Admitted to an Ivy League MBA—Thanks to Heidi

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Consultant Heidi Wiese Granner

Before choosing a consultant, I carefully read through the bio of every single one. Among the list, Heidi Granner’s bio lit up green—ok, red on the actual website, but metaphorically speaking: green flags all the way!—against a backdrop of darker shades. How and why?

It’s easy to explain in hindsight, but at the time, you could only intuit it. Now that I’m on the other side, let me break down exactly what your gut might already be trying to tell you:

1. She knows exactly what top business schools want to hear—and just as important, what they don’t. The more thoughtful detail you provide her with in the brainstorming document, the more precise and compelling your story will become.

2. She adapts effortlessly—both professionally and personally—to your communication style and needs.

3. Her questions are sharp and insightful, pulling out the kind of depth that makes your application stand out.

If I could go back in time, I know my intuition would flash green the moment my cursor hovered over Heidi’s profile—every. single. time.

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