When I first decided to apply to business school, I had no idea where to start. But after some internet research, I saw that Applicant Lab has a huge following. I was a little unsure initially but the price point was what got me to sign up.

Maria is brilliant! I immediately got hooked from the start because of how user-friendly the site is (there are modules laid out very clearly about how to get started, the checklist you should have ready, etc). I especially loved her advice personalized to each school. She has clearly gone to great lengths to research each program, and because of her I was able to effectively tailor my essays to each school. I rewatched her videos multiple times and followed her advice. She was the voice in my head throughout the process. She gives you very pointed, honest and no-nonsense advice but she's also kind about it. Her jokes and sparkly personality also added much needed levity during such a stressful time. She felt like a true partner and friend in the process. She is also very quick to reply to emails if you have queries. Her replies are always thoughtful and insightful.

As an over-represented older candidate with below average test scores and an employment gap, I decided to keep my expectations low but I got into multiple schools with scholarships and will be going to a Top 10 school (one of my top choices) this fall thanks to her advice. I'm extremely grateful to her for making such an overwhelming process so accessible and affordable. Don't hesitate to sign up. It's well worth the investment. Highly highly recommended.

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I reached out to Jessica when I was struggling with essays. I wanted to apply to a few top schools but wasn't able to figure out how to pick the right stories. I needed some help with brainstorming and guidance. Jessica provided all that and more. She has been simply incredible. Right from my first conversation with her, she made me feel comfortable due to her honesty and approachability. I knew immediately that I would reach out to her for hourly services if required. I am so glad I did! Jessica is very insightful and was able to expertly help me weave a strong narrative that was authentic and honest. I was initially reluctant to write about some experiences I had gone through but she helped me see aspects of those stories that I hadn't considered before. I am glad I trusted her and took her advice. She really knows her stuff. I also got to know myself really well in the process and enjoyed every minute with her. She is also extremely prompt with replies and answers questions patiently.

She helped me secure 5 admits and one of them is my dream school that I will be going to this fall! A year back, I would NEVER have expected to get in especially because of my above average age, middling score and non-traditional background but Jessica made it possible. She believed in me and helped me believe in myself. I'm extremely grateful that I got to work with her and I know it's not an exaggeration when I say that she changed my career trajectory.

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