agriculture, Booker T. Whatley has advanced a set of recommendations he claims will enable small farms to thrive.
(B) Booker T. Whatley’s approach to farming is sensitive to the demands of the consumer, unlike the dominant approach to farming that focuses on massive and efficient production and depends on debt and credit.
(C) As part of a general critique of the trend in agriculture toward massive production, Booker
T. Whatley assesses the ability of small farms to compete against large corporate farms.
(D) While CMCs are not the only key to successful small farming, Booker T. Whatley shows that without them small farms risk failure even with a diversity of crops and a good location.
(E) The adoption of Booker T. Whatley’s methods of small farming will eventually threaten
the dominance of large-scale production and reliance on debt and credit that mark corporate farming.
2. Based on the information in the passage, which one of the following would Whatley be most likely to view as facilitating adherence to an aspect of his plan for operating a small farm?(A) a farmer’s planting a relatively unknown crop to test the market for that crop
(B) a farmer’s leaving large lanes between plots of each crop to allow people easy access at harvest time
(C) a farmer’s traveling into the city two afternoons a week to sell fresh produce at a farmer’s market
(D) a farmer’s using an honor system whereby produce is displayed on tables in view of the road and passersby can buy produce and leave their money in a box
(E) a farmer’s deciding that for environmental reasons chemicals will no longer be used on the farm to increase yields
3. According to the passage, “pick-your-own” farming is seen by Whatley as necessary to the operation of small farms for which one of the following reasons?(A) Customers are given the chance to experience firsthand where their produce comes from.
(B) It guarantees a substantial year-round cash flow for the farm.
(C) It allows farmers to maintain profits while charging less for produce than what supermarkets charge.
(D) Only those varieties of crops that have been specifically selected by clients within the CMC will be grown by the farmer.
(E) Consumers who are willing to drive to farms to harvest their own food comprise a strong potential market for farmers.
4. The author of the passage is primarily concerned with(A) summarizing the main points of an innovative solution to a serious problem
(B) examining contemporary trends and isolating their strengths and weaknesses
(C) criticizing widely accepted practices within a key sector of the economy
(D) demonstrating the advantages and disadvantages of a new strategy within an industry
(E) analyzing the impact of a new idea on a tradition- driven industry
5. The passage provides the most support for inferring which one of the following statements?(A) A corporate farm is more likely to need a loan than a small farm is.
(B) If small farms charged what supermarkets charge for produce that is fresher than that sold by supermarkets, then small farms would see higher profits in the long term.
(C) Consumers who live in rural areas are generally less inclined than those who live in metropolitan areas to join a CMC.
(D) If a CMC requests fewer than ten different crops to be grown, then at least one of Whatley’s recommendations will not be followed.
(E) Distribution costs are accounted for in the budget of a small farm with a CMC and are paid directly by customers.
6. According to the passage, Whatley advocates which one of the following actions because it would help to guarantee that small farms have buyers for all of their produce?(A) growing at least ten different crops
(B) charging 60 percent of what supermarkets charge for the same produce
(C) recruiting only clients who value fresh produce
(D) honoring the crop requests and chemical-use preferences of clients
(E) irrigating crops that are susceptible to drought
7. Which one of the following inferences is most supported by the information in the passage?
(A) The advance payment to the farmer by CMC members guarantees that members will get the produce they want.
(B) Hard-surfaced roads are traditionally the means by which some farmers transport their produce to their customers in cities.
(C) A typical population center of 50,000 should be able to support CMCs on at least fifty 25-acre farms.
(D) Consumers prefer hard-surfaced roads to other roads because the former cause less wear and tear on their vehicles.
(E) Most roads with hard surfaces were originally given these surfaces primarily for the sake of farmers.