Forum Home > GMAT > Quantitative > Problem Solving (PS)
Events & Promotions
|
|
GMAT Club Daily Prep
Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.
Customized
for You
Track
Your Progress
Practice
Pays
Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.
Dec 1310:00 AM EST
-12:00 PM EST
Have you ever wondered how to score a PERFECT 805 on the GMAT? Meet Julia, a banking professional who used the Target Test Prep course to achieve this incredible feat. Julia's story is nothing short of an inspiration.
Dec 1410:00 AM EST
-12:00 PM EST
Think a 100% GMAT Verbal score is out of your reach? Target Test Prep will make you think again! Our course uses techniques such as topical study and spaced repetition to maximize knowledge retention and make studying simple and fun.
Dec 1411:00 AM IST
-01:00 PM IST
Attend this session to learn how to Deconstruct arguments, Pre-Think Author’s Assumptions, and apply Negation Test.- Dec 15
11:00 AM IST
-01:00 PM IST
Attend this free GMAT Algebra Webinar and learn how to master the most challenging Inequalities and Absolute Value problems with ease. 
Dec 1608:00 AM PST
-11:59 PM PST
GMAT Club 12 Days of Christmas is a 4th Annual GMAT Club Winter Competition based on solving questions. This is the Winter GMAT competition on GMAT Club with an amazing opportunity to win over $40,000 worth of prizes!
26 Feb 2020, 02:53
Kudos
Bookmarks
A
Be sure to select an answer first to save it in the Error Log before revealing the correct answer (OA)!
Difficulty:
75%
(hard)
Question Stats:
61% (02:51) correct
39%
(02:43)
wrong
based on 532
sessions
History
Date
Time
Result
Not Attempted Yet
In a survey of consumers in an Eastern European nation, respondents were asked two questions about each of 400 famous Western brands: whether or not they recognized the brand name and whether or not they thought the products bearing that name were of high quality. The results of the survey were a rating and corresponding rank order for each brand based on recognition, and a second rating-plus-ranking based on approval. The brands ranked in the top 27 for recognition were those actually available in that nation. The approval rankings of these 27 brands often differed sharply from their recognition rankings. By contrast, most of the other brands had ratings, and thus rankings, that were essentially the same for recognition as for approval.
Which one of the following, if each is a principle about consumer surveys, is violated by the survey described?
(A) Never ask all respondents a question if it cannot reasonably be answered by respondents who make a particular response to another question in the same survey.
(B) Never ask a question that is likely to generate a large variety of responses that are difficult to group into a manageable number of categories.
(C) Never ask all respondents a question that respondents cannot answer without giving up their anonymity.
(D) It is better to ask the same question about ten different products than to ask ten different questions about a single product.
(E) It is best to ask questions that a respondent can answer without fear of having gotten the answer wrong.
Which one of the following, if each is a principle about consumer surveys, is violated by the survey described?
(A) Never ask all respondents a question if it cannot reasonably be answered by respondents who make a particular response to another question in the same survey.
(B) Never ask a question that is likely to generate a large variety of responses that are difficult to group into a manageable number of categories.
(C) Never ask all respondents a question that respondents cannot answer without giving up their anonymity.
(D) It is better to ask the same question about ten different products than to ask ten different questions about a single product.
(E) It is best to ask questions that a respondent can answer without fear of having gotten the answer wrong.
11 Dec 2020, 22:09
Kudos
Bookmarks
Xolmuhammad
Gmat Ninja and other experts , please help for this question
The passage describes a survey conducted in a particular Eastern European nation. The survey asked consumers two questions about 400 famous Western brands:- Whether they recognize the brand,
- And whether they though the products of that brand were of high quality.
The results of the survey were split into two groups:
- For the 27 most-recognized brands (those available in the nation), the brand-recognition differed sharply from the quality ranking
- For the remainder of the brands, the brand-recognition and quality ranking were essentially the same.
The answer choices provide principles about consumer surveys, and the question asks which of those principles is violated by the survey described in the passage. With that in mind, let’s consider the answer choices.
Quote:
(A) Never ask all respondents a question if it cannot reasonably be answered by respondents who make a particular response to another question in the same survey.
(A) is interesting. It indicates that we should not ask respondents a question that we cannot expect them to answer based on another question in the same survey. Let’s think about this in the context of the survey described by the passage. If respondents do not recognize a brand name, can we reasonably expect them to know whether products bearing that name are of high-quality? Of course not. How could consumers know whether products are high-quality if they don’t recognize the products that they are evaluating? We cannot reasonably expect consumers to do that, so the survey seems to violate the principle described. Let’s keep (A).Quote:
(B) Never ask a question that is likely to generate a large variety of responses that are difficult to group into a manageable number of categories.
The survey described by the passage asks two yes/no questions. A simple yes/no question will not generate a large variety of responses. Therefore, the answers will not be difficult to group into manageable categories, and we can eliminate (B).Quote:
(C) Never ask all respondents a question that respondents cannot answer without giving up their anonymity.
The two questions asked in the survey do not require that the respondents provide any sort of personal information that would forfeit their anonymity. Eliminate (C).Quote:
(D) It is better to ask the same question about ten different products than to ask ten different questions about a single product.
(D) seems to imply that it is better to ask a single question about many products than to ask many questions about a single product. The survey asks a single question about many products (whether consumers think that the products of a particular brand are high-quality). So, the survey conforms to (D), and we can eliminate it.Quote:
(E) It is best to ask questions that a respondent can answer without fear of having gotten the answer wrong.
The questions detailed in the survey do not have an objectively right or wrong answer. Certainly, consumers will know whether they recognize a brand name, and they will know whether they believe the products bearing that name are of high-quality. So, they do not have reason to fear getting the answer wrong. Eliminate (E).(A) is the only answer choice remaining, and it is correct.
I hope that helps!
General Discussion
04 Mar 2020, 09:27
Kudos
Bookmarks
people are responding and giving responses and approval ratings about products and brands they are NOT even aware off.
this is will ruin the basic tenet of survey that will question the good data that is taken.
this is will ruin the basic tenet of survey that will question the good data that is taken.
